Get Booked: A Photography Marketing Podcast

If you're still editing reels inside the Instagram app, we love you, but it's time to stop. Today we're breaking down the Instagram Edits app: reusable reel templates, trial reels, hooks, and why you might not need that scheduler after all.

On this episode:

• What the Instagram Edits app does that Instagram doesn't
• Reusable reel templates (hello, VA handoff)
• Trial reels and hooks that reach new people

Need something to actually say in all those reels? Melissa's 35 Blog Post Topics is full of ideas you can turn into content.

Notes taken. Task list made. Delivered to your inbox every Monday. Join the Get Booked podcast list and skip the frantic note-taking in the school pickup line.

Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes

Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required.

Links:

• Leave a review in Apple or on Spotify
• 5 SEO Mistakes Killing Your Photography Business Webinar
• Download 39 FREE Ways to Get More Clients
• Get Melissa's Free Blog Post Topics
• Find Alison on IG @‌getbookedpodcast
• Find Melissa on IG @‌pictureperfectrankings

Used #getbookedpodcast on socials!

A runaway dog, a power outage and a canceled field trip couldn't stop this quarterly catch-up (though the chickens of Kāneʻohe gave it their best shot). We're grading our Q3 photography business goals with total honesty and mapping out our Q4 business planning before the year gets away from us.

Love the episode but forgot the action steps before you finished the school pickup line? Get the show notes in your inbox every Monday, with notes, action steps and task lists ready to go.

On this episode:

• What worked and what didn't in Q3
• Why the freebie PDF might be on its way out
• Our Q4 goals for marketing, mentoring and photography

Ready to run your own check-in? Grab Alison's Quarterly Review and grade your quarter right alongside us.

Want your blog working as hard as you are? Melissa put together 35 Blog Post Topics to help you write content that actually gets your photography business found.

Mentioned on this episode: Braden Drake's Contract Club

Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes

Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now.

Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required.

Links:

• Braden Drake's Contract Club
• Quarterly Review
• Leave a review in Apple or on Spotify
• 5 SEO Mistakes Killing Your Photography Business Webinar
• Download 39 FREE Ways to Get More Clients
• Get Melissa's Free Blog Post Topics
• Find Alison on IG @‌getbookedpodcast
• Find Melissa on IG @‌pictureperfectrankings

Used #getbookedpodcast on socials!

We've both got the scars (and the one-star reviews) to prove it — so this week we're handing you our full red-flag playbook for spotting a bad-fit inquiry before it ever gets near your calendar.

Love the episode but forgot the action steps before you finished the school pickup line? Get the show notes in your inbox every Monday, with notes, action steps and task lists ready to go.

On this episode:

• Why "limiting language" in an inquiry is telling you something real
• How to turn a missed red flag into a policy that protects you next time
• The system that makes red flags obvious instead of invisible
• Listen to Episode 89 — "The Policy Episode Nobody Wants to Have."

Need blog post ideas that actually convert instead of collecting dust in your drafts folder? Melissa put together 35 Blog Post Topics to help.

Links:

• Get the show notes in your inbox
• Join PPA - - Search Alison Bell as referring member
• Leave a review in Apple or on Spotify
• 5 SEO Mistakes Killing Your Photography Business Webinar
• Download 39 FREE Ways to Get More Clients
• Get Melissa's Free Blog Post Topics
• Find Alison on IG @‌getbookedpodcast
• Find Melissa on IG @‌pictureperfectrankings

Used #getbookedpodcast on socials!

This is a tough topic this week, but stick with us — because if you died tomorrow, would anyone know how to deliver your clients' photos? We're breaking down exactly how to build a photography business continuity plan before you ever need one.

Love the episode but forgot the action steps before you finished the school pickup line? Get the show notes in your inbox every Monday, with notes, action steps and task lists ready to go.

On this episode:

• Why every photographer needs a "biz bestie" backup plan
• What passwords, access, and information to have ready — just in case
• How to protect your spouse (and your clients) if the unexpected happens

Looking for more ways to grow your photography business? Melissa has put together 35 Blog Post Topics to help you create content that actually works.

Too busy to catch every episode? Get the show notes delivered to your inbox — action steps, task lists, and all — every Monday morning.

Links:

• Get the show notes in your inbox
• Leave a review in Apple or on Spotify
• 5 SEO Mistakes Killing Your Photography Business Webinar
• Download 39 FREE Ways to Get More Clients
• Get Melissa's Free Blog Post Topics
• Find Alison on IG @‌getbookedpodcast
• Find Melissa on IG @‌pictureperfectrankings

Used #getbookedpodcast on socials!

