Podcast
The Insurance Guys Podcast
The Insurance Guys podcast is dedicated to agents by agents. Scott Howell and Bradley Flowers discuss all aspects of becoming an insurance agent and give real life examples of their experiences in all aspects of hiring, sales and the day-to-day reality of running your own successful insurance agency.
- Careers chart
- #197
- Episodes
- 449
- Releases
- Weekly
- Typical length
- 51 min
- On air since
- 2017
- Latest episode
- 6 days ago
Episodes
449 episodes, newest first
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50 min
How Alabama Made Fortified Homes a Selling Point and Stabilized Its Insurance
Show notes
Julie Shiyou-Woodard, President and CEO of Smart Home America, explains how Alabama went from an insurance market that bottomed out in 2006 to one that holds steady while the states around it burn. Her own household got the non-renewal letter on a Monday and a tripled premium quote from the same carrier on a Wednesday. What followed was roughly fifteen years of what she calls persistent engagement: seven pieces of legislation, building code amendments, third party verification by a role her team calls Switzerland, and a no match grant program funded by a twenty five dollar bump in every Alabama agent's annual license fee. The proof arrived with Hurricane Sally, which crawled in at four miles an hour and left homes near Fairhope sitting in the eyewall for eight hours. Ninety nine percent of fortified homes came through it, many without a claim at all, and other states' insurance departments started calling to ask what Alabama was doing. Julie walks through how another state copies the model, what an agent somewhere else should do first, and why the insurance discount is the byproduct rather than the point. Before any of that, Bradley Flowers explains the black bear that was standing in his garage.
Show Overview
00:00 Cold open and sponsors
01:04 Welcome, and the incomparable Bradley Flowers
01:49 Auburn fans are the New York Jets of college football
03:33 The black bear in Bradley's garage
04:20 Twenty nine seconds, and the attack numbers nobody expects
05:08 Guest introduction: Julie Shiyou-Woodard, Smart Home America
07:46 Julie's bear solution: play the podcast in the garage
10:01 The bear that got the hood open, and the claim they paid
11:11 Why has nowhere else followed Alabama's lead?
12:36 Changing insurance is like turning the Titanic
13:39 The origin story: thought leaders talking before Ivan hit
15:14 Ivan, then Dennis, then Katrina eleven months later
16:02 Why rebuild it the same way it just failed?
16:13 Finding IBHS, and dropping the bunker for one hazard
17:28 2006: dropped on Monday, tripled on Wednesday
18:36 Fortified is not a product you buy at Lowe's
19:34 The glass dome over the Alabama coast
20:13 Third party verification, the role they call Switzerland
20:37 Seven pieces of legislation and a lot of nagging
22:03 Within 24 hours of moving here, somebody tells you to buy fortified
22:56 The discount is the byproduct, not the reason
23:24 What the Hurricane Sally claims data actually showed
24:32 Four miles an hour, eight hours in the eyewall
26:03 Lose the shingles, keep the water out
27:00 Ninety nine percent, and why other states started calling
28:15 Strengthen Alabama Homes, and why this is not only an Alabama story
29:19 You have to pay a homeowner to make a good decision
30:52 What a no match grant has to accomplish
32:16 The discount that does not depreciate
33:17 Who sponsored it, and the account the general fund cannot touch
34:35 The license fee that pays for all of it
35:10 Ten thousand dollars, first working day of the quarter
36:16 First come, first served, and not income based
36:58 Building it to be fraud proof
37:45 How another state copies this
38:47 The nonprofits that cover the economic barrier
39:21 What an agent in another state should do Monday morning
39:53 Why California is still on the Fisher-Price version
41:16 Water sensors, Ting, and carriers mailing you the kit
42:38 The smart nine volt battery and the total loss clock
44:11 Agents as first responders
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1 hr
Halfway to Somewhere Is 100% to Nowhere
Show notes
Seth Zaremba hands the episode its title seventeen minutes in: halfway to somewhere is 100% to nowhere. He says it about a rental Chevy Traverse that has a touchscreen and a row of physical buttons doing the exact same job, which Bradley Flowers calls the most hideous confusing thing he has ever seen, and which both men immediately recognize as what an agency looks like when it tries to be all things to all people. The spine of the hour is Tesla's full self-driving as the working analogy for AI in an insurance agency. Scott Howell opens with the hot take that FSD is the biggest invention since the airplane. Seth, who lets the car drive 94 percent of his miles, explains why the legacy automakers cannot shortcut their way to it, then runs the same argument at insurance processing: the infrastructure has to be built before anything drives itself. From there they get into what agency staff actually fear about AI, the Acrisure layoffs and whether AI was the reason or the excuse, why a new AI tool gets trained like a hire instead of installed like software, and what happens to personal auto premium once the cars are measurably safer. Seth closes on what ships next for Service Center: email first, then voice.
