Podcast
Affiliate Marketing & Side Hustles on the Doug.Show
The Doug Show is where I’ll talk to other marketers, side hustlers, & experts, share success stories, talk about making the leap from corporate worker bee to entrepreneur. We'll go deep on affiliate marketing, side hustles, SEO, entrepreneurship, management, and working online.
- Episodes
- 574
- Releases
- Weekly
- Typical length
- 41 min
- On air since
- 2018
- Latest episode
- 1 day ago
Episodes
574 episodes, newest first
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41 min
Traditional SEO Tools Aren't Enough for AI Search Visibility | DS641
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35 min
Are Online Courses a Scam? DS640
Show notes
I talk about online courses, what makes them useful or questionable, and how creators earn money. Then, I get off track and rant about AI and slop.
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51 min
AI in Action. Real Life in a Marketing Agency | Chris Panteli | DS639
Show notes
I chat with Chris Pantelli, the founder of Linkify and Total Authority, about using AI inside a business.
Chris says they started with early AI writing tools, then moved heavily into Claude, ChatGPT, and Grok for coding, analysis, automation, and content workflows. He describes building custom internal tools with AI for pitch operations, journalist data, transcript analysis, and other tasks.
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41 min
Real Passive Income | DS638
Show notes
I talk about what real passive income, and a few things that aren't. It's just my opinion, of course, and not financial, legal, or tax advice. Then, I talk about my stand up comedy class.
Contact me. Ask Questions!
Send me an email here:
feedback@doug.show
Leave a voicemail: (406) 813-0613
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25 min
Personal Finance for Entrepreneurs | Elliott Zelinskas | DS637
Show notes
Elliott and I geek out on personal finance, saving, and early retirement. Not financial or legal advice, talk to professionals.
Connect with Elliott Zelinskas
• https://builderclub.ai/
• YouTube
• Instagram
• XContact me. Ask Questions!
• Send me an email here: feedback@doug.show
• Leave a voicemail: (406) 813-0613
• https://nichesiteproject.com00:00 Personal Finance Kickoff
01:06 Early Money Lessons
03:53 First Investing Wins
07:29 Accounts and Simple Portfolio
10:22 Work Versus Jobbing
17:03 Spending Money Struggles
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30 min
AI + SaaS Success & Online Business in 2026 | Elliot Zelinskas | DS636
Show notes
Elliott joins me for an update on 2026 and why it’s never been a better time to build an online business. He was the guest on episode 610 and things have been going great.
Connect with Elliott Zelinskas
• https://builderclub.ai/
• YouTube
• Instagram
• XContact me. Ask Questions!
• Send me an email here: feedback@doug.show
• Leave a voicemail: (406) 813-0613
• https://nichesiteproject.com00:00 Welcome Back Elliot
00:51 From Teacher to Builder
02:35 Career Products Framework
04:39 Focus and Revenue Milestones
07:48 Churn and Market Demand
12:31 Marketing Channels That Work
20:09 Start Simple With AI
24:17 Own Your Platform and Next Steps
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34 min
AI experiments & WP Migration | DS635
Show notes
I talk about an AI project I might work on, upcoming episodes, and the silliness of getting rich quickly.
Contact me. Ask Questions!
• Send me an email here: feedback@doug.show
• Leave a voicemail: (406) 813-0613
• Join My Email list00:00 Show Updates Intro
00:34 AI Curiosity and Burnout
02:08 Elliot Interview Preview
03:28 Chris Linkify and PR
04:51 AI Tools and Data Limits
09:40 Ditching WordPress Plans
21:21 Amazon Influencer Callout
25:12 Anti Spam AI Video Wrap
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54 min
Financial Independence Retire Early [FIRE] for Entrepreneurs | DS634
Show notes
I talk to Ben, a successful entrepreneur with a SaaS making about $20k+ per month, about how my wife and I retired early. Check out the last episode with Ben if you missed it.
Disclaimer: None of the content is advice for Ben or you or anyone. These are just stories. So go to your own professionals for advice if needed.
Connect with Ben Bozzay
DNS Filtering / Device Management company: https://www.techlockdown.com/
iPhone monitoring app for parents: https://livingroomapp.com/
• https://bbozzay.com/
• https://www.linkedin.com/in/benbozzayContact me. Ask Questions!
