Podcast

Marketing Girly by Sky Society

Business, Careers, Marketing

Hot Girls Work In Marketing. Get real marketing advice from women who’ve done it. Hosted by Natalie Peters, Marketing Girly shares honest career journeys and actionable tips on how to get into marketing, land competitive marketing jobs, and build a marketing career you actually love. Each week, hear from successful women in marketing across different industries and specialities as they reveal how they broke into marketing and what really matters when growing your career.

Careers chart
#116
Episodes
234
Releases
Weekly
Typical length
36 min
On air since
2021
Latest episode
17 hours ago

Episodes

234 episodes, newest first

  1. #234 Fall Career Glow-Up Guide

    Season 1, Episode 234

    Show notes

    Marketing girlies, fall feels like the perfect time for a little career reset. In this solo episode, Natalie shares what she would update right now across your resume, LinkedIn, portfolio, skills, and job search mindset so you can head into the end of the year feeling a little more clear and a lot more prepared.

    Join the Sky Society Marketing Girly private LinkedIn group.

    Follow Sky Society on Instagram @skysociety.co and Marketing Girly on TikTok @marketinggirlypod

    22 min
  2. #233 How One Coffee Chat Can Turn Into Your Dream Job with Bri Minch, Marketing Manager + Instructor @ Sky Society

    Season 1, Episode 233

    Show notes

    ✨ Bri Minch, Marketing Manager + Instructor @ Sky Society

    ☁️ How Bri went from a coffee chat with Natalie to becoming Sky Society’s first full-time hire
    ☁️ Why working at startups gave her hands-on experience across so many areas of marketing
    ☁️ How to build a career around your values instead of chasing the biggest title
    ☁️ What teaching Sky Society Accelerator taught her about confidence, public speaking, and community
    ☁️ Why it’s okay if you don’t have your entire career path figured out yet

    Join the Sky Society Marketing Girly private LinkedIn group.

    Follow Sky Society on Instagram @skysociety.co and Marketing Girly on TikTok @marketinggirlypod

    41 min
  3. #232 How to Stand Out in a Marketing Interview

    Season 1, Episode 232

    Show notes

    Marketing girlies, getting the interview is exciting, but now it’s time to make yourself memorable. In this solo episode, Natalie shares practical ways to stand out throughout the entire interview process, including better research, stronger questions, interview etiquette, and thoughtful follow-ups.

    Join the Sky Society Marketing Girly private LinkedIn group.

    Follow Sky Society on Instagram @skysociety.co and Marketing Girly on TikTok @marketinggirlypod

    17 min
  4. #231 [REPLAY] Inside The World Of Beauty Marketing And Influencers with Jasmine Torres, Senior Manager, Community Growth + Partnerships @ Milk Makeup

    Season 1, Episode 231

    Show notes

    ✨ Jasmine Torres, Senior Manager, Community Growth + Partnerships at Milk Makeup

    ☁️ Career journey from Sephora cashier to Milk Makeup senior manager
    ☁️ How to break into beauty marketing without traditional experience
    ☁️ Advice for building an authentic creator community
    ☁️ Tools and KPIs used to measure influencer marketing success
    ☁️ Mindset shifts to overcome imposter syndrome and stand out

    Join the Sky Society Marketing Girly private LinkedIn group.

    Follow Sky Society on Instagram @skysociety.co and Marketing Girly on TikTok @marketinggirlypod

    39 min
  5. #230 Email, Sms & The Power Of CRM with Megan Edwards, Senior Manager of CRM @ Tecovas

    Season 1, Episode 230

    Show notes

    ✨ Megan Edwards, Senior Manager of CRM @ Tecovas

    ☁️ How to turn a retail job into a corporate marketing career
    ☁️ Why email marketing remains one of the most profitable marketing channels
    ☁️ The growing role of SMS in building customer relationships
    ☁️ How AI is changing CRM through automation and customer insights
    ☁️ Advice for taking initiative and standing out in your marketing career

    Join the Sky Society Marketing Girly private LinkedIn group.

    Follow Sky Society on Instagram @skysociety.co and Marketing Girly on TikTok @marketinggirlypod

    43 min
  6. #229 How to Get a Remote Marketing Job

    Season 1, Episode 229

    Show notes

    Marketing girlies, picture this: your laptop, a cute little coffee shop, an iced matcha, and a marketing career you can take anywhere. In this solo episode, Natalie is spilling all the little things that can help you stand out for remote roles and get one step closer to your work-from-anywhere era.

