Podcast
Project Medtech
The Project Medtech podcast is interview-style podcast on the Medtech Industry where guests share stories, advice, pitfalls, trends and innovations produced by Project Medtech.
- Life Sciences chart
- #71
- Episodes
- 341
- Releases
- Weekly
- Typical length
- 48 min
- On air since
- 2020
- Latest episode
- 1 day ago
Episodes
341 episodes, newest first
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51 min
Episode 285 | Morgan Evans, Co-Founder at Agitated Solutions | Product & Business Model Innovation in Medtech
Season 1, Episode 285
Show notes
In this episode, Morgan Evans shares her unconventional path into medtech, from a Stanford pre-med track to startup roles, business school at Northwestern, and M&A at Medtronic, before returning to entrepreneurship with a focus on both product and business model innovation. She explains how her company, Agitated Solutions, is tackling better detection and characterization of PFO, including the clinical risk and variability of today’s manual contrast process and the evolution toward a drug-led combination product and software. The conversation dives into how she “kills” ideas using clinical diligence, market size, and value economics, why being an operator makes her a stronger investor through Engage Venture Partners, and how she’s built a broader ecosystem through Moonshot Medical, SurgiSmoke, and Avio Medtech Consulting. She also unpacks leadership fundamentals like trust vs. performance, intent and process failures, decision fatigue, saying no, and using time-blocking and AI assistants as a chief-of-staff to scale focus and execution.
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Avio Medtech Consulting Website
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Engage Venture Partners Website
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Thank you to our sponsors: Ward Law, Wheelhouse DMG, and JumpStart Inc.
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38 min
Episode 284 | Oscar Daws, Co-Founder of Tone Product Design | The Art of Medtech Design: Challenges, Usability, and Branding
Season 1, Episode 284
Show notes
In this episode, Oscar Daws, London-based product designer and co-founder of Tone Product Design, joins Duane Mancini to explore what it really takes to turn complex medical technology into products people can use, and want to use. Oscar shares how he moved from broad product design training into medtech through early consultancy work in the UK’s Cambridge–London–Oxford “Golden Triangle,” and why he’s drawn to high-complexity challenges with real patient impact. They break down how regulatory and technical constraints shape medical device timelines, why design must be embedded from concept through design transfer to protect the original vision, and how iteration—from prototypes to limited market releases—reveals issues that studies can’t. The conversation also covers designing for multiple stakeholders (patients, clinicians, procurement), leveraging packaging to reduce risk and build brand, and translating graphic identity into a cohesive 3D visual design language.
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“The Hard Thing About Hard Things” by Ben Horowitz
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Thank you to our sponsors: Ward Law, Wheelhouse DMG, and JumpStart Inc.
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48 min
Episode 283 | Aaron Burnett, CEO at Wheelhouse DMG | Data-Driven Marketing Solutions for Regulated Industries
Season 1, Episode 283
Show notes
In this episode, Aaron Burnett, CEO of Wheelhouse Digital Marketing Group, joins the podcast to unpack how medtech and healthcare companies can drive measurable growth in an era where third-party tracking, long sales cycles, and HIPAA constraints break traditional performance marketing. Aaron shares his path from VP roles at AT&T Wireless and Seattle-area tech to building the agency he couldn’t find—one that pairs technical rigor with strategic sophistication and a values-led approach. The conversation dives deep into Wheelhouse’s privacy-first marketing stack, including HIPAA-compliant measurement built on private client IDs and server-side tracking, a secure AWS-based data warehouse that unifies web, ad, and CRM data, and real-time propensity modeling that sends estimated lifetime value signals back to ad platforms.
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“The Art of Possibility” by Benjamin Zander & Rosamund Stone Zander
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“What Got You Here Won’t Get You There” by Marshall Goldsmith
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Thank you to our sponsors: Ward Law, Wheelhouse DMG, and JumpStart Inc.