Show Overview
00:00 Cold open and sponsors
01:03 Welcome, and the incomparable Bradley Flowers
01:47 Hotel waffles, and whether Ryan Hanley wanted to be a great American
02:11 The newspaper on the porch, and the welfare check
06:39 Guest introduction: Seth Zaremba, BeAtomic
08:48 The hot take: FSD is the biggest invention since the airplane
09:55 Seth's numbers, and why he almost never drives
10:42 Road rage, cortisol, and the Oura Ring
13:52 Will every manufacturer have this in fifteen years?
14:01 Why the legacy automakers cannot shortcut the infrastructure
15:04 The Chevy Traverse with buttons and a screen that do the same thing
16:17 Trying to be all things to all people, in cars and in agencies
17:29 Halfway to somewhere is 100% to nowhere
18:34 What FSD and the Service Center rollout have in common
19:48 Will AI take my job? What Bradley is telling his team
20:51 The Acrisure layoffs, and AI as the excuse
21:46 A bonus for any employee who finds a job to automate
22:46 Expense or revenue: the only two levers a top 100 can pull
24:34 Treat a new AI tool like a hire, not like software
26:26 Buy stock in the human, sell stock in the processor
27:08 Carrier access, portals, and whether anyone pushes back
29:24 The walled gardens are over, and who is trying to stop it
30:21 The wild west before you get to Denver
32:00 The power drill argument for AI security
33:00 The carrier that used AI to write a letter warning about AI
34:25 Personal auto, FSD discounts, and whether the premium disappears
35:53 Liability never goes away, it just moves
37:04 Why supervised FSD may be more dangerous than unsupervised
38:33 The crash data, and what a mirror costs now
39:13 Why people hate a premium that changes every month
40:20 If every car stops for you, pedestrians get the right of way
41:52 Where Service Center is now, and what ships in October
43:16 Email is the second leg, voice is the third
45:14 Why standardization beats knowing every carrier portal
47:45 Talking to your own agency data
48:42 Which carrier to go to first, and the data that would tell you
50:12 Hiring a firm to build the agents instead of doing it yourself
51:34 Internal AI versus external AI, and where to spend
52:50 HawkSoft, Applied, Vertafore, and the AMS thaw
54:33 Rewards come from action, and the sign off
55:43 The Insurance Guys promo code and the 2027 F1 drawing
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52 min
Should You Trust One AI Model—or Build a Team of Them?
Show notes
Ryan Hanley's answer to the title question is that one model is not enough yet. He runs several and treats each like an employee with its own job: Claude when a whole team needs the same projects and memory, Kimi K3 from Moonshot for everyday work at a fraction of the cost, GrokBot for agent work inside live systems, and OpenClaw when he wants no guardrails at all. Bradley Flowers brings the other half of the argument from his own hiring process, where the model started hedging on DISC assessments and taking up for the candidate instead of giving him the read he asked for. From there it turns practical. Ryan walks through an insurance prospecting build step by step: anonymize the book, have the AI define five ideal client profiles, build the contact list, then run a seven touch cold drip that adjusts on real feedback. He also explains how an agent found a hundred publishers, ranked them by likelihood, and landed his book deal by emailing five at a time. Bradley has an agent living in his service manager's inbox to win back 60 percent of her day. Scott Howell asks for the 2027 forecast and gets a market that hardens a little, plus a warning about the downward pressure building on agencies that stay out of the tech game.
