Podcast
Better: The Brand Designer Podcast
Better: The Brand Designer Podcast, founded by Giselle Field of Wander Design Co. and Jen Davis, was founded on the belief that designers need community. We find that the branding world often feels secretive, competitive, and sometimes just plain old confusing. When we realized that our honest, soul-chat-level convos could potentially help other designers, we realized a podcast was only natural! Better: The Brand Designer Podcast was officially born.
Giselle passed away during a climbing trip in Peru in summer of 2020. We encourage all listeners of our podcast to listen to our two Celebrating Giselle episodes. Giselle's adventurous, kind, funny, and supportive presence is missed every day—each and every episode that we record is dedicated to her legacy and her vision for this podcast. It is our honor to continue recording episodes in Giselle's memory and we know that she is with us every time we sit down to record.
In winter of 2022, we welcomed Esther Knox-Dekoning from Sereth Design as a new co-host. Esther brought an incredible and fresh perspective to the pod—her transition from agency to design studio as well as her love for web design, sustainability, and world change brought new guests, ideas, and amazing episodes to our listeners. She departed the pod in spring 2023 to dedicate more time to her studio's growth, and will be greatly missed!
Now, Jen runs the podcast solo and is beyond excited to continue interviewing guests, having interesting conversations, and sharing the behind-the-scenes of running her design studio.
- Episodes
- 271
- Releases
- Weekly
- Typical length
- 41 min
- On air since
- 2019
- Latest episode
- 1 week ago
Episodes
271 episodes, newest first
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36 min
S14 E11: Spooooky Client Stories (Round 4!) with Lauren Hemes
Season 14, Episode 11
Show notes
I’m back with our annual spooooky client stories episode! I’m joined by my biz bestie and fellow designer Lauren Hemes of Elby Creative, and together we’re reading listener submissions (anonymously) and sharing a few spooooky stories of our own. A big shout out to everyone who submitted their stories, and Happy Halloween, listeners! 🎃👻
Guest Name: Lauren Hemes
Guest Social: @elbycreative
Past Spoooky Client Story Episodes:
S12 E12 | Spooooky Client Stories (Round 3!) with Audrey Humphreys
S8 E12 | Spooooky Client Stories (Round 2) with Lauren Braier
S6 E12 | Spooooky Client Stories
Episode Mentions:
@kenzigreendesign / The Unapologetic PodcastLinks:
The Design Minimind - My 1:1 coaching program for designers
Download my FREE Creative Direction Figma Template (includes 4 audio trainings as well)
Become a member of Editorial Stock images and use code “BETTER15” to receive 15% off your membership.
Enjoy 1 month of Showit FREE with my code “HelloJune” when you sign up.*
Get 30% off of your HoneyBook subscription - The CRM I use in my studio.*
Earn $100 after you run your first payroll with Gusto, my payroll and compliance software.*
Get 25% off your first year of Flodesk, my email marketing software.*
*Some are affiliate links which means I may earn a commission.
Connect With Us:
Join The Creative Diaries (my email list)
Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design
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24 min
S14 E10: How Do You Manage 15-20 Client Accounts at Once?! (My Exact Systems for a Well-Oiled Multi-6-Figure Design Business)
Season 14, Episode 10
Show notes
This week is a little solo episode where I’m breaking down how my studio stays organized while supporting around 15 to 20+ client projects all at the same time, plus the systems and tools we use to keep everything running smoothly.
Links Mentioned:
Production design support: Brooke Davis (my sister-in-law) over at @thetidystudio
Links:
The Design Minimind - My 1:1 coaching program for designers
Download my FREE Creative Direction Figma Template (includes 4 audio trainings as well)
Become a member of Editorial Stock images and use code “BETTER15” to receive 15% off your membership.
Enjoy 1 month of Showit FREE with my code “HelloJune” when you sign up.*
Get 30% off of your HoneyBook subscription - The CRM I use in my studio.*
Earn $100 after you run your first payroll with Gusto, my payroll and compliance software.*
Get 25% off your first year of Flodesk, my email marketing software.*
*Some are affiliate links which means I may earn a commission.
