Podcast
Aesthetic Pulse
Aesthetic Pulse is a weekly podcast hosted by Andrea Smith and Taleesa Crawford, founders of Smith and Crawford Company—a marketing agency dedicated to helping med spas, esthetician practices, and nurse injectors grow profitable, high-end aesthetics businesses.
Each week, Andrea and Taleesa share real-world marketing strategies backed by years of experience helping clients in the aesthetics industry stand out, attract loyal clients, and increase revenue.
From step-by-step guidance to guest interviews with industry pros, Aesthetic Pulse is your must-listen podcast for growing your medspa, building a magnetic brand, and turning strategy into success.
- Episodes
- 129
- Releases
- Weekly
- Typical length
- 34 min
- On air since
- 2024
- Latest episode
- 5 days ago
Episodes
129 episodes, newest first
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51 min
Welcome to the Haunted Medspa: Enter If You Dare
Season 1, Episode 129
Show notes
Is your medspa hiding spooky revenue leaks?
In this fun Halloween-themed episode, Andrea and Taleesa are taking you on a “haunted house tour” of common medspa challenges and sharing practical ways to tackle these revenue drains.
Join Andrea and Taleesa to learn how to strengthen your operations and make better use of the clients, tools, and resources your practice already has.
If you enjoyed this episode, please share, rate and review it!
Also mentioned in today’s episode:
• Reducing your lost bookings 4:55
• Why you should fix your costly and disconnected systems 14:46
• Strengthen your retention 23:36Links:
https://smithandcrawford.com/quick-links
Email us: hello@smithandcrawford.com
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27 min
Autopsy of a No-Show: Finding the Cause of Death Behind Every Empty Chair
Season 1, Episode 128
Show notes
Have you ever had a promising new client book an appointment—then disappear without a trace?
In this week’s episode, Andrea and Taleesa explore why you might get no-show clients at your medspa and break down the common causes and how you can avoid them.
Listen to this episode to learn how to identify why clients no-show and use targeted reminders, follow-ups, and personal touchpoints to help prevent it.
If you enjoyed this episode, please share, rate and review it!
Also mentioned in today’s episode:
• Why no-shows cost more than an empty appointment slot 3:28
• Five common causes of no-shows 5:38
• How to review your last 10–15 no-shows to find patterns 19:00Links:
https://smithandcrawford.com/quick-links
Email us: hello@smithandcrawford.com
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29 min
Gift Cards Without the Cheap Feeling: How to Sell Them Like a High-End Offer
Season 1, Episode 127
Show notes
Do you want your gift cards to feel like a luxurious gift, not just a piece of paper this holiday season?
Today, Andrea and Taleesa share how you can make your medspa gift cards feel like premium gifts and use them to boost your holiday and Black Friday sales.
Join Andrea and Taleesa to learn how to create an effective Black Friday offer that attracts both existing and new clients through a premium gift card experience.
If you enjoyed this episode, please share, rate and review it!
Also mentioned in today’s episode:
• Why your gift cards should feel luxurious 5:37
• Creating tiered value 18:01
• Treating gift cards like an experience 24:45Links:
Work with us:
https://smithandcrawford.com/dfy
Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule
Estie Social Suite:
https://smithandcrawford.com/aesthetically-social-suite
Show transcripts: https://smithandcrawford.com/notes
Email us: hello@smithandcrawford.com
Join our newsletter: https://smithandcrawford.com/newsletter
https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10
https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08
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28 min
What Your Team Needs From You For Q4
Season 1, Episode 126
Show notes
Is your team truly prepared for the Q4 rush, or are there gaps in your training and systems to address before the holidays?
In this episode, Andrea and Taleesa are helping you prepare for Q4 by sharing ways you can train and motivate your team, improve systems, and gather team feedback so you’re ready for the busy holiday season.
Listen to this episode to learn how you can prepare your team and systems for Q4 so you can serve clients smoothly, keep your staff motivated, and make the most of this holiday season.
If you enjoyed this episode, please share, rate and review it!