Show Overview
00:00 Intro and sponsors
01:06 Welcome, and the incomparable Bradley Flowers
01:45 New studio, and the property manager on the other side of the wall
02:14 Guest introduction: Ryan Hanley, Finding Peak
03:49 The Mark Walters story: billions shifting under federal investigation
05:11 Smart people do stupid things, and rule one is do not commingle funds
06:14 Regulated versus unregulated, and what you are allowed to say
08:20 Facebook ads for realtors, and the weight loss ad that lasted eight minutes
09:54 Baseball cards, a twelve year old, and a GrokBot arbitrage business
12:28 An Airbnb run on eight programs for a thousand dollars a year
13:51 ChatGPT, Claude, Grok, OpenClaw and GrokBot, sorted by guardrails
14:27 Why Ryan moved to OpenClaw and off Claude
15:56 Running DISC assessments through AI, and the model taking up for the candidate
16:51 Kimi K3, open source, and what a Chinese model actually means
18:21 Treat every model like an employee with its own strengths
19:01 An AI agent living in the service manager's inbox
20:30 Nobody taught AI 101
21:16 Interview the AI about you before you put it to work
21:48 Easy Mode: the book deal, and where the title came from
24:35 How an agent landed the deal, five publisher emails at a time
26:30 The insurance prospecting version of all this
27:31 Five ideal client profiles, HVAC contractors, and a seven touch drip
29:05 You used to think inside the tool, now you just name the goal
30:54 How the book actually gets written: talk to text, then edit
32:34 End every prompt with: ask me your questions one at a time
33:52 The 2027 forecast: harder, but not a hard market
34:21 Do not blame the soft market, and do not take credit for the hard one
34:42 Fifty percent commercial property in a soft market
35:36 PIF and retention are the metrics, not revenue alone
36:31 The downward pressure building on agencies that skip tech
39:07 HawkSoft, Momentum, AgencyZoom, and who is actually moving on AI
41:03 Stop accepting standard development cycles
43:22 Build the feature your CRM does not have
44:55 Why private equity owned platforms do not fund AI
46:03 Hand an agent ownership of AgencyZoom
47:32 ITC, IndieTech, and the conference shakeout
48:08 Rewards come from action, and the sign off
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24 min
When Your Producer Gets Arrested On The Clock
Show notes
A guest no-showed, so Scott Howell brought two stories instead. The first is an auto claim he calls the craziest he has ever heard. A customer buys a $17,000 Mazda from a dealership Scott also insures, puts liability only on it because he was in a hurry, then drops it back off for a check engine light. The next morning the dealership's technician gets T-boned at a green light, and the driver who hit him calls The General and buys a policy while waiting on the police. Between liability only coverage, garage keepers liability, and an at-fault driver with nothing in force at the time of the wreck, nobody pays for the totaled car. The owner's existing Progressive policy would have covered it if he had never called them at all. The second story is the title. An employee at a friend's agency threw a rock through a Tesla's back window on his way to work, the Tesla followed him to the office and called the police, and he was handcuffed in the parking lot at 9:30 in the morning while his coworkers watched from the window. The owner later found the search still open on his screen: what to say to the police after you throw a rock through somebody's window. Which brings Scott and Bradley Flowers to the moral, which is vet your people before you hire them.
Show Overview
00:00 Cold open and sponsors
01:03 Welcome, and the incomparable Bradley Flowers
02:26 Guest no-show, so Scott brought two stories
02:59 Story one: two clients who do not know each other exist
04:40 A check engine light, and liability only
05:05 T-boned at a green light
05:53 The at-fault driver buys a policy while waiting on the police
06:45 Garage keepers versus direct and primary
07:35 Nobody pays: three policies and one totaled car
09:00 The twist: calling Progressive is what killed the claim
09:59 He found a lawyer, and he is suing the dealership
10:38 Story two, names withheld
12:02 A rockhound, an F-150, and a Tesla that cut him off
13:23 They follow him to work and call the police
14:33 Handcuffs in the parking lot while the office watches
14:54 The browser tab left open on his desk
15:39 Were there signs? The slammed door
16:30 Vet your people, and what nine interviews at Progressive buys
17:47 Fast on the ones you want, slow on the ones you are not sure about
18:02 The AI written email that withdrew her candidacy
18:54 The Facebook comment that did dad no favors
19:20 Recap, and there is always tomorrow
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59 min
How Can Insurance Agencies Survive and Thrive in a Soft Market?
