Podcast
Field and Garden with Lisa Mason Ziegler
Join Lisa Mason Ziegler of The Gardener's Workshop on the Field and Garden Podcast talking flower farming, cut-flower gardening, business, and all things related!
- Home & Garden chart
- #23
- Episodes
- 424
- Releases
- Weekly
- Typical length
- 32 min
- On air since
- 2021
- Latest episode
- 15 hours ago
Episodes
424 episodes, newest first
-
38 min
#419: How to Grow Better Cut Flowers
Show notes
Disappointed with how your cutting garden performed this year? Before you try something new, it might be time to get back to basics! Lisa shares 10 tried-and-true practices that have helped her grow beautiful, productive cut flowers for nearly 30 years. From choosing the right growing spot and building healthy soil to preventing weeds and harvesting for more blooms, these simple steps can make a BIG difference in your next growing season!
Mentions
Live Flower Gardening Show - watch in our FREE phone app!
Books: Growing a Beautiful Life, Teaming with Microbes, The Cut Flower Handbook
Products: Biodegradable Mulch Film, Sustane® Organic Fertilizer, Dipel (BT) Organic Insecticide, plant support netting.
Purchase the Big Calendar-Journal between 7/01/26 - 11/09/26 to attend the live how-to workshop with Lisa on November 9th!
Topic Deep Dive: Lisa's on-demand online workshop, The Easy Cut Flower Garden
Sign up to receive our weekly Farm News!
Shop the TGW Online Store for all your seeds and supplies!
The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Growing A Beautiful Life, The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media!
-
35 min
#418: Starting and Growing a Flower Farm
Show notes
Dreaming of starting a flower farm, or wondering how to make yours more profitable? Growing beautiful flowers is just one piece of the puzzle! Lisa shares the essential foundations of a successful flower farming business, from finding customers and choosing what to grow to managing your time, avoiding costly investments, and producing flowers consistently. Learn how to build a business that supports the life you want, instead of taking it over.
Mentions
Free Live Masterclass: "Where to Sell Your Flowers" - choose from two dates! (Oct '26)
Lisa's Online Course: Flower Farming School OnlineVideo: Student Showcase featuring Daniel of Petal Pickers!
Sign up to receive our weekly Farm News!
Shop the TGW Online Store for all your seeds and supplies!
The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Growing A Beautiful Life, The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media!
-
28 min
#417: Timing Disasters - Lessons Learned the Hard Way
Show notes
Want more flowers with less work? Timing can make all the difference! Lisa shares four important lessons learned over nearly 30 years of flower farming, from when to start seeds and harvest blooms to installing support netting and preparing garden beds. Discover how doing these simple jobs at the right time can save you weeks of extra work and frustration!
Mentions
Free Live Masterclass: "Where to Sell Your Flowers" - choose from two dates! (Oct. '26)
Lisa's Books: Growing A Beautiful Life, Cool Flowers
https://www.ascfg.org/: Association of Specialty Cut Flower Growers
Lisa's Online Course: Flower Farming School Online
Sign up to receive our weekly Farm News!
Shop the TGW Online Store for all your seeds and supplies!
The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Growing A Beautiful Life, The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media!
-
26 min
#416: Ask A Florist: Selling to Florists, Pricing, and Design Tips
Show notes
What do florists really want from local flower growers? In this episode, floral designer Ellen Frost of Local Color Flowers and the FlowerMore community shares practical advice on selling to florists, pricing your stems, creating availability lists, choosing colors customers love, and designing with seasonal flowers.
Mentions
YouTube: Ellen Frost Flowers
Instagram: @ellenfrostflowers
Ellen's Online Community: FlowerMore
Ellen's Online Courses: Preparing to Sell to Florists, Growing Your Business with Local Flower Sourcing
Shop the TGW Online Store for all your seeds and supplies!
Sign up to receive our weekly Farm News!
The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media!
-
21 min
#415: Why We Brought Back Our Seed Fundraiser
Show notes
Nearly 20 years after first trying the idea, we’ve brought The Gardener’s Workshop Seed Fundraiser program back with better tools, simpler fulfillment, and the same goal: helping groups raise money while helping more people succeed at growing flowers from seed. Lisa shares how the program began, why it was put on hold, and how it works today.
Mentions
*New* The Gardener's Workshop Seed Fundraiser Program
Sign up to receive our weekly Farm News!
Shop the TGW Online Store for all your seeds and supplies!
The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Growing A Beautiful Life, The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media!
-
27 min
#414: The Forgotten Flowers of Spring
Show notes
What happened to the flowers that once filled our spring gardens? Lisa shares the story of cool-season hardy annuals, why so many of these beautiful flowers were forgotten, and how learning when to plant them can bring an entirely new season of blooms back to your garden.
Mentions
Cool Flowers resources: Book, Online Course, Planning Tool
Lisa's book, The Cut Flower Handbook
Sign up to receive our weekly Farm News!
Shop the TGW Online Store for all your seeds and supplies!
The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media!
