Podcast

The Andrew Faris Podcast

Business, Marketing

Andrew Faris has been growing ecommerce brands since 2014 as everything from a media buyer to the head of strategy at Common Thread Collective to the CEO of 4x400, a DTC aggregator. Join him every week to learn the nuts & bolts of how to grow ecommerce brands, always shared with refreshing candor.

Episodes
314
Releases
Twice a week
Typical length
48 min
On air since
2022
Latest episode
1 day ago

Episodes

314 episodes, newest first

  1. Is AI Creative A Giant, Distracting Lie? With Alex Cooper

    Show notes

    Alex Cooper is the co-founder of Parker and AdCrate. Learn more about Parker at https://heyparker.ai. Follow Alex on X at https://x.com/alexgoughcooper.

    FOLLOW UP WITH ANDREW

    • X: https://x.com/andrewjfaris
    • Email: podcast@ajfgrowth.com
    • Work With AJF Growth: https://ajfgrowth.com

    INTELLIGEMS

    Intelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.

    BEHIND THE SCENES STUDIO

    Work with the same Meta Ads creative production team that Andrew does with Behind The Scenes Studio, a More Staffing sister company: https://www.btsstudio.co/.

    58 min
  2. How We Got Our Whole Agency Using AI Agents In One Week (With Patrick Coddou)

    Show notes

    Patrick Coddou is my business partner and COO at AJF Growth. Follow and connect with him on X at https://x.com/soundslikecanoe.

    FOLLOW UP WITH ANDREW

    • X: https://x.com/andrewjfaris
    • Email: podcast@ajfgrowth.com
    • Work With AJF Growth: https://ajfgrowth.com

    INTELLIGEMS

    Intelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.

    MORE STAFFING

    Recruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting https://morestaffing.co/af.

    50 min
  3. The CRO Wins I Told You About Were BS (Says Mars Men's CRO Lead)

    Show notes

    Juan Giusto is the Head of Ecommerce at Mars Men. Follow him on X at https://x.com/JCGiusto and on LinkedIn at https://www.linkedin.com/in/jcgiusto/. Get coaching from Juan on MentorPass at https://www.mentorpass.co/juancruzgiusto.

    FOLLOW UP WITH ANDREW

    • X: https://x.com/andrewjfaris
    • Email: podcast@ajfgrowth.com
    • Work With AJF Growth: https://ajfgrowth.com

    INTELLIGEMS

    Intelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.

    BEHIND THE SCENES STUDIO

    Work with the same Meta Ads creative production team that Andrew does with Behind The Scenes Studio, a More Staffing sister company: https://www.btsstudio.co/.

    52 min
  4. How A 7-Figure Subscription Brand Built Its Team Offshore

    Show notes

    SPONSORED EPISODE: Visit Move Supply Chain at https://www.movesupplychain.com.

    Charlie Macdonnel is the founder and CEO of Dip. Visit Dip at https://wearedip.co.uk/.

    FOLLOW UP WITH ANDREW

    • X: https://x.com/andrewjfaris
    • Email: podcast@ajfgrowth.com
    • Work With AJF Growth: https://ajfgrowth.com

    MOVE SUPPLY CHAIN

    Reduce your OpEx and create more leverage in your company with financial forecasting, AI, and offshore talent by visiting https://movesupplychain.com/.

    43 min
  5. The Exact BFCM Playbook We're Using For Our Clients

    Show notes

    My podcast episode on managing promotional moments with manual bids: https://www.youtube.com/watch?v=f8DXUuOIIp4

    FOLLOW UP WITH ANDREW

    • X: https://x.com/andrewjfaris
    • Email: podcast@ajfgrowth.com
    • Work With AJF Growth: https://ajfgrowth.com

    INTELLIGEMS

    Intelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.

    MORE STAFFING

    Recruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting https://morestaffing.co/af.

    33 min
  6. I Had A Business Epiphany. Mehtab Tells Me If It's Dumb.

    Show notes

    Mehtab Bhogal is a partner at Karta Ventures. Work with Karta by visiting http://www.kartaventures.com. Follow Mehtab on X at https://x.com/MehtabKarta.

    FOLLOW UP WITH ANDREW

    • X: https://x.com/andrewjfaris
    • Email: podcast@ajfgrowth.com
    • Work With AJF Growth: https://ajfgrowth.com

    INTELLIGEMS

    Intelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.

    MOVE SUPPLY CHAIN

    Reduce your OpEx and create more leverage in your company with financial forecasting, AI, and offshore talent by visiting https://movesupplychain.com/.

    1 hr 2 min
  7. Your Subscription Discount Is Too Steep (With Drew Marconi)

    Show notes

    Drew Marconi is the Founder and CEO of Intelligems. DM Drew on X at https://x.com/drewmarc.