Show notes
Scott Howell opens the books on air: I Protect Insurance has been losing money month over month for most of the year, and he says the quiet part out loud, that everybody else's agency is apparently perfect and only his is in a soft market. Clint Orr, now a partner and owner after thirteen years together and a buy sell agreement that finally got signed over lunch at Taco Mama, joins Scott and Bradley Flowers to walk through what they actually did about it. The two have been meeting on Google Meet for an hour a day with a spreadsheet from fractional CFO Carrie Wallace, working tab by tab through salaries, IT, travel, advertising and professional fees, and in a single week they cut just under $50,000 in annual expenses. That includes offices that exist only as a place for an employee to sit, more than a thousand dollars a month in AI subscriptions spread across four ChatGPT accounts and three Claude accounts, and seat licenses nobody was using. From there Clint lays out SummerSlam, the three KPI team contest built to carry the agency through the dog days, and what he had to unlearn going from top producer to leader.
Show Overview
01:06 Welcome, and the incomparable Bradley Flowers
01:53 Pet peeve: the brand new territory sales manager who corrects you
03:04 Shorter is always better, and banks are the worst offenders
05:22 The unsolicited calendar invite and the unsolicited drop by
07:03 Part two: Clint Orr, now an owner at I Protect Insurance
08:34 The daily Google Hangout through the financials
11:48 Why Clint wanted the operations side
12:26 Lead block and metaphorical touchdowns: hitting the inflection point
14:25 Everything you never see until you have to do it yourself
16:00 Kenneth leaves, and the smart plug named Kenneth
18:39 The F reorg, the ten thousand dollar bill, and signing at Taco Mama
20:24 Do not hand somebody ownership six months in
21:23 The admission: losing money month over month in a soft market
22:45 The fractional CFO, the spreadsheet, and the tab by tab review
24:10 Just under fifty thousand dollars in annual expenses, gone in a week
25:23 Which offices actually earn their rent
27:29 The hidden cost of an office: coffee, toilet paper, printer paper, internet
28:57 Cut mode, and why you read the bank statement instead of QuickBooks
29:38 Over a thousand a month on AI: four ChatGPT accounts and three Claudes
31:15 Consolidating the tools instead of collecting them
32:17 Seat licenses, shared logins, and website maintenance
33:44 Try to cancel and watch the fifty percent off appear
34:15 The Adobe Sign story: offboarding matters as much as onboarding
36:35 Counting walk ins with the security system instead of guessing
38:25 The monkey off the agency's back
39:40 SummerSlam: three KPIs, team goals, and real prizes
44:18 Two new producers, a sabbatical, and a summer that held
46:28 No longer siloed
47:21 When money is the trigger, you do not leave it at the door
48:30 From hustler to leader
51:06 The gift bag, the birthday calls, and what changed
53:21 One percent better: ranch ad
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51 min
Why Culture Beats Cash
Show notes
Ron Shroyer puts a number on the biggest decision an agency owner will ever make: one hour on Zoom and maybe a three hour dinner. That is how long most sellers spend vetting the firm that is buying the largest asset they will ever own, and it is the thread running through this entire conversation. Shroyer, Vice President of M&A Business Development at Alliant Insurance Services, returns to the show to tell Scott Howell and Bradley Flowers what has actually changed since the roll up boom. Cheap capital dried up first, and the firms that bought a hundred agencies in twenty four months never built the integration to make that scale pay, which is why organic growth across the publics has slid into the low single digits. From there Shroyer separates private equity backed from private equity partnered, explains why earnouts so often turn into earn ups, and shows how Alliant's employee ownership, 51 percent employee held with every third employee a shareholder, drives better than 90 percent retention across roughly 120 acquisitions in ten years. Bradley brings the buyer's side of it, laying out why falling insurance rates have him further from acquiring an agency than he has ever been. Then Scott asks the question nobody says out loud: why do so many owners take the big check and spend the next three years fighting the company they sold to?
SHOW OVERVIEW
00:00 Cold open and sponsors
01:03 Welcome, and the incomparable Bradley Flowers
01:55 The Hampton Inn waffle theory of customer behavior
05:00 Guest introduction: Ron Shroyer, Alliant Insurance Services
06:48 Consistency, and the empty hotel in downtown Mobile
08:30 From InsurTech to brokerage: how Ron landed at Alliant
10:14 Inside a six billion dollar flat organization
11:19 Culture is the most overused word in the industry
12:31 Knowing which agencies to listen to
14:33 Where M&A actually stands right now
16:08 Private equity backed versus private equity partnered
16:55 Buying a hundred firms in twenty four months and never integrating them
18:19 Osmosis growth, and why Bradley is not buying right now
21:01 Earnouts, earn ups, and the team you leave behind
21:46 Employee ownership and what Alliant is actually looking for
22:48 The USI and Aon shake out
23:26 The big check and the boss problem
26:07 Why acquisitions die on the vine
27:33 120 deals, 90 percent retention, integrated immediately
28:37 The Band-Aids you never ripped off before selling
29:51 AI as the excuse to cut staff, and the Nava Benefits bet
31:41 Should you sell because you are afraid of AI?