• Send me an email here: feedback@doug.show
• Leave a voicemail: (406) 813-0613
• Join My Email list00:00 Intro: FIRE & Entrepreneurship
02:29 The 4 Percent Rule
05:03 Track Spending Basics
09:07 Accounts Taxes and Exits
29:40 Selling Your Agency
35:44 Valuation and Multiples
41:35 Housing Plans and Mortgages
48:09 Retirement Number and Wrap Up
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1 hr 6 min
$20k MRR Saas - Side Hustle to Full-Time Success | DS633
Show notes
I talk to Ben Bozzay, founder of Tech Lockdown, and co-founder of LivingRoom, and his Saas journey. He started dabbling early, and even found his early success with content websites.
We get into a ton of details and Ben shares a lot about his journey.
Connect with Ben Bozzay
DNS Filtering / Device Management company: https://www.techlockdown.com/
iPhone monitoring app for parents: https://livingroomapp.com/
• https://bbozzay.com/
• https://www.linkedin.com/in/benbozzayContact me. Ask Questions!
• Send me an email here: feedback@doug.show
• Leave a voicemail: (406) 813-0613
• Join My Email list00:00 Intro
01:13 MRR and Products
06:11 Early Hustles and College
16:59 SEO Freelancing to Cybersecurity
28:24 Corporate Success Unhappy
31:11 COVID Habits Side Project
36:14 Paid Membership Layoff Leap
49:58 AI Copycats Growth Wrap
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33 min
What I actually Use AI to do | DS632
Show notes
So what do I actually use AI for? Only a couple things. I’m way to skeptical to accept advice based on morons from reddit. However, you can obviously focus on things that AI can do well.
Have suggestions about what I can vibe code?
We’re talking a personal tool, not a saas or anything like that. If you have an idea, please let me know.
Contact me. Ask Questions!
• Send me an email here: feedback@doug.show
• Leave a voicemail: (406) 813-0613
• Join My Email list00:00 AI Skeptic Origins
02:52 Tool Not Crutch
03:55 Writing Aid Workflows
09:49 Debate Partner Pitfalls
17:03 Summaries And Organization
21:33 Learning And Project Planning
26:13 Personal Tools And Amp Update
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33 min
Finishing Projects | DS631
Show notes
I talk about finishing projects and dealing with distractions.
• Is AI Ruining Guitar (on AJ De Vera’s YouTube channel)
Contact me. Ask Questions!
• Send me an email here: feedback@doug.show
• Leave a voicemail: (406) 813-0613
• Join My Email list
•00:00 Welcome and Productivity Theme
00:23 Guitar Goals and Distractions
02:08 Business Focus Analogy
04:50 Finishing Projects Mindset
09:43 Clarify Goals and Cut Options
15:56 Define Done Exit Criteria
20:54 Amp Mishaps and Wrap Up
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34 min
Teaching AI on YouTube | DS630
Show notes
I talk to Paul about how he covers AI and teaches on his youtube channel.
Follow Paul:
• https://www.youtube.com/@PaulJLipsky
• https://pauljlipsky.com/Contact me. Ask Questions!
• Send me an email here: feedback@doug.show
• Leave a voicemail: (406) 813-0613
• Join My Email list00:00 Welcome and AI Focus
01:18 Skepticism and AI Hype
02:56 Data Poisoning Amp Story
07:35 AI YouTube Saturation Myth
11:41 Tracking News with X Agents
17:25 Titles Formats and Viewing Habits
24:02 Bubble Talk Vibe Coding Wrap
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39 min
The Art of Pivoting (to 450K Subscribers on YT) | DS629
Show notes
I talk to Paul Lipsky about pivoting his channel on YouTube and growing like crazy! It’s part one of two. Next time we talk about AI specifically.
Follow Paul:
• https://www.youtube.com/@PaulJLipsky
• https://pauljlipsky.com/Contact me. Ask Questions!
• Send me an email here: feedback@doug.show
• Leave a voicemail: (406) 813-0613
• Join My Email list00:00 Meet Paul and the Pivot
03:23 From Ecommerce to AI
10:10 AI Aha and Tool Choices
14:15 Monetization and Topic Strategy
20:53 Avoiding AI Hype
24:22 ChatGPT Voice Workflow
26:48 Publishing Rhythm
32:43 Monetization Choices
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45 min
Don't Over Optimize | DS628
Show notes
I talk about the pitfalls of over optimizing and why “good enough” is good enough. I prefer good enough most of the time.
Contact me. Ask Questions!