We're back with Natalie Bardo, Your Pin Coach, for round two on Pinterest — because one episode was never going to cover keywords, boards, AND what to actually pin when you're starting from zero.

Love the episode but forgot the action steps before you finished the school pickup line? Get the show notes in your inbox every Monday, with notes, action steps and task lists ready to go.

On this episode:

•

Optimizing your Pinterest profile and boards with location-based keywords

•

Turning Pinterest clicks into real email subscribers

•

A realistic pinning workflow for solo photographers with no VA in sight

Resources Mentioned

• Nadalie Bardo, Your Pin Coach, free pin template pack
• Pinterest checklist from last week's episode: Free Pinterest Profile Checklist
• Pinterest Templates from Nadalie - Ep 2 - Free Pinterest Pin Templates
• Tailwind, the Pinterest scheduler Melissa uses and Nadalie recommends

Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes

Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required.

Links:

•

Leave a review in Apple or on Spotify

•

5 SEO Mistakes Killing Your Photography Business Webinar

•

Download 39 FREE Ways to Get More Clients

•

Get Melissa's Free Blog Post Topics

•

Find Alison on IG @‌getbookedpodcast

•

Find Melissa on IG @‌pictureperfectrankings

Used #getbookedpodcast on socials!

We've been telling you to post more Reels, but what if the real answer was sitting in an app you haven't opened since 2019? Nadalie Bardo — aka Your Pin Coach, and a former wedding photographer herself — joins us to break down Pinterest marketing for photographers and why it might just outwork everything else you're doing.

Love the episode but forgot the action steps before you finished the school pickup line? Get the show notes in your inbox every Monday, with notes, action steps and task lists ready to go.

On this episode:

•

Why Pinterest works nothing like social media

•

Whether to convert your personal account or start fresh

•

How to optimize your profile, boards, and pins to actually get found

Resources Mentioned:

• Nadalie Bardo, Your Pin Coach, Free Pin Template Pack & Free Pinterest Profile Checklist

Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes

Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required.

Links:

•

Leave a review in Apple or on Spotify

•

5 SEO Mistakes Killing Your Photography Business Webinar

•

Download 39 FREE Ways to Get More Clients

•

Get Melissa's Free Blog Post Topics

•

Find Alison on IG @‌getbookedpodcast

•

Find Melissa on IG @‌pictureperfectrankings

Used #getbookedpodcast on socials!

We're finally cracking open the spreadsheet on email marketing analytics — the authority stuff, the numbers that actually matter, and why your unengaged subscribers are basically ghosting you and need to go.

On this episode:

• Why email authentication is the foundation of inbox trust
• Which analytics actually matter (and which ones to stop obsessing over)
• How to use AI to do the number-crunching for you

________________________

LAST CALL for Email Marketing workshop - 60 minutes to turn that beautiful blog into a growing email list that BOOKS. Alison is going to walk you through the set up, organization, frequency & techy side of email marketing for creatives like you!

• Save 25% off your first year with Flodesk.

Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes

Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now.

Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required.

Links:

• Hit Send: Email Marketing for Photographers
• Save 25% off your first year with Flodesk.
• Leave a review in Apple or on Spotify
• 5 SEO Mistakes Killing Your Photography Business Webinar
• Download 39 FREE Ways to Get More Clients
• Get Melissa's Free Blog Post Topics
• Find Alison on IG @‌getbookedpodcast
• Find Melissa on IG @‌pictureperfectrankings

Used #getbookedpodcast on socials!

We're back with round two of our email marketing series — and this time we're getting into the good stuff: how to actually turn random website visitors into people on your email list.

On this episode:

• What opt-ins are and why "stay connected with me" doesn't cut it anymore
• The four types of opt-in placements (and when to use each one)
• Real lead magnet ideas you can steal today

________________________

Email marketing not dead, we promise. Turn random website visitors into potential clients with an platform you own.Alison is hosting a 60 minute workshop specifically for photographers - join now!

Save 25% on Flodesk for your first year with the discount here.

Want more content ideas to keep your emails (and blog) full? Melissa put together 35 Blog Post Topics so you never run out of things to say.

Save 25% on Flodesk for your first year? Grab the discount here.

Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes

Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required.