Connect With Us:
Join The Creative Diaries (my email list)
Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design
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49 min
S14E9: How to Do the Brand Strategy Work AI Can't Touch with Sarah Robb
Season 12, Episode 9
Show notes
In this week’s episode, I chat with Sarah Robb, a brand strategy coach, founder of Brand Strategy Academy, and co-author of the book Rebrand Right. After many years at Landor working with brands like Gatorade and Pfizer, she shares what she brought with her from agency life and what she left behind. We also get into how independent designers can talk about strategy in a way clients actually understand, why real conversations with people still matter so much with AI in the mix, and the pricing and confidence gaps she found when she surveyed designers.
Guest Name: Sarah Robb
Guest Website: http://brandstrategysarah.com/
Guest Instagram: @brandstrategysarah
Guest LinkedIn: @brandstrategysarah
Links Mentioned:
The State of Brand Strategy Pricing 2026 Freebie Report
Free Brand Strategy Mini Course
Brand Strategy Question Template
Podcast Links:
The Design Minimind - My 1:1 coaching program for designers - Applications open for the next cohort on Nov 1st!
Download my FREE Creative Direction Figma Template (includes 4 audio trainings as well)
Become a member of Editorial Stock images and use code “BETTER15” to receive 15% off your membership.
Enjoy 1 month of Showit FREE with my code “HelloJune” when you sign up.*
Get 30% off of your HoneyBook subscription - The CRM I use in my studio.*
Earn $100 after you run your first payroll with Gusto, my payroll and compliance software.*
Get 25% off your first year of Flodesk, my email marketing software.*
*Some are affiliate links which means I may earn a commission.
Connect With Us:
Join The Creative Diaries (my email list)
Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design
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42 min
S14 E8: Inside 500+ Design Days: The Real System Behind Websites Built in a Day with Bailey Collins
Season 14, Episode 8
Show notes
If you're curious what a design day looks like, this episode is for you! I chat with Bailey, designer and owner of Honeywave Creative, all about running a successful design in a day offer. She walks us through her process and the systems she has implemented to create a successful client experience doing a website all in one day.
Guest Name: Bailey Collins
Guest Website: honeywavecreative.com
Guest Social: @honeywavecreative
Links Mentioned:
Six Figure Offer Framework Freebie
Design Day Blueprint - Use code “hellojune” to received a brand bonus module for FREE (a $500 value) when you sign up!
Links:
The Design Minimind - My 1:1 coaching program for designers - Applications go LIVE Nov 1st for Cohort 7 kicking off in Jan 2027!
Download my FREE Creative Direction Figma Template (includes 4 audio trainings as well)
Become a member of Editorial Stock images and use code “BETTER15” to receive 15% off your membership.
Enjoy 1 month of Showit FREE with my code “HelloJune” when you sign up.*
Get 30% off of your HoneyBook subscription - The CRM I use in my studio.*
Earn $100 after you run your first payroll with Gusto, my payroll and compliance software.*
Get 25% off your first year of Flodesk, my email marketing software.*
*Some are affiliate links which means I may earn a commission.
Connect With Us:
Join The Creative Diaries (my email list)
Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design
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37 min
S14 E7: Before & After: How Picking a Specific Niche Changed My Business with Brooklyn Beckerson
Season 14, Episode 7
Show notes
In this episode, I chat with Brooklyn of Glorybright Studio about how her health journey took her from freelancing and taking on any design project to niching into serving holistic practitioners and wellness brands. We talk about how her values and faith shaped her positioning, why speaking from personal experience makes marketing and sales feel simpler, and how this shift has changed the way she shows up for her kids and family.
Guest Name: Brooklyn Beckerson
Guest Website: https://glorybrightstudio.com/
Guest Social: @glorybrightstudio
Links:
The Design Minimind - My 1:1 coaching program for designers - Applications for cohort 7 open up November 1st, 2026!
Download my FREE Creative Direction Figma Template (includes 4 audio trainings as well)
Become a member of Editorial Stock images and use code “BETTER15” to receive 15% off your membership.
