10-Minute Food Truck Training

The FTC and several states have sued Toast, alleging hidden fees, hard-to-find cancellation steps, and loans that come due when you switch providers. Toast denies the allegations and a court has not ruled. This episode uses the complaint to show food truck owners what to check in any POS contract: who keeps every fee, what it costs to leave, and what happens to financing if you switch.

Real-world food truck training in about 10 minutes. Profit, pricing, food cost, speed of service, marketing, events, and smart systems—no hype, just what works.

Enjoyed this episode? Please do two things for me.

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Several states have enacted "Food Truck Freedom" in various forms. Learn about the limits to those "freedoms".

Real-world food truck training in about 10 minutes. Profit, pricing, food cost, speed of service, marketing, events, and smart systems—no hype, just what works.

Enjoyed this episode? Please do two things for me.

First hit "Follow" on Spotify so you never miss a new one: https://open.spotify.com/show/72n65hXnIMHtJHXtcL3tAw

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Decide today what the end of your business looks like. Are you selling assess or selling a packaged successful business?

Real-world food truck training in about 10 minutes. Profit, pricing, food cost, speed of service, marketing, events, and smart systems—no hype, just what works.

Enjoyed this episode? Please do two things for me.

First hit "Follow" on Spotify so you never miss a new one: https://open.spotify.com/show/72n65hXnIMHtJHXtcL3tAw

Second go to https://www.nsfva.org/join and become a member today!

A refund is a decision you make. A chargeback is a decision made about you, and you better have your paperwork ready.

Real-world food truck training in about 10 minutes. Profit, pricing, food cost, speed of service, marketing, events, and smart systems—no hype, just what works.

Enjoyed this episode? Please do two things for me.

First hit "Follow" on Spotify so you never miss a new one: https://open.spotify.com/show/72n65hXnIMHtJHXtcL3tAw

Second go to https://www.nsfva.org/join and become a member today!

Technology should make your truck faster. It should never be the only thing standing between you and a closed window.

Real-world food truck training in about 10 minutes. Profit, pricing, food cost, speed of service, marketing, events, and smart systems—no hype, just what works.

Enjoyed this episode? Please do two things for me.

First hit "Follow" on Spotify so you never miss a new one: https://open.spotify.com/show/72n65hXnIMHtJHXtcL3tAw

Second go to https://www.nsfva.org/join and become a member today!

Could you be successful if you operated in an event with 46,000 daily visitors?

Real-world food truck training in about 10 minutes. Profit, pricing, food cost, speed of service, marketing, events, and smart systems—no hype, just what works.

Enjoyed this episode? Please do two things for me.

First hit "Follow" on Spotify so you never miss a new one: https://open.spotify.com/show/72n65hXnIMHtJHXtcL3tAw

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1700 Recipes or 2300 or 3000. This is the beginning of decision paralysis. The same reason I tell you keep your menu SMALL is the same reason a wheelbarrow of recipes is just not your friend.

Real-world food truck training in about 10 minutes. Profit, pricing, food cost, speed of service, marketing, events, and smart systems—no hype, just what works.

Enjoyed this episode? Please do two things for me.

First hit "Follow" on Spotify so you never miss a new one.

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Anyone can create a franchise if they have enough money and one unit open. Not necessarily a SUCCESSFUL unit. What to look for when considering a franchise opportunity.

Real-world food truck training in about 10 minutes. Profit, pricing, food cost, speed of service, marketing, events, and smart systems—no hype, just what works.

Enjoyed this episode? Please do two things for me.

First hit "Follow" on Spotify so you never miss a new one.

Second go to https://www.nsfva.org/join and become a member today!

The moment you pay someone to work for you, you're legally an employer — whether the paperwork's done or not. This episode walks through the real order of operations for hiring your first employee: EIN, state registration, workers' comp, I-9 and W-4 timing, new hire reporting, and payroll setup.

Real-world food truck training in about 10 minutes. Profit, pricing, food cost, speed of service, marketing, events, and smart systems—no hype, just what works.

Enjoyed this episode? Please do two things for me.

First hit "Follow" on Spotify so you never miss a new one.

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Joe shares a story about an event that ALMOST went badly. He shares his strategies for saving what could have been a losing day and turned it into a record day.