    FOLLOW UP WITH ANDREW

    • X: https://x.com/andrewjfaris
    • Email: podcast@ajfgrowth.com
    • Work With AJF Growth: https://ajfgrowth.com

    INTELLIGEMS

    Intelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.

    MORE STAFFING

    Recruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting https://morestaffing.co/af.

    44 min
  8. Their Business Doubled But Their Supply Chain Wasn't Ready. So They Did This.

    Show notes

    Joel Taylor is the Director of Supply Chain & Amazon at Reformation Heritage Books.

    //

    MOVE SUPPLY CHAIN

    Free up cash, negotiate better pricing, and build a more resilient supply chain with the supply chain experts at https://movesupplychain.com

    //

    SUBSCRIBE TO MY CHANNEL: https://studio.youtube.com/channel/UCNRTc9YfEa2ag3JLhjb7G2g

    //

    FOLLOW UP WITH ANDREW

    X: https://twitter.com/andrewjfaris
    Email: podcast@ajfgrowth.com
    Work With AJF Growth: https://ajfgrowth.com

    #metaads #facebookads #ecommerce #advertising

    35 min
  9. Lessons From Managing Kim Kardashian's Brand On TikTok Shop — JT Sarafa

    Show notes

    JT Sarafa is the founder and CEO of JTS Growth, a TikTok Shop agency helping $5M+ ecommerce brands grow profitably on TikTok Shop. Hire JT by visiting https://www.jtsgrowth.com.

    FOLLOW UP WITH ANDREW

    • X: https://x.com/andrewjfaris
    • Email: podcast@ajfgrowth.com
    • Work With AJF Growth: https://ajfgrowth.com

    MORE STAFFING

    Recruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting https://morestaffing.co/af.

    BEHIND THE SCENES STUDIO

    Work with the same Meta Ads creative production team that Andrew does with Behind The Scenes Studio, a More Staffing sister company: https://www.btsstudio.co/.

    55 min
  10. Are There Universal Playbooks In Ecommerce? With Patrick Coddou

    Show notes

    Patrick Coddou is my business partner and COO at AJF Growth. Follow and connect with him on X at https://x.com/soundslikecanoe.

    FOLLOW UP WITH ANDREW

    • X: https://x.com/andrewjfaris
    • Email: podcast@ajfgrowth.com
    • Work With AJF Growth: https://ajfgrowth.com

    MORE STAFFING

    Recruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting https://morestaffing.co/af.

    INTELLIGEMS

    Intelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.

    53 min
  11. Taylor Holiday: There Is No Defensible CAC In Supplements

    Show notes

    Taylor Holiday is the founder and CEO of Common Thread Collective. Follow Taylor on X at https://x.com/taylorholiday. Work with Common Thread Collective by visiting https://www.commonthreadco.com.

    FOLLOW UP WITH ANDREW

    • X: https://x.com/andrewjfaris
    • Email: podcast@ajfgrowth.com
    • Work With AJF Growth: https://ajfgrowth.com

    INTELLIGEMS

    Intelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.

    MOVE SUPPLY CHAIN

    Reduce your OpEx and create more leverage in your company with financial forecasting, AI, and offshore talent by visiting https://movesupplychain.com/.

    1 hr 13 min
  12. How To Run Manual Bids During A Sale (Without Losing Money)

    Show notes

    FOLLOW UP WITH ANDREW

    X: https://twitter.com/andrewjfaris
    Email: podcast@ajfgrowth.com
    Work With AJF Growth: https://ajfgrowth.com

    MORE STAFFING

    Recruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting https://morestaffing.co/af.

    BEHIND THE SCENES STUDIO

    Work with the same Meta Ads creative production team that Andrew does with Behind The Scenes Studio, a More Staffing sister company: https://www.btsstudio.co/.

    26 min
  13. These CRO Tests Win 90% Of The Time. Go Do Them Right Now.

    Show notes

    Dave Diederen is the founder and CEO of Syntra Labs, a CRO agency that helps ecommerce brands convert more traffic. Follow and connect with him on X at https://x.com/DaveDiederen or visit the Syntra Labs website at https://www.syntralabs.com/.

    FOLLOW UP WITH ANDREW

    • X: https://x.com/andrewjfaris
    • Email: podcast@ajfgrowth.com
    • Work With AJF Growth: https://ajfgrowth.com

    INTELLIGEMS

    Intelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.

    MORE STAFFING

    Recruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting https://morestaffing.co/af.

    50 min
  14. You Should Be Spending Ad Dollars On Existing Customers. Here's Why (And How).