Enjoy 1 month of Showit FREE with my code “HelloJune” when you sign up.*
Get 30% off of your HoneyBook subscription - The CRM I use in my studio.*
Earn $100 after you run your first payroll with Gusto, my payroll and compliance software.*
Get 25% off your first year of Flodesk, my email marketing software.*
*Some are affiliate links which means I may earn a commission.
Connect With Us:
Join The Creative Diaries (my email list)
Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design
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41 min
S14 E6: An AI State of the Union (for Brand & Web Designers)
Season 14, Episode 6
Show notes
In this solo episode, I chat all about how AI has impacted our studio, how we use it, how we see our clients using it (the good & the bad) where we don’t use it, and how we have implemented AI clauses in both our clients and subcontractors contracts.
Links:
The Design Minimind - My 1:1 coaching program for designers - applications open Nov 1st, 2026 for cohort 7!
Download my FREE Creative Direction Figma Template (includes 4 audio trainings as well)
Become a member of Editorial Stock images and use code “BETTER15” to receive 15% off your membership.
Enjoy 1 month of Showit FREE with my code “HelloJune” when you sign up.*
Get 30% off of your HoneyBook subscription - The CRM I use in my studio.*
Earn $100 after you run your first payroll with Gusto, my payroll and compliance software.*
Get 25% off your first year of Flodesk, my email marketing software.*
*Some are affiliate links which means I may earn a commission.
Connect With Us:
Join The Creative Diaries (my email list)
Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design, brand identity design
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43 min
S14 E5: You're Making Six Figures on Paper. So Why Is Your Bank Account Empty? with Emily Bowie
Season 14, Episode 5
Show notes
In this week's episode, I talk with Emily, a former Big Four audit manager who's now CFO of Thorne Advisors, the firm she co-leads with Andrea Mason. Together they help business owners get a clearer picture of their cash flow and a smarter approach to taxes. We get into why creative business owners can look profitable on their books but still feel broke, and unpack the cash leaks behind it, like underpricing and scope creep.
Guest Name: Emily Bowie
Guest Website: http://thorneadvisors.com
Guest Social: @thonreadvisors
Guest Podcast: Prosper and Get Paid
Freebie: 5 Cash Leaks & 5 Missed Tax Deductions
Links:
The Design Minimind - My 1:1 coaching program for designers
Download my FREE Creative Direction Figma Template (includes 4 audio trainings as well)
Become a member of Editorial Stock images and use code “BETTER15” to receive 15% off your membership.
Enjoy 1 month of Showit FREE with my code “HelloJune” when you sign up.*
Get 30% off of your HoneyBook subscription - The CRM I use in my studio.*
Earn $100 after you run your first payroll with Gusto, my payroll and compliance software.*
Get 25% off your first year of Flodesk, my email marketing software.*
*Some are affiliate links which means I may earn a commission.
Connect With Us:
Join The Creative Diaries (my email list)
Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design
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43 min
S14 E4: Behind-the-Scenes of Rebranding My 12-Year Design Agency with Kadie Smith
Season 14, Episode 4
Show notes
In this week's episode, I chat with Kadie Smith, designer and founder of Drop Cap Design. We talk about why she chose to rebrand after 12 years in business, how she'd been feeling disconnected from her brand, and what it was like being the "client," working with her senior designer through it. We also discuss why communicating clearly with clients matters so much, presenting work and gathering feedback more effectively, and growing into a creative direction role with your team.
Guest Name: Kadie Smith
Guest Website: http://dropcapdesign.com
Guest Social: @kadie_smith_
Drop Cap Social: @dropcapdesign / @dropcapacademy
Links Mentioned:
See the rebrand of Drop Cap - Watch Behind-The-Brand and use code “BETTER” and watch for FREE being a listener of the podcast!
Links:
The Design Minimind - My 1:1 coaching program for designers
Download my FREE Creative Direction Figma Template (includes 4 audio trainings as well)
Become a member of Editorial Stock images and use code “BETTER15” to receive 15% off your membership.