-
37 min
#413: Have We Met? Lisa’s Flower Farming Story
Show notes
How did a flower farmer with limited land, no greenhouse, no tractor, and no cooler build a successful flower farming business and eventually The Gardener’s Workshop? Lisa shares her story, the challenges that shaped how she grows and teaches, and some of the lessons she learned through nearly three decades of flowers, business, and figuring things out as she goes.
Mentions
Free Resources: All About Soil Blocking
Lisa's Book, Growing A Beautiful Life
Sign up to receive our weekly Farm News!
Shop the TGW Online Store for all your seeds and supplies!
The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media!
-
36 min
#412: How To Stop Overplanting
Show notes
More flowers aren’t always better! In this episode, Lisa shares why overplanting can lead to weeds, missed harvests, broken succession plans, and garden burnout — and how growing less can actually help you create a healthier, more productive, and much more enjoyable cutting garden.
MentionsMerlin Bird ID Phone App (free!)
Lisa's Book, Growing A Beautiful Life
Sign up to receive our weekly Farm News!
Shop the TGW Online Store for all your seeds and supplies!
The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media!
-
34 min
#411: Birthing the Cool-Season Cut-Flower Planner
Show notes
Cool-season flowers can be confusing because they don’t follow the same rules as warm-season flowers. In this episode, Lisa shares the story behind the new Cool-Season Cut-Flower Planner and explains how it can help you grow gorgeous spring blooms with more confidence.
MentionsThe Cool-Season Cut-Flower Planner
Lisa's Book, Cool Flowers
Lisa's Book, The Cut Flower Handbook
Sign up to receive our weekly Farm News!
Shop the TGW Online Store for all your seeds and supplies!
The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media!
-
25 min
#410: Ask A Florist, with Ellen Frost
Show notes
This episode of Field & Garden is a replay of a recent Ask Me Anything event with guest host Ellen Frost, one of our online instructors and the owner/head designer of Local Color Flowers in Baltimore, Maryland.
Ellen shares practical floral design advice for working with seasonal, locally grown flowers — including favorite foliage for September weddings, how to keep hydrangeas hydrated, reliable flowers for fall boutonnieres, ways flower farmers can practice designing with what they grow, and why fall can be a great time to connect with florists.
Mentions
More from Ellen: Website, Email, Instagram, FlowerMore
Ellen's online courses: Preparing to Sell to Florists, Growing Your Business with Local Flower Sourcing
Ellen's recommended books:
Cultivated: The Elements of Floral Style by Christin Geall
Color Me Floral: Stunning Monochromatic Arrangements by Kiana Underwood
Life in Bloom by Graeme Corbett
Shop the TGW Online Store for all your seeds and supplies!
Sign up to receive our weekly Farm News!
The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media!
-
44 min
#409: Fall Blooms Worth Planning For
Show notes
Fall flowers deserve more attention — especially if you want rich color, useful texture, long vase life, and blooms that customers are excited to buy in September and October. In this episode, Lisa shares 13 standout flowers and foliage for the fall cutting garden, plus simple planning tips to help you time them well for next season.
Mentions
The Flower Farmer Club, presented by The Gardener's Workshop
Baker's Dozen Fall Flowers (find them here)
Sign up to receive our weekly Farm News!
Shop the TGW Online Store for all your seeds and supplies!
The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media!
-
39 min
#408: How to Ask for the Review
Show notes
Happy customers are one of the best marketing tools a flower business can have, but they often need a simple invitation to share their experience. In this episode, Lisa explains why reviews matter, when to ask for them, and how to make it easy for customers to help others discover your flowers.
Social Media suggestion
"We hope you’re loving your experience with The Gardener’s Workshop! If you have a moment, we’d be thrilled if you could share your thoughts with us in a review. Your feedback helps our community grow and lets us know what we’re doing right. Thanks for your support!"
Newsletter suggestion
"Your opinion matters to us! 🌿 At The Gardener’s Workshop, we strive to provide the best for our valued customers. If you’ve enjoyed our flowers, we’d love to hear your thoughts in a review. Click [here] to share your feedback and help others discover our blooms. Thank you for being a part of our journey!"
In-person suggestion— have a QR code!
We’re so glad you chose The Gardener’s Workshop for your flower needs! If you have a spare moment, we’d really appreciate it if you could leave us a review online. Your feedback is invaluable and helps us grow and improve. Thank you!"Mentions
Preorder Lisa's Book, Growing A Beautiful Life
Sign up to receive our weekly Farm News!
Shop the TGW Online Store for all your seeds and supplies!
The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media!
-
38 min
#407: Landscape Tips From A Flower Farmer
Show notes
A beautiful landscape does not have to feel like one endless chore. In this episode, Lisa shares practical flower-farmer habits — like planting in groups, planning before buying, choosing the right season, and feeding the soil — that can help create a more peaceful, low-maintenance garden.
Mentions
Preorder Lisa's New Book, Growing A Beautiful Life
Sign up to receive our weekly Farm News!
Shop the TGW Online Store for all your seeds and supplies!
The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media!
-
20 min
#406: Top 5 Mistakes, Cool Flowers Edition (Encore)
Show notes
Cool Flowers can bring some of the earliest, strongest, and most rewarding blooms of the season — but only when their timing and needs are understood. In this episode, Lisa walks through five common pitfalls that can trip up gardeners and flower farmers, plus the simple shifts that can set you up for cool-season success.