Links:

• Hit Send: Email Marketing for Photographers
• Save 25% off your first year with Flodesk.
• Leave a review in Apple or on Spotify
• 5 SEO Mistakes Killing Your Photography Business Webinar
• Download 39 FREE Ways to Get More Clients
• Get Melissa's Free Blog Post Topics
• Find Alison on IG @‌getbookedpodcast
• Find Melissa on IG @‌pictureperfectrankings

Used #getbookedpodcast on socials!

We know, we know — "CRM vs. ESP" sounds like alphabet soup, but getting email marketing for photographers right might just be the missing piece between random Instagram eyeballs and clients who actually read what you send.

On this episode:

•

The real difference between your CRM and your ESP

•

Why owning your email list beats borrowing your audience on social media

•

What to look for before you invest in an email service provider

Turn random website visitors into potential clients with an platform you own-email! It's not dead, we promise. Alison is hosting a 60 minute workshop specifically for photographers - join now!

Want more content ideas to keep your emails (and blog) full? Melissa put together 35 Blog Post Topics so you never run out of things to say.

Save 25% on Flodesk for your first year? Grab the discount here.

Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes

Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required.

Links:

• https://flodesk.com/c/0QOFJM Get 25% off your first year
• Leave a review in Apple or on Spotify
• 5 SEO Mistakes Killing Your Photography Business Webinar
• Download 39 FREE Ways to Get More Clients
• Get Melissa's Free Blog Post Topics
• Find Alison on IG @‌getbookedpodcast
• Find Melissa on IG @‌pictureperfectrankings

Used #getbookedpodcast on socials!

The easiest clients to book might be the ones who already love you.

One Facebook comment. That's all it took. Melissa was doom scrolling when she spotted a video of a store reopening in her old town, two hours away, and recognized a past client family cutting the ribbon (with a brand new baby she didn't even know about). She left a quick congrats comment, the kind you'd leave for a friend, and within a few hours mom had messaged asking if Melissa would travel back to photograph their family again.

No promotion, no discount, no "my fall calendar is open, link in bio." Just a comment. In this episode, Melissa makes the case that we pour so much energy into chasing total strangers while the people who already know us, trust us, and have our work hanging on their walls are one quiet reminder away from rebooking. She shares how she stays connected with past clients on social media without being weird about it, why back to school season is the perfect window to reconnect, and how to start locking clients in for next year's sessions right now.

What You'll Learn:

• Why past clients are the easiest people on the planet to book (the know-like-trust work is already done)
• Melissa's "quiet reminder" approach to commenting on past clients' posts without ever pitching
• Why back to school season hands you five solid weeks of natural reasons to reconnect
• How one Instagram comment habit brought an overseas client back for family photos
• Ways to lock in next year's sessions at gallery delivery, from soft email commitments to deposits for peak fall foliage week
• How this works beyond family sessions: seniors with younger siblings, baby plans, extended family sessions, and branding clients
• Why this strategy needs no algorithm, no keyword research, and no funnel

Join Alison's Email Marketing Workshop Sept 24!

Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes

Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now.

Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required.

Links:

•

Join Alison's Email Marketing Workshop Sept 24!

• Leave a review in Apple or on Spotify
• 5 SEO Mistakes Killing Your Photography Business Webinar
• Download 39 FREE Ways to Get More Clients
• Get Melissa's Free Blog Post Topics
• Find Alison on IG @‌getbookedpodcast
• Find Melissa on IG @‌pictureperfectrankings

Used #getbookedpodcast on socials!

Confession: our reel game has been feast or famine all summer. So we brought in a marketing pro to show us how to build a B-roll bank so full, you'll never scramble for content again.

Kate is a marketing specialist supporting photographers with everything from Instagram to lead magnets. She loves helping photographers build out the marketing ecosystem that works for them, so everything works together (without more work for them).

On this episode:

• Building a B-roll bank that keeps your content consistent, even in your busiest season
• The B-roll ideas most photographers skip that Instagram actually rewards
• Simple tools and systems for filming (and finding) your footage later
• Alison's favorite (and surprisingly affordable) gimbal hack for hands-free BTS footage at sessions

Join Alison's Email Marketing Workshop Sept 24!

Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes

Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now.

Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required.

Links:

•

Leave a review in Apple or on Spotify

•

5 SEO Mistakes Killing Your Photography Business Webinar

•

Download 39 FREE Ways to Get More Clients

•

Get Melissa's Free Blog Post Topics

•

Find Alison on IG @‌getbookedpodcast

•

Find Melissa on IG @‌pictureperfectrankings

Used #getbookedpodcast on socials!