Enjoy 1 month of Showit FREE with my code “HelloJune” when you sign up.*
Get 30% off of your HoneyBook subscription - The CRM I use in my studio.*
Earn $100 after you run your first payroll with Gusto, my payroll and compliance software.*
Get 25% off your first year of Flodesk, my email marketing software.*
*Some are affiliate links which means I may earn a commission.
Connect With Us:
Join The Creative Diaries (my email list)
Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design
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31 min
S14 E3: What I'd Do Differently If I Were Starting My Design Business Today
Season 14, Episode 3
Show notes
In this solo episode, as I'm in my 14th season of the podcast and 8th year in business, I chat about things that have changed since I started in 2019, and share what I would do differently and things I would prioritize sooner if I were starting my creative business today.
Links:
The Design Minimind - My 1:1 coaching program for designers
Download my FREE Creative Direction Figma Template (includes 4 audio trainings as well)
Become a member of Editorial Stock images and use code “BETTER15” to receive 15% off your membership.
Enjoy 1 month of Showit FREE with my code “HelloJune” when you sign up.*
Get 30% off of your HoneyBook subscription - The CRM I use in my studio.*
Earn $100 after you run your first payroll with Gusto, my payroll and compliance software.*
Get 25% off your first year of Flodesk, my email marketing software.*
*Some are affiliate links which means I may earn a commission.
Connect With Us:
Join The Creative Diaries (my email list)
Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design, brand identity design
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46 min
S14 E2: The Hidden Messaging Mistakes Costing You High-End Clients with Kayla Dean
Show notes
Grab Kayla's Website Copy Compendium today and use code BETTERPOD to save $200 on personal or commercial.
----
In this episode, I talk with Kayla Dean, website copywriter, messaging strategist, and owner of The Literary Co. We chat about why messaging and positioning are often the missing link for designers who want high-ticket clients, and how strong copy can reduce pricing pushback, attract better-fit leads, and support what your portfolio already proves.
Guest Name: Kayla Dean
Guest Website: https://theliterary.co/
Guest IG: @theliterary.co
Guest Threads: @theliterary.co
Website Copy Compendium: https://theliterary.co/wcc - Use code BETTERPOD and save $200 on personal or commercial.
Trust Triggers: Get your Free Guide Here
Links:
The Design Minimind - My 1:1 coaching program for designers
Download my FREE Creative Direction Figma Template (includes 4 audio trainings as well)
Become a member of Editorial Stock images and use code “BETTER15” to receive 15% off your membership.
Enjoy 1 month of Showit FREE with my code “HelloJune” when you sign up.*
Get 30% off of your HoneyBook subscription - The CRM I use in my studio.*
Earn $100 after you run your first payroll with Gusto, my payroll and compliance software.*
Get 25% off your first year of Flodesk, my email marketing software.*
*Some are affiliate links which means I may earn a commission.
Connect With Us:
Join The Creative Diaries (my email list)
Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design
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54 min
S14 E1: What’s the Future of Independent Design Studios? with Steven Wakabayashi
Season 14, Episode 1
Show notes
In this first episode of season 14, I talk with Steven Wakabayashi, creative director and founder of Stranger Creative, about building a strong company culture in a fully remote, globally distributed agency, what it really takes to grow from freelance-style work into a sustainable team, and having the right mindset as a business owner. We also chat about how we work with talented freelancers across different areas of design expertise, and how that produces top tier work for our clients.
Guest Name: Steven Wakabayashi
Guest Websites: https://strangercreative.com/ / https://stevenwakabayashi.com/speaking
Guest Linkedin: inkedin.com/stevenwakabayashi
Guest Substack: https://strangercreative.substack.com/
Guest Podcast: Yellow Glitter
Links Mentioned:
QTBIPOC Design (nonprofit organization)
Links:
The Design Minimind - My 1:1 coaching program for designers
Download my FREE Creative Direction Figma Template (includes 4 audio trainings as well)
Become a member of Editorial Stock images and use code “BETTER15” to receive 15% off your membership.