Check out my Event Analyzer so you don't have to worry about if an event is good! https://tools.nsfva.org/event-analyzer/

Video presentation: https://www.youtube.com/watch?v=p8JWp99DCc8

You need new people to discover your business every single day. Let's talk about the steps needed to discovery.

Real-world food truck training in about 10 minutes. Profit, pricing, food cost, speed of service, marketing, events, and smart systems—no hype, just what works.

Enjoyed this episode? Please do two things for me.

First hit "Follow" on ⁠Spotify⁠ so you never miss a new one.

Second go to ⁠https://www.nsfva.org/join⁠ and become a member today!

A recent episode was challenged as me being wrong. What was judged wrong? My opinion on the best way to power a food truck. That were speed and consistency come to play.

Real-world food truck training in about 10 minutes. Profit, pricing, food cost, speed of service, marketing, events, and smart systems—no hype, just what works.

Enjoyed this episode? Please do two things for me.

First hit "Follow" on Spotify so you never miss a new one.

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An day another under researched industry estimate. We are at least double that guess.

Real-world food truck training in about 10 minutes. Profit, pricing, food cost, speed of service, marketing, events, and smart systems—no hype, just what works.

Enjoyed this episode? Please do two things for me.

First hit "Follow" on Spotify so you never miss a new one.

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Photography tips without becoming or using a professional photographer.

Real-world food truck training in about 10 minutes. Profit, pricing, food cost, speed of service, marketing, events, and smart systems—no hype, just what works.

Enjoyed this episode? Please do two things for me.

First hit "Follow" on Spotify so you never miss a new one.

Second go to https://www.nsfva.org/join and become a member today!

140 Tickets an hour is awesome. Until you look at the sales mix and realize missed sales opportunities.

Real-world food truck training in about 10 minutes. Profit, pricing, food cost, speed of service, marketing, events, and smart systems—no hype, just what works.

Enjoyed this episode? Please do two things for me.

First hit "Follow" on Spotify so you never miss a new one.

Second go to https://www.nsfva.org/join and become a member today!

McDonald's built a 515-page profile on one loyalty customer, predicted his next order, scored his odds of leaving at zero, and then lost him anyway.

Real-world food truck training in about 10 minutes. Profit, pricing, food cost, speed of service, marketing, events, and smart systems—no hype, just what works.

Enjoyed this episode? Please do two things for me.

First hit "Follow" on Spotify so you never miss a new one.

Second go to https://www.nsfva.org/join and become a member today!

I break down what Toast's 2026 restaurant survey actually says about inflation, hiring, and pricing — and translates it for a business with fixed capacity instead of a dining room. If you don't know your current food cost or your real breakeven number, this is the episode to start with.

Real-world food truck training in about 10 minutes. Profit, pricing, food cost, speed of service, marketing, events, and smart systems—no hype, just what works.

Enjoyed this episode? Please do two things for me.

First hit "Follow" on Spotify so you never miss a new one.

Second go to https://www.nsfva.org/join and become a member today!

Every owner I coach wants to talk about menu, food cost, marketing. Those matter. But none of it matters if you can't legally park where your customers are.

Real-world food truck training in about 10 minutes. Profit, pricing, food cost, speed of service, marketing, events, and smart systems—no hype, just what works.

Enjoyed this episode? Please do two things for me.

First hit "Follow" on Spotify so you never miss a new one.

Second go to https://www.nsfva.org/join and become a member today!

There is a graphic circulating on Facebook that claims to explain how to determine if you should do an event or not. Guess what it's garbage.

Real-world food truck training in about 10 minutes. Profit, pricing, food cost, speed of service, marketing, events, and smart systems—no hype, just what works.

Enjoyed this episode? Please do two things for me.

First hit "Follow" on Spotify so you never miss a new one.

Second go to https://www.nsfva.org/join and become a member today!

Training employees can be a weakness for any employer, let alone a food truck.

Real-world food truck training in about 10 minutes. Profit, pricing, food cost, speed of service, marketing, events, and smart systems—no hype, just what works.

Enjoyed this episode? Please do two things for me.

First hit "Follow" on Spotify so you never miss a new one.

Second go to https://www.nsfva.org/join and become a member today!