Grab a red pen — we're grading our own Q2 goals on air, and not everybody's getting a gold star. From a marketing launch that tripled expectations to a very suspicious streak of "I didn't see the prices" clients, this quarterly update is equal parts confession and game plan.

On this episode:

• Our Q2 wins, flops, and honest report cards
• Raising the barrier to entry for better-fit clients
• Setting fewer, more realistic goals for fall

Want your blog doing the heavy lifting while you're busy shooting? Melissa's 35 Blog Post Topics will keep your content — and your SEO — working for you.

Alison's next pop-up workshop is all about email marketing — nurturing past clients and turning new leads into booked sessions. Get on the waitlist now so you don't miss it.

Links:

• Braden Drake's Contract Club - Alison's Fave
• Join the Black Friday Summit - Alison is teaching!
• Leave a review in Apple or on Spotify
• 5 SEO Mistakes Killing Your Photography Business Webinar
• Download 39 FREE Ways to Get More Clients
• Get Melissa's Free Blog Post Topics
• Find Alison on IG @‌getbookedpodcast
• Find Melissa on IG @‌pictureperfectrankings

Used #getbookedpodcast on socials!

This summit isn't about photography. It's about business: 26 business experts and mentors talking about launches, strategies, sales, copywriting, integration, and automation - the behind the scenes things that make it all work.

On this episode:

• What the Black Friday Summit actually is (and who it's really for)
• The strategy behind whether a Black Friday sale makes sense for your business
• What's free, what's not, and how to decide if the upgrade is worth it

• Aug 25, 26, 27
• VIRTUAL
• Talks are 20 to 30 minutes long each, buy for just 24 hours unless you get the VIP.
• Register here!

The Black Friday Summit is a free 3-day virtual event — August 25th, 26th, and 27th - with 26 speakers each teaching their single best Black Friday strategy. Registration is free, and I'm honestly not a Black Friday person, so if I'm speaking, you know it's worth a look.

Quick disclosure: I'm a speaker at this summit and an affiliate — if you upgrade through my link, I earn a commission. The summit itself is free either way.

Summer bonus time. While we're on our mid-season break, we wanted to drop something in your ears that you might have missed — because it's too good to sit on.

This episode is a re-air of Melissa's takeover on The Motherhood Anthology podcast, where she broke down exactly how to structure a blog post so Google actually finds it and future clients actually book from it. If you've been posting session shares and wondering why they're not bringing in inquiries, this one will show you why and what to do instead.

Blogging for photographers isn't about sharing pretty photos. It's about answering the questions your future clients are already Googling. Melissa walks through the full framework she uses — from picking a strategic topic to placing your keyword, structuring headers, writing alt text, and adding the buttons most photographers completely forget about.

Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes

Thinking about a pivot or transition in your photography business? 1:1 Mentoring is closed for the summer but you can get on the waitist for a free 15 minute discovery call with Alison for the fall.

Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now.

Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required.

Links:

• Leave a review in Apple or on Spotify
• 5 SEO Mistakes Killing Your Photography Business Webinar
• Download 39 FREE Ways to Get More Clients
• Get Melissa's Free Blog Post Topics
• Find Alison on IG @‌getbookedpodcast
• Find Melissa on IG @‌pictureperfectrankings

Used #getbookedpodcast on socials!

We're flipping the script this week — Alison's in the guest chair for a replay of her conversation with Colie James on the Business-First Creatives Podcast. When every client has flown thousands of miles for a session with zero room for a redo, client experience isn't a nice-to-have — it's the whole game.

On this episode:

• Client experience when your clients are on vacation
• Communicating your non-negotiables (unapologetically)
• Why more client emails is actually better service
• Want more of Colie? Find her over at the Business-First Creatives Podcast.

Need to brain dump some business ideas or decisions? Wanna chat it out? Get your name on the waitlist for Alison's Free 15 and Mentoring when it returns this fall.

Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: 5 SEO Mistakes Killing Your Photography Business Masterclass

Links:

• Leave a review in Apple or on Spotify
• 5 SEO Mistakes Killing Your Photography Business Webinar
• Download 39 FREE Ways to Get More Clients
• Get Melissa's Free Blog Post Topics
• Find Alison on IG @‌getbookedpodcast
• Find Melissa on IG @‌pictureperfectrankings

Used #getbookedpodcast on socials!

You sat down and wrote the blog post. You hit publish. And then...nothing. No traffic, no inquiries, no traction. The post just sits there. That's the part nobody talks about, and it's exactly where family photographer and systems educator Dolly DeLong steps in.