34:44 Keeping your people after the check clears
36:30 B shares, spot bonuses, and the recruiting test
37:42 How to tell whether an acquisition actually worked
39:01 Staying on as owner, and the next generation behind you
41:16 From 2.5 times revenue to multi year earnouts
43:57 Multiple bites of the apple
46:14 How to reach Ron Shroyer, and the close
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51 min
How Can a New Podcast Studio and a Dumpster TV Rescue Inspire Your Insurance Agency?
Show notes
Scott and Bradley record from their new podcast studio, a real upgrade they plan to keep fully equipped and open to other local business owners. Bradley admits the weekly grind can start to feel like a job instead of a joy, then they get a lift from a call Scott made to a listener who is just launching his own agency.
Bradley tells the full story of his new Samsung Frame TV landing in a dumpster by accident and getting pulled back out. That leads into agency realities: the Rough Notes curse of post-feature staff turnover, Kenneth outgrowing his operations manager role, and the ongoing challenge of keeping working mothers in an industry largely run by women. Bradley floats a daycare for employees as one possible fix.
He also explains to his leadership team why he is not selling. Young kids and a lot of runway still ahead keep him all in
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37 min
Insurance Unplugged
Show notes
On this The Insurance Guys episode, Scott and Bradley skip the guest chair and open the mailbag. They talk through who actually carries the show, why M&A multiples are still high while rates soften and a Hub International IPO looms, which carriers besides Progressive make quoting less painful (QuoteWell, Novella, Liberty Mutual, Nationwide, Travelers), why post-bind inspections keep adding work after the policy is already bound, and whether one AI tool can really answer the phones, book appointments, and talk to the CRM. No pitch. Just two agency owners answering what listeners asked.
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44 min
How Can Independent Insurance Agents Break Into the Global Market?
Show notes
In this episode of The Insurance Guys Podcast, Scott Howell and Bradley Flowers welcome Chris Ball, chairman of WING and the man Scott calls the coolest guy in insurance, for a conversation on how independent agents can compete on a global stage. Chris walks through a career that began reluctantly in his dad’s office and later took him to aviation and aerospace work in New York, including high profile accounts like U2’s jet, then to Marsh in San Francisco before a culture clash sent him home. He shares his firsthand view of 9/11 from nearby as the planes hit and the towers fell, then explains how WING’s network of independent entrepreneurs across cultures now helps members solve complex risks together. The discussion turns to embedded insurance already common in Japan and ripe for North America, which countries treat insurance as seriously as the United States (the UK and Germany among them), and Chris’s blue ocean play: using that global independent network to go after accounts the mega brokerages want. He outlines a five year plan built on organic growth, recruiting top producers, and giving them equity in their books, and closes with a direct challenge to independent agents. You already have the capability and the partners. Go get the global work.
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49 min
Fireworks Show Accident
Show notes
In this episode of The Insurance Guys Podcast, host Scott Howell kicks things off by introducing co-host Bradley Flowers and sharing news of their new real estate venture in Mobile before the conversation turns to Bradley’s frustration with the bureaucratic delays and inefficiencies involved in securing a simple permit to build three interior walls. Scott then formally introduces the episode’s special guest, his business partner Clinton Orr, appearing on the show for the first time, and the two recount the three-and-a-half-year journey filled with obstacles that finally made Clint an official agency owner. They discuss the decision to bring on Patrick McClure as a fractional sales leader who also served as something of a therapist for the partners, then dig into their early days starting out as competitors in the same Nationwide program office. Clint shares the gut punch of finishing that program only to discover there was no agency waiting for him, how he eventually joined Scott’s agency, struggled at first, and ultimately found his successful niche insuring real estate investors. Scott details how he used ChatGPT and Claude to draft their buy-sell agreement, which was later reviewed by attorneys and accountants, outlines his long-term goal of eventually selling the current agency and launching a new one with Clint as majority owner, and Clint opens up about navigating recent tough market conditions, the personal doubt he faced while weighing his future and family, and the genuine excitement he feels training a new hire and mentoring others who want to succeed in the insurance business.