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51 min
Episode 243 | Spencer Jones, Founder of XO Medtech | Building Community and Accelerating Innovation in Medtech
Season 1, Episode 243
Show notes
Duane Mancini interviews Spencer Jones, a registered nurse turned medtech entrepreneur. Spencer recounts his journey from bedside nursing to founding two medtech companies, sharing valuable advice on navigating the often complex medtech landscape, including the critical role of thorough customer discovery and strategic vendor relationships in mitigating commercial risks. He also introduces XO MedTech, a training and community platform for medtech innovators, and MedTech Vendors, an AI-driven platform designed to connect medtech teams with ideal service providers.
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52 min
Episode 282 | Don Webber & Mauricio Carvalho of Bridge to Life | Transforming Organ Transplantation Through Innovative Solutions
Season 1, Episode 282
Show notes
In this episode, Don Webber, CEO and Mauricio Carvalho, VP of Medical & Scientific Affairs at Bridge to Life unpack the urgent challenge behind transplant medicine: outcomes are strong, but organ availability and perceived risk keep waiting lists high. Expanding the donor pool requires new preservation and assessment tools, and they explain how Bridge to Life is advancing hypothermic and perfusion-based organ preservation to protect cells, improve viability assessment, and help match organs to recipients with more objective biological insights. Mauricio shares hard-earned lessons bringing technology from Europe to the U.S. (where reimbursement, procurement, workflows, and contracting add layers that can make or break adoption) captured in the theme “science can be global, but implementation is local.” Don details Bridge to Life’s evolution, Series C $110M raise, and why adoption is earned through evidence, simplicity, economics, and deep onsite clinical support.
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Latest Bridge to Life News & Press Releases
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Thank you to our sponsors: Ward Law, Wheelhouse DMG, and JumpStart Inc.
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51 min
Episode 281 | Tyler Zanon & Milad Behbahaninia of EndoShunt | From Frustration to Innovation: Revolutionizing Trauma Surgery
Season 1, Episode 281
Show notes
In this episode, trauma surgeon and EndoShunt's co-founder Milad Behbahaninia and CEO Tyler Zanon share how the company was born from frontline frustration: critically injured patients bleeding out before surgeons can reach hard-to-access injuries. They explain why endovascular innovation is the next horizon in trauma care, how the team engineered a solution that fits existing clinical workflows, and why incremental, surgeon-built improvements can drive outsized impact. They walks through EndoShunt’s rapid maturation since 2023, including multiple preclinical models, meaningful non-dilutive funding, a shrinking catheter profile toward a 7 French design, and plans toward an FDA submission next year.
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“The House of God” by Samuel Shem
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“ The Power of Full Engagement” by Jim Loehr & Tony Schwartz
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Thank you to our sponsors: Ward Law, Wheelhouse DMG, and JumpStart Inc.
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51 min
Episode 280 | Stephen Ippolito, Managing Partner & Founder at Human Health Platform | Unlocking Value in Healthcare: Venture Capital's Role in Advancing Medtech
Season 1, Episode 280
Show notes
Stephen Ippolito shares his path from $5B+ in investment banking M&A to founding Veritus and launching the Human Health Platform, an ecosystem focused on shaping investable healthcare companies earlier than traditional VC. Stephen breaks down the stark differences between PE-backed and family-owned transactions, why founder psychology and identity can make or break outcomes, and what he looks for in first-time leaders—especially the balance of EQ and IQ, coachability, and healthy co-founder dynamics. The conversation dives into why too much healthcare innovation dies in academia, the need for better IP audits and university commercialization programs, and the case for combining complementary startups to unlock disproportionate value. Stephen also offers a blunt reality check on succeeding in U.S. healthcare: know your true customer, distribution, and incentives—then build accordingly.
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Human Health Platform LinkedIn
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“Good to Great” by Jim Collins
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Thank you to our sponsors: Ward Law, Wheelhouse DMG, and JumpStart Inc.