Dolly runs the Systems and Workflow Magic Podcast and helps family photographers think like marketers by building smart, repeatable systems for their businesses. She's the kind of person who will hand you a framework, a Canva template folder, and a ChatGPT bot trained in your voice and send you on your way in under an hour. We had her on to talk about the PIGFEL system, a content promotion workflow that takes a single blog post and gets it in front of people across multiple platforms, and we ended up covering a lot more ground than that.

Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes

Thinking about a pivot or transition in your photography business? 1:1 Mentoring is closed for the summer but you can get on the waitist for a free 15 minute discovery call with Alison for the fall.

Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now.

Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required.

Links:

• Leave a review in Apple or on Spotify
• 5 SEO Mistakes Killing Your Photography Business Webinar
• Download 39 FREE Ways to Get More Clients
• Get Melissa's Free Blog Post Topics
• Find Alison on IG @‌alisonbellphotog
• Find Melissa on IG @‌pictureperfectrankings

Used #getbookedpodcast on socials!

If your schedule is running you instead of the other way around, this one's for you. We're bringing back one of our favorite episodes because the advice is just as relevant now as it was the first time around, and honestly, summer is the perfect time to look at your calendar and ask: is this actually working for me?

In this episode, Melissa and Alison dig into how they structure their weeks to protect their time, their mental health, and their sanity as photographers and business owners. From blocking days off for meetings to batching content so you only have to do your hair once a week (yes, that's a real strategy and we are here for it), this conversation is full of the kind of small tweaks that make a big difference over time.

Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes

Thinking about a pivot or transition in your photography business? 1:1 Mentoring is closed for the summer but you can get on the waitist for a free 15 minute discovery call with Alison for the fall.

Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now.

Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required.

Links:

•

Leave a review in Apple or on Spotify

•

5 SEO Mistakes Killing Your Photography Business Webinar

•

Download 39 FREE Ways to Get More Clients

•

Get Melissa's Free Blog Post Topics

•

Find Alison on IG @‌alisonbellphotog

•

Find Melissa on IG @‌pictureperfectrankings

Used #getbookedpodcast on socials!

You know that feeling when you've thrown together a mini session announcement two weeks before the date and then spent the whole time stressed, underbooked, and hating life? Yeah, us too. This episode is the fix.

We're walking you through exactly how to build a marketing plan that actually works, one that has you starting your runway early, staying proactive instead of reactive, and never scrambling last minute again. Grab a notebook, open up your calendar, and get ready to do a little homework.

What You'll Learn:

• How to audit your year and decide what you're keeping, dropping, and adding to your offer lineup
• Why blocking off time for editing and rest is just as important as blocking shoot dates
• The concept of a "marketing runway" and exactly how far out you need to start promoting different types of sessions (it's longer than you think)
• How to work backward from your event date to build a marketing calendar that fills spots before the panic sets in
• Why your clients need lead time too, and how giving it to them actually gets you booked faster
• The case for a VIP waitlist and how embedding a Flodesk signup in your blog posts can get you leads year-round
• How to use evergreen blog content to drive traffic to seasonal sessions, even years after you've shot them
• Tools and systems for tracking your plan, from color-coded paper calendars to Google Calendar marketing tasks

• How to batch your content using a dedicated Monday workflow so nothing falls through the cracks

Resources Mentioned:

• Flodesk (for embedded waitlist forms): https://flodesk.com
• The Blogging Club (Melissa's membership for photographers): https://bloggingclub.com
• The Motherhood Anthology: https://membership.themotherhoodanthology.com
• Plum Paper planners: https://plumpaper.com
• Kat Schmoyer Calendar (mentioned by Melissa)
• Listen to the Marketing Monday batching episode for more on content batching

Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes

Thinking about a pivot or transition in your photography business? 1:1 Mentoring is closed for the summer but you can get on the waitist for a free 15 minute discovery call with Alison for the fall.

Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now.

Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required.

Links:

• Leave a review in Apple or on Spotify
• 5 SEO Mistakes Killing Your Photography Business Webinar
• Download 39 FREE Ways to Get More Clients
• Get Melissa's Free Blog Post Topics
• Find Alison on IG @‌alisonbellphotog
• Find Melissa on IG @‌pictureperfectrankings

Used #getbookedpodcast on socials!

Ever look at your to-do list and think, "I will never get to this unless something changes"? Same. That's exactly why we're re-airing this episode — because a workcation might be the thing that finally gets your biggest projects off the back burner and actually done.