    Join the Sky Society Marketing Girly private LinkedIn group.

    Follow Sky Society on Instagram @skysociety.co and Marketing Girly on TikTok @marketinggirlypod

    22 min
  7. #228 How To Structure Your Marketing Resume Sections

    Season 1, Episode 228

    Show notes

    Marketing girlies, resume sections aren’t one-size-fits-all! In this solo episode, Natalie breaks down the sections you actually need, which ones are optional, where they should go, and how to make each one stronger. This episode will help you build a resume that actually fits your career stage.

    Join the Sky Society Marketing Girly private LinkedIn group.

    Follow Sky Society on Instagram @skysociety.co and Marketing Girly on TikTok @marketinggirlypod

    20 min
  8. #227 [REPLAY] The Story of Sky Society and AMA with Natalie Peters, Founder & CEO of Sky Society

    Season 1, Episode 227

    Show notes

    🎧 Listen again to our founder and CEO, Natalie Peters sharing the story behind Sky Society, from how it all started to the mission and vision driving the marketing girly community today. Plus, she answers questions in a fun AMA and reflects on the journey so far. 🩵

    Join the Sky Society Marketing Girly private LinkedIn group.

    Follow Sky Society on Instagram @skysociety.co and Marketing Girly on TikTok @marketinggirlypod

    32 min
  9. #226 The Strategy Behind Viral Social Content with Bella Sprague, Social Media & Community Manager @ Facetune

    Season 1, Episode 226

    Show notes

    ✨ Bella Sprague, Social Media & Community Manager @ Facetune

    ☁️ BTS creating social media content for Barstool and Unwell
    ☁️ How to turn an internship into a full-time social media role
    ☁️ The strategy behind funny brand comments and pop culture content
    ☁️ Why controversial content can drive stronger engagement
    ☁️ How to create original social media series that keep audiences coming back
    ☁️ Advice for taking your social media career seriously and owning your expertise

    Join the Sky Society Marketing Girly private LinkedIn group.

    Follow Sky Society on Instagram @skysociety.co and Marketing Girly on TikTok @marketinggirlypod

    43 min
  10. #225 Beginners Guide To Building A Marketing Portfolio

    Season 1, Episode 225

    Show notes

    Marketing girlies, consider this your beginner friendly portfolio checklist! Join Natalie in this solo episode where she breaks down how to build a portfolio from scratch, what projects and metrics to include, how to design it so it feels like you, and where to share it once it’s ready.

    Join the Sky Society Marketing Girly private LinkedIn group.

    Follow Sky Society on Instagram @skysociety.co and Marketing Girly on TikTok @marketinggirlypod

    16 min
  11. #224 How to Build a Brand Marketing Career with Holly Wampler, Director of Brand Experience & Creative Merchandising @ Shake Shack

    Season 1, Episode 224

    Show notes

    ✨ Holly Wampler, Director of Brand Experience & Creative Merchandising @ Shake Shack

    ☁️ Career journey from Walmart buyer to leading brand experience at Shake Shack
    ☁️ How to create your own opportunities instead of waiting for them
    ☁️ Why every marketing girly should build a portfolio of real work
    ☁️ The role of merchandising in shaping the customer experience
    ☁️ Advice for standing out early in your marketing career
    ☁️ Lessons from building a career across retail, fashion, and food marketing

    Join the Sky Society Marketing Girly private LinkedIn group.

    Follow Sky Society on Instagram @skysociety.co and Marketing Girly on TikTok @marketinggirlypod

    48 min
  12. #223 Simple Ways To Make Your Resume Stand Out

    Season 1, Episode 223

    Show notes

    Marketing girlies, your resume probably doesn’t need a total makeover; just a few strategic upgrades. In this solo episode, Natalie shares simple, actionable resume tips to help you stand out, from adding measurable results, to improving your skills section, formatting, and the tiny details recruiters actually notice.

    Join the Sky Society Marketing Girly private LinkedIn group.

    Follow Sky Society on Instagram @skysociety.co and Marketing Girly on TikTok @marketinggirlypod

    15 min
  13. #222 [REPLAY] Content Creation, Confidence and Self-Acceptance with Kayla Boyd, Senior Shopping Editor @ Buzzfeed

    Season 1, Episode 222

    Show notes

    ✨ Kayla Boyd, Senior Shopping Editor at Buzzfeed

    ☁️ How to become a content creato
    ☁️ Practices and habits for improving body acceptance
    ☁️ Tips for becoming a better writer
    ☁️ The importance of cultivating self-confidence

    Join the Sky Society Marketing Girly private LinkedIn group.

    Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co

    36 min
  14. #221 7 Tips for Better Coffee Chats

    Season 1, Episode 221

    Show notes

    Marketing girlies, coffee chats can feel intimidating, but they can also open major doors in your career. In this solo episode, Natalie shares seven practical tips for reaching out, planning the conversation, making a memorable impression, and turning a simple coffee chat into a meaningful long-term professional relationship.

    Join the Sky Society Marketing Girly private LinkedIn group.

    Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co

    18 min
  15. #220 Inside the World of Event Marketing with Maya Seshadri, Global Event Marketing Director @ TikTok

    Season 1, Episode 220

    Show notes

    ✨ Maya Seshadri, Global Event Marketing Director @ TikTok

    ☁️ Career journey from wedding planning intern to global event marketing director
    ☁️ The difference between event marketing and experiential marketing
    ☁️ What it takes to bring digital brands to life through in-person experiences
    ☁️ How to navigate high-pressure events when plans inevitably change
    ☁️ How global brands prepare for Cannes Lions
    ☁️ Advice for advocating for your growth and building your own career path

    Join the Sky Society Marketing Girly private LinkedIn group.

    Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co

    46 min
  16. #219 [REPLAY] How To Master Marketing Interviews

    Season 1, Episode 219

    Show notes

    Marketing girlies, we know this was one of your favorites... so we're bringing it back. Listen to Natalie's special solo episode packed with interview tips to help you stand out before, during, and after every interview.

    Join the Sky Society Marketing Girly private LinkedIn group.

    Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co

    31 min
  17. #218 Why Social Media Is Really About Storytelling with Cayla DeRegis, Senior Director, Social + Community @ Away

    Season 1, Episode 218

    Show notes

    ✨ Cayla DeRegis, Senior Director, Social + Community @ Away

    ☁️ Why the best brand content tells stories instead of selling products
    ☁️ The storytelling framework behind a product launch that sold out
    ☁️ Why Cayla rarely scrolls social media for creative inspiration
    ☁️ The one skill Cayla believes AI will never replace
    ☁️ How to write hooks that actually stop the scroll
    ☁️ How to break into marketing without a traditional marketing background

    Join the Sky Society Marketing Girly private LinkedIn group.

    Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co

    47 min
  18. #217 Avoid These 15 Interview Communication Mistakes

    Season 1, Episode 217

    Show notes

    Join Natalie for a solo episode on the interview communication mistakes that can make a big difference, plus learn tips every marketing girly needs to show up polished, professional, and confident.

    Join the Sky Society Marketing Girly private LinkedIn group.

    Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co

    15 min
  19. #216 Building a Brand Through Community and Events with Samantha Mason, Founder of Mason Market

    Season 1, Episode 216

    Show notes

    ✨ Samantha Mason, Founder of Mason Market

    ☁️ From working in brand partnerships at Erewhon to launching her own marketing agency
    ☁️ What goes into planning brand events and activations at scale
    ☁️ Why community is becoming more valuable than influencer marketing
    ☁️ Lessons from going fully freelance and building something from scratch
    ☁️ How to break into experiential and brand marketing

    Join the Sky Society Marketing Girly private LinkedIn group.

    Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co

    38 min
  20. #215 [REPLAY] Behind the Scenes of Viral Music Marketing Campaigns with Stephanie Carrillo, Marketing Consultant and Former Senior Director of Global Marketing @ Universal Music Group

    Season 1, Episode 215

    Show notes

    ✨ Stephanie Carrillo, Marketing Consultant and Former Senior Director of Global Marketing @ Universal Music Group

    ☁️ How Stephanie pivoted from pre-law to music marketing, Senior Director of Global Marketing @ Universal Music Group
    ☁️ Lessons learned from leading marketing campaigns at Capitol Records and Motown
    ☁️ Behind the scenes of building the TikTok influencer network at Universal Music Group
    ☁️ What goes into launching creative marketing campaigns for top artists like Ice Spice
    ☁️ Strategies for breaking into the music marketing industry

    Join the Sky Society Marketing Girly private LinkedIn group.

    Follow Sky Society on Instagram @skysociety.co and TikTok @skysociety.co

    1 hr