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25 min
Episode 279 | Melissa Muller, Founder & Principal Consultant at Muller Advisory Company | The First Five Things Medtech Founders Need to Know Before They Scale
Season 1, Episode 279
Show notes
Melissa Muller, Founder and Principal Consultant at Muller Advisory Company, joins Duane Mancini for a practical conversation on what medtech founders must know before scaling beyond early adopters. Melissa breaks down why FDA clearance is only the starting line and why true growth depends on adoption readiness across clinical, financial, and commercial stakeholders. They dive into mapping the full clinical workflow end-to-end (including setup, IT, biomed, and reprocessing), identifying who must say yes (and who can still veto) through contracting and value analysis realities, and clarifying exactly how customers pay across hospitals, ASCs, and other sites of care. The conversation closes with how to drive repeat use, build advocates, and avoid “scaling assumptions” as care shifts and teams beyond the founder must carry the story.
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Muller Advisory Company LinkedIn
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Muller Advisory Company Website
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Thank you to our sponsors: Ward Law, Wheelhouse DMG, and JumpStart Inc.
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24 min
Episode 278 | Staci Miller, Founder of Gen UX Consulting | The First Five Things You Need to Know About Human Factors Validation Testing
Season 1, Episode 278
Show notes
Staci Miller, founder of Gen UX Consulting, joins Duane Mancini for a rapid-fire rundown of the first five things you need to know about human factors validation testing, from the risk documents nobody prioritizes but everyone needs, to the razor-thin line between a task sheet and a leading question that could invalidate your study, to why a 300-page report might be doing you more harm than good. Packed with hard-won insight from nearly 15 years in the field, this episode gives you a practical playbook for getting your validation study and your FDA submission right.
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Thank you to our sponsors: Ward Law, Wheelhouse DMG, and JumpStart Inc.
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55 min
Episode 277 | Merom Klein, Principal at Courage Growth Partners | Building Courage in Medtech: Turning Fear Into Adoption, Investment & Innovation
Season 1, Episode 277
Show notes
What if the biggest barrier to medtech innovation isn’t the technology, buti fear? In this episode, Merom Klein explores how entrepreneurs can recognize hesitation, build trust, and move investors, customers, and teams from “wait and see” to active champions of innovation. From raising capital to changing the standard of care, Merom shares practical insights on building courage, understanding incentives, and creating the conditions for meaningful adoption. Tune in for a conversation about the human side of medtech innovation and what it really takes to change the game.
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Courage Growth Partners LinkedIn
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Project Medtech Podcast Episode 249
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"Biotech in the Balance: Saving a Strategic Industry in an Age of Distrust" by Jeremy M. Levin
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"Leadership the Hard Way" by Dov Frohman and Robert Howard
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"Start-Up Nation: The Story of Israel’s Economic Miracle" by Daniel Senor and Saul Singer
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Thank you to our sponsors: Ward Law, Wheelhouse DMG, and JumpStart Inc.
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35 min
Episode 276 | Ashkon Rasooli, Founder & CEO of EnGenius Solutions LLC | Beyond Compliance: Building Quality Systems That Give Medtech Companies an Edge
Season 1, Episode 276
Show notes
What if quality management could be the key to driving medtech innovation, not holding it back? In this episode, Ashkon Rasooli, Founder and Principal of EnGenius Solutions Consulting, breaks down how medtech companies can build quality systems that go beyond compliance to support innovation, efficiency, and long-term growth. The conversation dives into the challenges of keeping quality and regulatory strategies ahead of rapidly evolving technologies like software, cloud platforms, and AI, while exploring how companies can avoid costly mistakes, scale effectively, and prepare for the complexities of entering the U.S. market.