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1 hr 4 min
How Did Podcasting, Branding, and Insurance Come Together to Transform Our Business Journey?
Show notes
Johnny Gwin, the podcast’s original and current producer, joins Scott Howell and Bradley Flowers to look back on the show’s early days, the discipline of reaching fifty episodes, and the technical challenges of those first recordings.
He shares career advice, walks through David Ogilvy’s core advertising principles, and traces his own creativity to television, music, and formal training at Portfolio Center in Atlanta, Ga. The conversation covers the naming of Portal Insurance, the podcast’s potential future in video and broader business topics, and what Johnny has learned about the insurance industry.
Johnny also discusses his work with Meducate AI, which uses AI-cloned physician voices for patient education, while Scott introduces his Gift Giver app idea. The episode wraps with Johnny’s straightforward editing approach of listening at 2.2x speed to catch every detail and keep the final cut tight.
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54 min
The Greatest Technological Shift in Insurance
Show notes
Scott Howell and Bradley Flowers welcome Garrette Droege to discuss the major technological shifts reshaping insurance. Garrette shares how his theater background strengthens client work through improvisation, then explains why blockchain remains actively developed by financial institutions and how crypto is maturing into institutional digital assets and stablecoins. The conversation explores AI as a force multiplier that lets younger agents upskill quickly, covers practical tools already boosting agency productivity, and examines how AI will handle routine tasks while humans focus on higher-value work. Garrette urges owners to start experimenting with AI now, much like the early days of cyber coverage, and closes with the rising need for proof of humanity against deepfakes.
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1 hr
Modernizing A Billion Dollar Company
Show notes
In this episode of The Insurance Guys Podcast, host Scott Howell joins co-hosts Vishal Sankhla and Bradley Flowers to welcome special guest Andy Barker, CEO of Houchens Insurance Group. Scott opens by sharing a recent meeting with Auto Owners about securing a contract for his agency before the conversation turns to Andy’s impressive career path, which began with a transition from Cingular Wireless into insurance in 2002. Andy discusses his ownership of a D-1 sports training gym and how his passion for fitness shapes his business philosophy, then explores how technology such as Out Market AI elevates both customer and employee experiences. He details Hawkins’ successful intern program that develops young talent into future leaders, the history and cultural impact of the company’s ESOP, and a growth strategy built on strong organic performance supplemented by selective acquisitions. Andy also reflects on his initial skepticism toward artificial intelligence and how it has become a powerful workflow enhancement, before predicting that the independent agencies that thrive in the years ahead will be those remaining nimble and adaptable to change. The episode closes with a lively round of rapid-fire questions.
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49 min
Greatest Game Changer in Insurance Agency Management You Need to Know
Show notes
In this episode of The Insurance Guys Podcast, Scott Howell and Bradley Flowers dig into practical agency management wins, starting with Bradley’s most profitable month happening while he was on paternity leave and the KPI-based monthly/quarterly bonus structure that replaced pure commission for account managers. They stress account rounding and a smarter cross-sell process (account managers start the conversation, then hand off to an inside sales team), debate what a true “producer” is and how to handle agency vs. self-generated leads, explore the value of strong operations roles and even a fractional COO offering, and touch on industry cycles, government pressure on rates, the costly driver-to-vehicle ratio problem, hiring experienced vs. green talent, job-shadowing candidates, and the hard call of letting a toxic employee go.
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59 min
The Greatest Strategies for Building a High Net Worth Personal Lines Insurance Agency
Show notes
In this episode of The Insurance Guys Podcast, hosts Scott Howell and Bradley Flowers welcome Ben Walker of Custom Insurance Solutions and CIS Private Client. Ben shares his remarkable journey from owning a KFC franchise and managing movie theaters to building a thriving high net worth personal lines agency. He opens up about the early churn and burn days of writing any business possible before niching down after buying out his partner, sparked by a visit from a Pure Insurance rep. Listeners will hear practical strategies for marketing to affluent clients through targeted direct mail, understanding their mindset around risk management rather than price, and building deep relationships that win business. Ben also discusses the story behind his book Fortified, his ambitious five year plan to lead nationally while quadrupling premium, and why he values independence over selling the agency. A must listen for agents ready to elevate their high net worth game. Find Fortified on Amazon or by messaging Ben directly.