• Send me an email here: feedback@doug.show
• Leave a voicemail: (406) 813-0613
• Join My Email list00:00 Welcome and Topic 02:12 Semi Retired Creator Life 03:11 Camp FI and Monetization 04:55 Productivity Obsession Origins 07:11 Metrics and Fun Balance 09:18 Eight Over Optimizing Traps 11:05 AI Outline Fail and Gear 15:53 Trade Offs Not Perfection 18:52 Tool Switching Overhead 23:23 Keep It Simple 24:00 Analysis Paralysis 24:38 Good Enough and Choice 30:16 Hobbies and Product Research 37:11 Maintenance and Opportunity Cost 42:24 Manual First Then Automate 46:16 Wrap Up and Whats Next
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32 min
Push Back Against AI | DS627
Show notes
I talk about tokenmaxxing, backlash against AI, how I actually use AI, and echo chambers.
Contact me. Ask Questions!
• Send me an email here: feedback@doug.show
• Leave a voicemail: (406) 813-0613
• Join My Email list00:00 AI Backlash Update 01:26 New Mic Gear Test 03:31 Walmart Pulls Back 05:35 How Doug Uses AI 07:59 Copywriter Pushback 10:52 Poisoning Search Results 14:54 Echo Chambers and Hype 17:58 Sandbox Escape Scare 20:26 Creativity and Copyright 23:58 Avoiding Negativity Trap 29:23 Wrap Up and Next Steps
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34 min
AI Backlash | DS626
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1 hr 4 min
Touring Musician to YouTube Success | AJ De Vera | DS625
Show notes
I got to chat with a Guitar YouTuber that I really enjoy, AJ De Vera. He’s a talented guitarist and song writer, plus he’s a fellow Filipino.
We chat about starting on YouTube, planning videos, and of course, guitars! We have a similar taste in music and influences. We talked for another 30 minutes after we finished up with the recording and identified a few other commonalities.
Connect with AJ
• YouTube
• Spotify:• Villain Heart
• The Dark HorsesContact me. Ask Questions!
• Send me an email here: feedback@doug.show
• Leave a voicemail: (406) 813-0613
• Join My Email list -
1 hr 4 min
Building a Lifestyle Podcast Agency: SimplePod Studios & Financial Independence - DS624
Show notes
I talk with Justin Peters about how his hobby podcast led to co-founding SimplePod Studios with his brother, including their team setup, early clients, pricing and package evolution, and why they focus on high-ROI finance-adjacent creators. We also get into his sabbatical and FI journey, what it takes to produce an episode consistently, keeping the agency as a lifestyle business, and how he sees platforms and video trending.
Connect with Justin Peters
• SimplePod Studios
• Podcast Playbook
• FI Minded – Financial Independence Without the Extremes
• Doug’s appearance on FI MindedContact me. Ask Questions!
• Send me an email here: feedback@doug.show
• Leave a voicemail: (406) 813-0613
• Join My Email list00:00 Meet Justin Peters
00:57 SimplePod Origin Story
05:49 Sabbatical to Podcasting
17:56 Agency Growth and Niching
31:40 Anatomy of One Episode
34:30 Consistency Over Perfection
39:46 Co-Founder Communication Rules
49:13 Industry Trends
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50 min
Over Expanding & More FB Marketplace Tales | DS623
Show notes
I talk about pizza, beer, and FB Marketplace tales and tips.
Contact me. Ask Questions!
• Send me an email here: feedback@doug.show
• Leave a voicemail: (406) 813-0613
• Join My Email list00:00 Welcome and Topics 00:48 Marketplace Camera Sale 02:32 Georgie Health Update 03:46 Pizza Obsession Returns 07:29 Gear and Grill Experiments 10:04 Pizza Boom Meets Business 24:21 Marketplace Pricing Tactics 43:47 Listings Tips and Wrap Up
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51 min
How To Retire FASTER | Cody Berman | DS622
Show notes
I chat with my friend, Cody Berman, about retiring as soon as possible. It’s basically talking through the ideas in his book, Retire By 30.
Contact me. Ask Questions!
• Send me an email here: feedback@doug.show
• Leave a voicemail: (406) 813-0613
• Join My Email list00:00 Meet Cody and the Book 02:33 Quitting Corporate for FI 10:35 Side Hustle Framework and Lessons 19:19 Nest Egg vs Cash Flow FI 23:27 Finding Deals Today 25:10 Designing Your Ideal Life 28:37 Spending Tests and Buying Time 42:44 Side Hustles and Final Wrap
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