Enjoy 1 month of Showit FREE with my code “HelloJune” when you sign up.*
Get 30% off of your HoneyBook subscription - The CRM I use in my studio.*
Earn $100 after you run your first payroll with Gusto, my payroll and compliance software.*
Get 50% off your first year of Flodesk, my email marketing software.*
*Some are affiliate links which means I may earn a commission.
Connect With Us:
Join The Creative Diaries (my email list)
Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design
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40 min
S13 E23: What Matters and What Doesn’t? Nine Years of Running a Design Studio with Olivia Austin
Season 13, Episode 23
Show notes
In this week's episode I have fellow designer, mom, and business owner Olivia Austin back on the podcast. We chat about the things that don't matter and the things that really do when growing and running a business, and how becoming a mom has made all of that even clearer. Her last episode with me was back in 2022 and so much has changed since we last talked.
Guest Name: Olivia Austin
Guest Website: http://byoliviaaustin.com & thestudio.co
Guest Social: @thestudio.co & @byoliviaaustin
Guest Podcast: Behind the Design
Course: Studio Growth Accelerator
Previous Guest Episode: S6 E5: Hiring a Team that Supports Your Vision with Olivia Austin
Links:
The Design Minimind - My 1:1 coaching program for designers
Download my FREE Creative Direction Figma Template (includes 4 audio trainings as well)
Become a member of Editorial Stock images and use code “BETTER15” to receive 15% off your membership.
Enjoy 1 month of Showit FREE with my code “HelloJune” when you sign up.*
Get 30% off of your HoneyBook subscription - The CRM I use in my studio.*
Earn $100 after you run your first payroll with Gusto, my payroll and compliance software.*
Get 50% off your first year of Flodesk, my email marketing software.*
*Some are affiliate links which means I may earn a commission.
Connect With Us:
Join The Creative Diaries (my email list)
Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design, motherhood and business
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46 min
S13 E22: Building a 7 Figure Creative Agency that Will Sell with Brooke Apffel
Season 13, Episode 22
Show notes
This week I chatted with Brooke Apffel about building her digital marketing business, Coastal Collective Marketing (CoCo), from the ground up, growing it into an agency with a team, and what the process looked like to eventually sell through an acquisition. We also talk about her social media masterclass, a course I took personally and highly recommend!
Guest Name: Brooke Apffel
Guest Website: coastalcollectivemarketing.com
Guest Social: @coastalcollectivemarketing
The Course: The Social Media Manager Masterclass
Links:
The Design Minimind - My 1:1 coaching program for designers
Download my FREE Creative Direction Figma Template (includes 4 audio trainings as well)
Become a member of Editorial Stock images and use code “BETTER15” to receive 15% off your membership.
Enjoy 1 month of Showit FREE with my code “HelloJune” when you sign up.*
Get 30% off of your HoneyBook subscription - The CRM I use in my studio.*
Earn $100 after you run your first payroll with Gusto, my payroll and compliance software.*
Get 50% off your first year of Flodesk, my email marketing software.*
*Some are affiliate links which means I may earn a commission.
Connect With Us:
Join The Creative Diaries (my email list)
Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design
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44 min
S13 E21: Stationery as Storytelling: The Power of Tangible Design with Amanda DeWoody
Season 13, Episode 21
Show notes
In this weeks episode, I'm chatting with my friend Amanda, owner of Mandy Lee Studio (formerly Poised Avenue), who specializes in stationery, print design, and design licensing.
We talk about why print still matters in a world of digital noise and AI, how tactile collateral can strengthen a brand experience, and how to educate your clients on print and all the possibilities it opens up to elevate their brand presence beyond just digital.Guest Name: Amanda DeWoody
Guest Website: http://www.mandylee.studio/
Guest Email: hello@mandylee.studio
Guest Substack: https://amandadewoody.substack.com/
Guest Social: @signedmandylee
Links:
The Design Minimind - My 1:1 coaching program for designers
Download my FREE Creative Direction Figma Template (includes 4 audio trainings as well)
Get 30% off of your HoneyBook subscription - The CRM I use in my studio.*
Enjoy 1 month of Showit FREE with my code “HelloJune” when you sign up.*
Earn $100 after you run your first payroll with Gusto, my payroll and compliance software.*
Get 50% off your first year of Flodesk, my email marketing software.*
*Some are affiliate links which means I may earn a commission.