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EnGenius Solutions LLC LinkedIn
• EnGenius Solutions Website
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"Never Split The Difference" by Chris Voss
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"Million Dollar Consulting Toolkit" by Alan Weiss
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Thank you to our sponsors: Ward Law, Wheelhouse DMG, and JumpStart Inc.
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37 min
Episode 275 | Shannon Clark, Founder & President of HavenSafe | From Human Factors to Ending Homelessness
Season 1, Episode 275
Show notes
What happens when a medical device innovator applies human factors thinking to one of society’s biggest challenges? Shannon Clark, founder and president of HavenSafe, shares her journey from pioneering human factors engineering in medical technology to tackling homelessness through data and systems-level solutions. She discusses why human factors goes far beyond FDA compliance, what startups often get wrong, and how the same principles used to improve patient safety can help create better outcomes in social services.
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Project Medtech Podcast Episode 121
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"Homelessness is a Housing Problem" by Greg Colburn and Clayton Page Aldern
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"Positive Intelligence" by Shirzad Chamine
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Thank you to our sponsors: Ward Law, Wheelhouse DMG, and JumpStart Inc.
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53 min
Episode 274 | Joe Tumolo, Founder & President at JTSC | Why Relationships Win in MedTech Commercialization
Season 1, Episode 274
Show notes
In this episode, Joe Tumolo shares why the best medtech companies don't just build innovative products; they build relationships that drive commercialization. Drawing on more than 25 years in healthcare and life sciences, Joe reveals how founders can strengthen fundraising, hire the right sales team, navigate healthcare adoption, and create commercialization strategies that lead to lasting success. Discover why aligning with customers, investors, and partners may be the most valuable competitive advantage a startup can have.
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“Thinking Fast and Slow” by Daniel Kahneman
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Revisionist History Podcast with Malcolm Gladwell
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“The Undoing Project” by Michael Lewis
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Thank you to our sponsors: Ward Law, Wheelhouse DMG, and JumpStart Inc.
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37 min
Episode 273 | Caron Trumbo, Vice President of Operations at VirginiaBio | Building a Biotech Ecosystem That Actually Works
Season 1, Episode 273
Show notes
How do you build a thriving biotech ecosystem? In this episode, Caron Trumbo, VP of Operations at VirginiaBio, shares how collaboration, workforce development, commercialization support, and statewide partnerships are helping Virginia become a growing hub for life science innovation. Learn why connecting startups, universities, investors, and healthcare systems is key to turning breakthrough ideas into real-world impact.
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Thank you to our sponsors: Ward Law, Wheelhouse DMG, and JumpStart Inc.
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51 min
Episode 272 | Mike Monovoukas, CEO & Co-founder at AcuityMD | The Future of Medtech Commercialization: AI, Data, and Smarter Growth
Season 1, Episode 272
Show notes
What does it take to successfully commercialize medical technology in today's rapidly evolving healthcare landscape? In this episode, Mike Monovoukas, CEO and Co-Founder of AcuityMD, shares how a failed startup inspired him to build one of medtech's leading commercialization platforms. From leveraging AI and data to helping companies launch products more effectively, to raising an $80M Series C and building a mission-driven business, Mike offers valuable insights for medtech founders, innovators, and commercial leaders. Tune in to learn why commercialization starts long before product launch and how AI is changing the future of medtech.
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Thank you to our sponsors: Ward Law, Wheelhouse DMG, and JumpStart Inc.
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23 min
Episode 271 | Christopher Gates, Founder & CEO of arsMedSecurity | The First Five Things You Need to Know About Medical Device Cybersecurity
Season 1, Episode 271
Show notes
Cybersecurity has become one of the biggest challenges facing medical device innovators, and it's about much more than protecting data. In this episode of Project Medtech's mini series, cybersecurity expert Christopher Gates breaks down the first five essential principles every medtech company should understand, from designing secure devices from day one to navigating FDA expectations and staying ahead of evolving threats powered by AI and quantum computing. Whether you're building your first device or scaling an established company, this conversation is packed with practical insights to help you strengthen your cybersecurity strategy and bring safer technologies to market.