    Show notes

    FOLLOW UP WITH ANDREW

    • X: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://x.com/andrewjfaris
    • Email: podcast@ajfgrowth.com
    • Work With AJF Growth: https://ajfgrowth.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    00:00 Intro: Understanding Returning Customer Ad Spend03:29 Why Retention Ad Spend Can Drive Incremental Revenue08:17 Which Brands Should Spend on Retention?10:36 Product Releases & Retention Advertising13:08 How to Measure Returning Customer Spend14:14 Combining New & Existing Customer Spend16:27 Which Brands Should NOT Spend on Retention?19:13 How to Define Retention Audiences in Meta21:40 Measuring Incrementality & Conversion Lift24:20 Final Thoughts & Key Takeaways

    INTELLIGEMS

    Intelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.

    MORE STAFFING

    Recruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting https://morestaffing.co/af.

    26 min
  15. Why We Say No To Clients Who Want To Pay Us (With Patrick Coddou)

    Show notes

    Patrick Coddou is my business partner and COO at AJF Growth. Follow and connect with him on X at https://x.com/soundslikecanoe.

    FOLLOW UP WITH ANDREW

    • X: https://x.com/andrewjfaris
    • Email: podcast@ajfgrowth.com
    • Work With AJF Growth: https://ajfgrowth.com

    MORE STAFFING

    Recruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting https://morestaffing.co/af.

    BEHIND THE SCENES STUDIO

    Work with the same Meta Ads creative production team that Andrew does with Behind The Scenes Studio, a More Staffing sister company: https://www.btsstudio.co/.

    34 min
  16. New Data Confirms That Incremental Attribution Outperforms Standard Attribution On Meta Ads - Olivia Kory

    Show notes

    Olivia Kory is the CMO of Haus Analytics. Learn more about Haus at https://haus.io.

    Link to Haus Incremental Attribution blog post: https://www.haus.io/blog/is-metas-incremental-attribution-outperforming-standard-attribution-what-the-data-shows
    My episode about incremental attribution for my clients: https://youtu.be/tNQO3pyLtA4

    FOLLOW UP WITH ANDREW

    • X: https://x.com/andrewjfaris
    • Email: podcast@ajfgrowth.com
    • Work With AJF Growth: https://ajfgrowth.com

    INTELLIGEMS

    Intelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.

    MORE STAFFING

    Recruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting https://morestaffing.co/af.

    1 hr 12 min
  17. Do Cost Caps Work? Taylor Holiday Brings $1.4B Of Data

    Show notes

    Taylor Holiday is the CEO and Co-Founder of Common Thread Collective. Learn more about CTC at https://commonthreadco.com and follow up with Taylor on X at https://x.com/taylorholiday.

    Studies referenced by Taylor:

    • Do Cost Controls Work? https://hermod.statlas.io/mcp/report/shared?user=anmar.commonthreadco.com&ts=1785286905
    • Should You Turn Off Ads https://hermod.statlas.io/mcp/report/shared?user=anmar.commonthreadco.com&ts=1785513697

    FOLLOW UP WITH ANDREW

    • X: https://x.com/andrewjfaris
    • Email: podcast@ajfgrowth.com
    • Work With AJF Growth: https://ajfgrowth.com

    INTELLIGEMS

    Intelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.

    BEHIND THE SCENES STUDIO

    Work with the same Meta Ads creative production team that Andrew does with Behind The Scenes Studio, a More Staffing sister company: https://www.btsstudio.co/.

    1 hr 1 min
  18. Where AI Is Actually Making Money In Ecommerce – Mehtab Bhogal

    Show notes

    Mehtab Bhogal details where AI is actually creating value in his portfolio of ecommerce businesses — org structure, email, marketing, sourcing, product dev and more. Reach out to Karta Ventures at https://kartaventures.com. Follow Mehtab on X at https://x.com/mehtabkarta.

    FOLLOW UP WITH ANDREW

    • X: https://x.com/andrewjfaris
    • Email: podcast@ajfgrowth.com
    • Work With AJF Growth: https://ajfgrowth.com

    INTELLIGEMS

    Intelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.

    MORE STAFFING

    Recruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting https://morestaffing.co/af.

    47 min
  19. My Framework For Finding The Best Opportunity In Your Ecom Business

    Show notes

    FOLLOW UP WITH ANDREW

    • X: https://x.com/andrewjfaris
    • Email: podcast@ajfgrowth.com
    • Work With AJF Growth: https://ajfgrowth.com

    INTELLIGEMS

    Intelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.

    MOVE SUPPLY CHAIN

    Reduce your OpEx and create more leverage in your company with financial forecasting, AI, and offshore talent by visiting https://movesupplychain.com/.

    39 min
  20. Breaking Down The Landing Page That Doubled Our Ad Spend

    Show notes

    FOLLOW UP WITH ANDREW

    • X: https://x.com/andrewjfaris
    • Email: podcast@ajfgrowth.com
    • Work With AJF Growth: https://ajfgrowth.com

    INTELLIGEMS

    Intelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.

    MORE STAFFING

    Recruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting https://morestaffing.co/af.

    24 min