Connect With Us:
Join The Creative Diaries (my email list)
Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design
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52 min
S13 E20: Eat the Donkey: How (and Why) to Choose Discomfort in Your Business with Anthony Reeves
Season 13, Episode 20
Show notes
In this week's episode, I talk with brand leader and author Anthony Reeves, who has led the creative teams for major brands like Amazon, Airbnb, Kohler, and more. We talk about his book, Eat the Donkey, what inspired the title, and the idea of making hard short-term choices for long-term success. We also talk about AI and his take on how both small and large companies should be using it while still preserving that human element.
Guest Name: Anthony Reeves
Guest Website: https://www.anthonyreeves.co/
Guest Linkedin: Connect with Anthony
Eat the Donkey Book: Buy on Amazon
Links:
The Design Minimind - My 1:1 coaching program for designers
Download my FREE Creative Direction Figma Template (includes 4 audio trainings as well)
Become a member of Editorial Stock images and use code “BETTER15” to receive 15% off your membership.
Get 30% off of your HoneyBook subscription - The CRM I use in my studio.*
Enjoy 1 month of Showit FREE with my code “HelloJune” when you sign up.*
Earn $100 after you run your first payroll with Gusto, my payroll and compliance software.*
Get 50% off your first year of Flodesk, my email marketing software.*
*These are affiliate links which means I may earn a commission.
Connect With Us:
Join The Creative Diaries (my email list)
Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design
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22 min
S13 E19: What Are Designers Charging for Branding and Web Services?
Season 13, Episode 19
Show notes
In this solo episode, I chat about my new mini version of the Minimind (the Mirco Mind) and share what we cover in the 4 month program kicking off in August! I also share real pricing & wins from my Design Minimind Program and what they are charging. They discuss the projects they are booking and what they are charging.
Interested in the upcoming Micro Mind (mini 4-month Minimind)? Applications for are now open and live! Apply here
00:00 Intro & overview of the mini Minimind program (The Mirco Mind!)
07:25: Reading student screenshots | What designers are charging.
Links:
The Design Minimind - My 1:1 coaching program for designers
Download my FREE Creative Direction Figma Template (includes 4 audio trainings as well)
Become a member of Editorial Stock images and use code “BETTER15” to receive 15% off your membership.
Get 30% off of your HoneyBook subscription - The CRM I use in my studio.*
Enjoy 1 month of Showit FREE with my code “HelloJune” when you sign up.*
Earn $100 after you run your first payroll with Gusto, my payroll and compliance software.*
Get 50% off your first year of Flodesk, my email marketing software.*
*Some are affiliate links which means I may earn a commission.
Connect With Us:
Join The Creative Diaries (my email list)
Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design
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37 min
S13 E18: How to Get Recommended to Potential Clients by AI with Julia Bocchese
Season 13, Episode 18
Show notes
In this week’s episode, I have SEO and AI search strategist Julia back on the podcast to talk about how designers can show up in AI search results like ChatGPT, Gemini, Perplexity, Claude, and more. We also discuss how AI search overlaps with traditional SEO, and some practical tips and actionable steps you can take to improve your visibility and increase your chances of showing up in AI-generated search results.
Guest Name: Julia Bocchese
Guest Website: https://juliareneeconsulting.com/
Guest Social: @juliareneeconsulting
Episodes Mentioned:
S12E9: Demystifying SEO for Web Designers—SEO Q&A with Julia Bocchese
Links:
The Design Minimind - My 1:1 coaching program for designers
Download my FREE Creative Direction Figma Template (includes 4 audio trainings as well)
Become a member of Editorial Stock images and use code “BETTER15” to receive 15% off your membership.