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Thank you to our sponsors: Ward Law, Wheelhouse DMG, and JumpStart Inc.
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37 min
Episode 270 | Franco Kraiselburd, Founder & CEO, Asclepii | Reimagining Wound Care Through Accessible Innovation
Season 1, Episode 270
Show notes
What if the biggest breakthrough in wound care is making advanced treatments simpler? In this episode, Franco Kraiselburd, founder of Asclepii, shares how mentorship from stem cell pioneer Arnold Kaplan inspired a mission to transform wound care through accessible innovation. He discusses the launch of Poseidon, an innovative silver nanoparticle hydrogel designed to improve healing while simplifying treatment, previews the future of Artemis, a next-generation collagen dressing, and reflects on the lessons he's learned building a medtech startup. From raising capital to bringing new technologies to market, Franco offers an inside look at what it takes to challenge the standard of care and deliver innovations that have the potential to improve outcomes for patients and providers alike.
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Innovators Dilemma by Clay Christensen
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The Hard Thing About Hard Things by Ben Horowitz
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Thank you to our sponsors: Ward Law, Wheelhouse DMG, and JumpStart Inc.
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44 min
Episode 269 | Edwin Lindsay, Principal Consultant at CS Life Sciences | Unlocking Innovation with Strategic Roadmaps
Season 1, Episode 269
Show notes
What does it take to move a medical device from an idea to a solution that reaches patients? In this episode, Edwin Lindsay (Medtech's Guinness Guy) shares how 20+ years in medical devices shaped his hands-on approach to helping startups overcome regulatory, quality, and clinical challenges. He discusses why innovators need more than advice—they need experienced partners who help make decisions, execute strategies, and accelerate progress. Edwin also explores the hurdles facing pediatric device innovation and how his personal connection to the field inspired his mission to support founders and build stronger networks for life-changing technologies.
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Thank you to our sponsors: Ward Law, Wheelhouse DMG, and JumpStart Inc.
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39 min
Episode 268 | Ethan Drower, Co-Founder & CEO of CiteMed | Breaking Down Barriers with Clinical Evidence
Season 1, Episode 268
Show notes
In this episode, Ethan Drower, co-founder and CEO of CiteMed, shares the story behind Evidence Cloud, an AI-enabled platform transforming how medtech teams approach clinical evidence. Built to simplify complex literature reviews, strengthen regulatory submissions, and create a clear, traceable foundation for clinical claims, Evidence Cloud helps companies navigate one of the most critical steps in bringing innovation to patients. What began as a kitchen-table conversation evolved into a mission to reshape evidence generation and regulatory strategy. In this conversation, Ethan discusses how smarter evidence workflows can improve transparency, accelerate decision-making, and turn clinical evidence from a compliance requirement into a powerful strategic advantage.
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Thank you to our sponsors: Ward Law, Wheelhouse DMG, and JumpStart Inc.
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50 min
Episode 267 | Michelle Ottey, President of CIC Campuses & Labs | Strategic Growth & Community Building in Innovation Spaces
Season 1, Episode 267
Show notes
In this episode, Michelle Ottey, President of CIC Campuses and Labs, unpacks what it really takes to build thriving innovation ecosystems and why flexible lab space is only the beginning. Michelle shares her personal journey from genetics and cell biology research into enabling entrepreneurship, and explains how CIC’s “invisible infrastructure” helps life science and medtech founders move faster by reducing operational, regulatory, and capital burdens through plug-and-play wet labs, shared equipment, safety and compliance support, and a deeply staffed community model. The conversation highlights how CIC strategically launches campuses through years of local ecosystem buy-in, why programming and connection points matter as much as square footage, and how CIC’s global footprint helps companies navigate international expansion and business culture.
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Thank you to our sponsors: Ward Law and JumpStart Inc.
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