Mentions
Plug Suppliers: Farmer Bailey, Ball Hort/Colorlink
Cool Flower Seeds from The Gardener's Workshop
Lisa's Book, Cool Flowers
Online Course: Cool Flowers from Seed to Harvest
TGW Phone App/Live Shopping Show
Shop the TGW Online Store for all your seeds and supplies!
Sign up to receive our weekly Farm News!
The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media!
-
32 min
#405: Cool Flowers, Unveiling the Truth (Encore)
Show notes
If you are a Southerner or a Northerner, you may think the Cool Flower concept doesn't work for you. Nothing could be further from the truth! When you find your planting time sweet spot, you will be the envy of all your grower friends, and your customers will think you are nothing short of a miracle worker!
As a Southerner, I spent years at the farmers market watching customers love on my sweet peas and tell me why they can't be grown here - Ha!
Meanwhile, I hear from my northern flower farming friends that they have become driven to find ways to get this plant family in the ground earlier and earlier each year to reap the benefits!
Cool Flowers are for everyone. Myth busted, truth unveiled!
Enjoy this week's episode for my best Cool Flower tips and recommendations for Southerners and Northerners.
Mentions
Online Course: Cool Flowers from Seed to Harvest
Request the FREE webinar: 3 Foolproof Steps to Success with Cool Flowers
Lisa's Book, Cool Flowers
Request the Cool Flowers video book study
Lisa's Book, The Cut Flower Handbook
TGW Phone App/Live Shopping Show
Shop the TGW Online Store for all your seeds and supplies!
Sign up to receive our weekly Farm News!
The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media!
-
26 min
#404: July Check-In: Spring Flowers Start Now
Show notes
It may be hot outside, but now is the time to start thinking about spring flowers. In this episode, Lisa shares why July planning is the key to earlier blooms, stronger plants, and a spring garden that’s already set up for success long before winter arrives.
Mentions
Register for a Free Live Webinar: When Do YOU Plant Cool Flowers?
The Garden Club of Virginia's Historic Garden Week
Sign up to receive our weekly Farm News!
Shop the TGW Online Store for all your seeds and supplies!
The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media!
-
28 min
#403: When Everything Blooms at Once
Show notes
What do you do when the garden bursts into bloom all at once — and then leaves you with buckets of flowers, wasted stems, or an empty-looking garden a few weeks later? In this episode, Lisa shares how simple succession planting can help spread out the work, extend the harvest, and keep flowers coming through the season.
Mentions
The Cut Flower Handbook: Hardcover, Spiral-Bound
Plant-It-Pink Video Series (on YouTube)
Sign up to receive our weekly Farm News!
Shop the TGW Online Store for all your seeds and supplies!
The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media!
-
33 min
#402: When Flower Sales Drop: What to Do Next
Show notes
Summer slowdowns can feel discouraging when the flowers are blooming, but sales suddenly go quiet. In this episode, Lisa shares practical ways to make the most of the season: using extra flowers for marketing, creating simple offers, preparing for fall sales, and making smart decisions instead of panicked ones.
Mentions
Book, The Flower Farmer by Lynn Byczynski
Amy's Organic Garden on Instagram
Rooster Pepper Seeds (for fall wreaths)
The Flower Farmer Club, Presented by The Gardener's Workshop
Sign up to receive our weekly Farm News!
Shop the TGW Online Store for all your seeds and supplies!
The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media!
-
21 min
#401: Good Flower Farming Advice Doesn't Expire
Show notes
Trends, tools, and growing seasons may change—but the advice that builds successful flower farms remains remarkably steady. In this episode, Lisa shares the timeless lessons that help growers make wiser choices, protect their time and money, and build confidence season after season.
Mentions
Publication: Growing for Market
Frank & Pamela Arnosky (Website)
Lisa's Course: The Basics, Annual Crops, Marketing, and MoreDave's Course: Bulbs, Perennials, Woodies, and More
LIMITED-TIME Course Bundle SaleSign up to receive our weekly Farm News!
Shop the TGW Online Store for all your seeds and supplies!
The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media!
-
55 min
#400: Top 3 Perennials That Pull Their Weight with Dave Dowling (Encore)
Show notes
Which perennials truly earn their space on a cut flower farm? In this episode, Lisa and Dave Dowling reveal three standout crops that deliver lasting value through dependable harvests, manageable care, and strong sales potential.
Originally aired as episode #348 on 6/24/25
Mentions
Dave's Course: Flower Farming School Online: Bulbs, Perennials, Woodies, and More
Flower Farming School Online: Growing Cut Flower Crops in Hoop and Greenhouses
Ball/Colorlink: plant broker
Walter's Gardens: perennial wholesaler
Association of Specialty Cut Flower Growers
Sign up to receive our weekly Farm News!
Shop the TGW Online Store for all your seeds and supplies!
The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media!
On these lists
Field and Garden with Lisa Mason Ziegler is one of the shows picked out on this list
More in Home & Garden
Placed highest on Apple Podcasts' Home & Garden chart right now