Get 30% off of your HoneyBook subscription - The CRM I use in my studio.*
Enjoy 1 month of Showit FREE with my code “HelloJune” when you sign up.*
Earn $100 after you run your first payroll with Gusto, my payroll and compliance software.*
Get 50% off your first year of Flodesk, my email marketing software.*
*Some are affiliate links which means I may earn a commission.
Connect With Us:
Join The Creative Diaries (my email list)
Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design
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48 min
S13 E17: Calm the Room: Managing Client Fear in Creative Work with Ashton Hauff
Season 13, Episode 17
Show notes
In this episode, I chat with Ashton Hauff, brand strategist and co-founder of The Good Kids, a branding agency in North Dakota. Ashton talks about their "Slingshot Method," a three-phase process covering strategy, creative, and rollout, and why having a clear system in place makes such a difference in how projects run. We also get into the DACI model, which helps clarify internal roles and approval processes for clients during the project, plus practical strategies for handling client anxiety and keeping the project experience smooth for everyone involved.
Guest Name: Ashton Hauff
Guest Website: https://www.thegoodkids.co/
Resources: https://www.thegoodkids.co/category/resources/
Guest Social: @thegoodkids / @ashtonhauff
Guest LinkedIn: https://www.linkedin.com/in/ashtonhauff/
Podcasts: The Brand Archive & Brand in Motion
Links:
The Design Minimind - My 1:1 coaching program for designers
Download my FREE Creative Direction Figma Template (includes 4 audio trainings as well)
Become a member of Editorial Stock images and use code “BETTER15” to receive 15% off your membership.
Get 30% off of your HoneyBook subscription - The CRM I use in my studio.*
Enjoy 1 month of Showit FREE with my code “HelloJune” when you sign up.*
Earn $100 after you run your first payroll with Gusto, my payroll and compliance software.*
Get 50% off your first year of Flodesk, my email marketing software.*
*These are affiliate links which means I may earn a commission.
Connect With Us:
Join The Creative Diaries (my email list)
Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design
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35 min
S13 E16: How to Raise Your Prices (and How I've Done It Wrong)
Season 13, Episode 16
Show notes
In this solo episode, I'm chatting all about pricing—when it's time to raise your rates, the steps to do it, how to communicate price changes to existing clients, new inquiries, and referrals, and the common mistakes I see designers make along the way, including sharing a few of my own mistakes I have learned from!
Also I have an exciting announcement! - The Mini Minimind (The first ever Micromind) will start on Aug 3, 2026 with applications opening June 1, 2026! If you're interested or just have questions about it, send me a DM over on Instagram @hellojunecreative!
Timestamps:
01:29 - The first Micromind cohort announcement & sharing past student wins
12:00 - How to Raise Your Prices
Links:
The Design Minimind - My 1:1 coaching program for designers
Download my FREE Creative Direction Figma Template (includes 4 audio trainings as well)
Become a member of Editorial Stock images and use code “BETTER15” to receive 15% off your membership.
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Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design
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52 min
S13 E15: Motherhood & Creative Business Q&A with Sydney Walden
Season 13, Episode 15
Show notes
In this weeks episode I'm chatting with fellow design business owner and mom of three Sydney of Rouse Design Studio in a fun Q&A style all about motherhood and business, and also how we both live on land and raising animals and what that brings into the mix as well.
Guest Name: Sydney Walden (Rouse Design Studio)
Guest Website: https://rousedesignstudio.com/
Guest Social: @rousedesignstudio
Links:
The Design Minimind - My 1:1 coaching program for designers
Download my FREE Creative Direction Figma Template (includes 4 audio trainings as well)
Become a member of Editorial Stock images and use code “BETTER15” to receive 15% off your membership.
Enjoy 1 month of Showit FREE with my code “HelloJune” when you sign up.*
Get 30% off of your HoneyBook subscription - The CRM I use in my studio.*
Earn $100 after you run your first payroll with Gusto, my payroll and compliance software.*
Get 50% off your first year of Flodesk, my email marketing software.*
*Some are affiliate links which means I may earn a commission.
Connect With Us:
Join The Creative Diaries (my email list)
Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design
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