We're talking about the kind of focused work session where you pack a bag, check into somewhere you actually want to be, and knock out the project that's been sitting in a Google Doc for six months. No school pickups, no dinner to cook, no one asking where their socks are. Just you, your laptop, and a hotel lobby with good wifi.

What You'll Learn:

• What a workcation actually is (and why it's not just "working from a different couch")
• Why big projects like website overhauls, email sequences, and content planning need uninterrupted time to get done right
• How to decide when to go, how long to stay, and what to actually work on
• What to look for in a hotel so you're set up to be productive, not stressed
• The logistics that will make or break your workcation (parking, food, lobby access, and a few lessons learned the hard way)
• How to make it work even if you can't get away overnight — and why sending your family off counts too
• Project ideas that are perfect for a workcation: website relaunches, blog backlogs, Santa mini editing, email flows, new offers, and even finishing that course you bought six months ago

3 Things To Do After This Episode:

• Make your "parking lot" list. Write down every big project you keep pushing off because it needs focused time. That list is your workcation agenda.
• Pick your dates. Look at your calendar and find a 24-48 hour window that works for your family — a Sunday/Monday combo, a family birthday weekend you can skip, or a school week where logistics line up.
• Research one hotel. Look for somewhere with a comfortable lobby, parking, food nearby, and decent wifi. Bonus points if it's somewhere you'd actually enjoy being. Melissa has her eye on a Virginia Beach spot. Go find yours.

Timestamps:

• [00:00] — Welcome back + what exactly is a workcation?
• [01:30] — Why you can't do big projects in stolen 20-minute windows at home
• [03:00] — The kinds of projects that belong on a workcation list
• [04:00] — Sending the family away counts too
• [05:30] — When to go and how long to stay
• [06:00] — What to look for in a hotel (and what Alison learned the hard way in Hawaii)
• [09:30] — Using travel time you already have
• [12:00] — Project ideas: websites, email sequences, courses, content planning, and more
• [13:00] — Tag us in your workcation photos!

Resources & Links:

• Find us on Instagram: @keep.it.moving.pod

• Planning a Honolulu workcation? Alison may or may not be available to join you. Open invitation.

Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes

Thinking about a pivot or transition in your photography business? 1:1 Mentoring is closed for the summer but you can get on the waitist for a free 15 minute discovery call with Alison for the fall.

Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now.

Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required.

Links:

•

Leave a review in Apple or on Spotify

•

5 SEO Mistakes Killing Your Photography Business Webinar

•

Download 39 FREE Ways to Get More Clients

•

Get Melissa's Free Blog Post Topics

•

Find Alison on IG @‌alisonbellphotog

•

Find Melissa on IG @‌pictureperfectrankings

Used #getbookedpodcast on socials!

You don't have a marketing system. You have a presence. And Melissa is about to prove it.

This week it's just Melissa in your ears, and she's tackling the thing most photographers were never actually taught: what a marketing system is versus the random pile of tactics we've all been collecting. Post more. Blog consistently. Optimize your bio. Those aren't wrong, they're just ingredients with no recipe. So you end up throwing flour, sugar, and eggs in the bowl at the same time and wondering why the cake won't rise.

Melissa breaks the whole thing down into five parts that build on each other, from the keyword someone types into Google all the way to the email where you finally ask for the booking. By the end, you'll know exactly what order to do things in so a stranger can find you and book a session without you reinventing the wheel every week.

What You'll Learn:

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The difference between a marketing system and a marketing presence (and why the second one keeps you stuck)

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How to research keywords your ideal client is actually typing, including the "zero volume" and AI-search phrases most photographers ignore

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What belongs on a service/landing page so it answers every question before she even asks

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Why your blog is your trust-builder, not a place for session shares

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Where social media, Pinterest, and your Google Business Profile fit (hint: it's part three, not part one)

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How to grow an email list with a freebie instead of a sad "join my list" popup

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The five-word framework: get found, build trust, amplify, stay connected, close the loop

Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes

Thinking about a pivot or transition in your photography business? Book a free 15 minute discovery call with Alison to talk through your next move.

Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them now.

Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required.

Links:

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Leave a review in Apple or on Spotify

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5 SEO Mistakes Killing Your Photography Business Webinar

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Download 39 FREE Ways to Get More Clients

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Get Melissa's Free Blog Post Topics

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Find Alison on IG @‌getbookedpodcast

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Find Melissa on IG @‌pictureperfectrankings

Used #getbookedpodcast on socials!