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1 hr 6 min
The Greatest Sales Leadership Secrets to Doubling Insurance Agency Revenue
Show notes
In this episode, Scott Howell and Bradley Flowers welcome fractional sales leader Patrick McClure to share proven strategies for doubling insurance agency revenue. After a light-hearted introduction featuring Bradley’s humorous “Insurance Soup” story, Patrick discusses his journey from Clemson football to building a successful career in insurance.
He outlines his effective onboarding process, emphasizes how to run high-impact sales meetings with targeted deal strategy and role-playing, and highlights the transformative value of a fractional sales leader. Packed with practical leadership insights, this conversation delivers actionable tactics for agency growth and sales excellence.
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44 min
From Paperwork Panic to Policy Perfection: The Insurance Tech That Saves Your Sanity
Show notes
In this episode of The Insurance Guys Podcast, Scott and Bradley sit down with Seth Zaremba, CEO of B Atomic, to discuss how his innovative platform is revolutionizing insurance agency operations.
Seth shares the evolution of Be Atomic and its Service Center, which standardizes core processes, automates routine tasks, and dramatically boosts efficiency. The conversation explores how agencies are reducing manual workloads, increasing CSR capacity, and streamlining endorsements and remarketing through smart automation and data connectivity.
Discover a practical hybrid approach that combines AI with human expertise to cut costs and improve agency performance. Seth also outlines how to get started and offers listeners a special promo code for an exclusive F1 experience.
Tune in to learn how this technology is helping agents move from paperwork panic to policy perfection.
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38 min
Back in the Building: What 30 Days Away Reveals About Your Agency
Show notes
In this unfiltered conversation with Scott Howell, Bradley unpacks the 17 things he found broken in his agency after a month away, introduces the “Client Concierge” role he borrowed from Billy Wagner that’s reshaping how Portal Insurance handles quoting and producer development. Scott brings his own takeaway from the Paradiso Mastermind — a 15-minute weekly employee check-in — and both hosts get real about soft market struggles, summer scheduling with kids, and knowing when to cut your losses on the wrong hire.
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42 min
Underwriting The Gig Economy
Show notes
In this episode of The Insurance Guys, hosts Scott and Bradley kick things off with some lighthearted Southern banter about accents before welcoming Ryne Ring, Director of Gig Economy and Embedded Products at The Citadel, a program administrator specializing in embedded insurance solutions. The conversation explores the evolving role of AI in insurance, from its potential to cover emerging risks to cautionary tales of agents misusing the technology and losing contracts, while diving deep into embedded insurance models. Ryne shares insights on how these products integrate seamlessly into customer journeys, from popular travel insurance in Japan and innovative jewelry programs like BriteCo’s appraisal tools to master policies covering thousands of gig economy workers on platforms connecting independent contractors for tasks like cleaning or lawn care.
The discussion highlights practical opportunities for agents to participate through custom programs for rental equipment, tenant liability, and more, emphasizing benefits like consistency, customization, and stronger client relationships rather than being sidelined. Personal stories add warmth, including Ryne’s college-era diner management adventure, chaotic first days in the industry, and a memorable recruiter lunch at Taco Bell, alongside reflections on the industry’s endless learning curve and the strategic use of AI in HR and hiring. The episode wraps with ways to connect with Ryne on LinkedIn and Twitter, offering valuable takeaways for insurance professionals navigating the gig economy and embedded opportunities.
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1 hr 6 min
The Al Assistant That Never Sleeps: Transforming the Agency Management System
Show notes
In this episode of The Insurance Guys Podcast, Scott Howell and Bradley Flowers welcome Michael Lebor and Kayden Stephens from Momentum AMP to discuss how artificial intelligence is transforming agency management systems. The conversation traces the evolution of Momentum from its early days as NowCerts through its development into a fully integrated, conversational platform designed to be keyboard free. Guests explore the inevitability of AI in insurance, its role as a superpower for agents, and practical applications such as natural language automation workflows and the advanced AI agent known as Momentum Claw. They also cover carrier adoption of AI, the acquisition of TrustedChoice.com for enhanced digital market access and referrals, and an open agnostic approach that integrates with any tool to benefit agents. The episode includes a live demonstration of an AI voice assistant handling complex policy questions in real time, offering actionable insights for professionals ready to embrace the future of insurance technology.
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