Also mentioned in today’s episode:
• Clarify the Q4 plan and staffing 5:09
• How you can train and motivate your team 12:17
• Smooth operations and gather feedback before the holidays 19:22Links:
Webinar link: https://smithandcrawford.com/webinar-registration
Work with us:
https://smithandcrawford.com/dfy
Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule
Estie Social Suite:
https://smithandcrawford.com/aesthetically-social-suite
Show transcripts: https://smithandcrawford.com/notes
Email us: hello@smithandcrawford.com
Join our newsletter: https://smithandcrawford.com/newsletter
https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10
https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08
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36 min
Your Content Is Training Your Audience (Whether You Meant To or Not)
Season 1, Episode 125
Show notes
Is your marketing attracting the clients you want—or training the wrong audience to watch?
Today, Andrea and Taleesa explain how your medspa’s social media content shapes the audience it attracts and share three common traps that attract followers who might never become clients.
Join Andrea and Taleesa to learn how you can use transformation, client-focused education, and value-added incentives in your marketing to attract more ideal clients.
If you enjoyed this episode, please share, rate and review it!
Also mentioned in today’s episode:
• Peer trap content and how to avoid it 4:10
• Discount trap content 12:49
• Content that actually attracts the right clients 23:32Links:
Webinar link: https://smithandcrawford.com/webinar-registration
Work with us:
https://smithandcrawford.com/dfy
Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule
Estie Social Suite:
https://smithandcrawford.com/aesthetically-social-suite
Show transcripts: https://smithandcrawford.com/notes
Email us: hello@smithandcrawford.com
Join our newsletter: https://smithandcrawford.com/newsletter
https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10
https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08
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34 min
Foundational Fix Part 4: One Machine, Not a Pile of Parts
Season 1, Episode 124
Show notes
Is your medspa’s marketing a powerful ecosystem, or a pile of disconnected parts that quietly leaks clients before they even book an appointment?
In this final part of the Foundational Fixes series, Andrea and Taleesa explain how to turn your scattered marketing efforts into a connected, cohesive marketing framework that consistently moves clients from first touch to booked appointment.
Listen to this episode to learn how to map your own client journey, spot the “leaks” in your process, and tighten everything up so your Q4 marketing feels consistent, connected, and easier to manage.
If you enjoyed this episode please share, rate and review it!
Also mentioned in today’s episode:
• Why isolated pieces of marketing don’t equal a strategy 3:51
• The anatomy of a connected marketing system 9:15
• Mapping the client journey and finding leaks in the system 15:29Links:
Work with us:
https://smithandcrawford.com/dfy
Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule
Estie Social Suite:
https://smithandcrawford.com/aesthetically-social-suite
Show transcripts: https://smithandcrawford.com/notes
Email us: hello@smithandcrawford.com
Join our newsletter: https://smithandcrawford.com/newsletter
https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10
https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08
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34 min
Foundational Fix Part 3: The Silent Reason They Didn't Book
Season 1, Episode 123
Show notes
How many potential clients are you silently losing just because it’s too confusing or frustrating for them to book with you?
In this third episode of the Foundational Fix Series, Andrea and Taleesa are diving into how you can reduce booking friction for your medspa before Q4 by simplifying your customer-facing content and auditing every path from interest to appointment.
Join Andrea and Taleesa in this episode to learn how to make your booking experience seamless and simple so your buyer can stop being confused and start being confident.
If you enjoyed this episode please share, rate and review it!
Also mentioned in today’s episode:
• Why a confused buyer doesn’t buy 3:40
• Where confusion hides in your business 7:36
• How to run a practical new-client audit before Q4 14:25Links:
Work with us:
https://smithandcrawford.com/dfy
Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule
Estie Social Suite:
https://smithandcrawford.com/aesthetically-social-suite
Show transcripts: https://smithandcrawford.com/notes
Email us: hello@smithandcrawford.com
Join our newsletter: https://smithandcrawford.com/newsletter
https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10
https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08
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37 min
Foundational Fix Part 2: Why Your Content Keeps Falling Flat (And the Fix)
Season 1, Episode 122
Show notes
Do you feel like your content should be working but it still isn’t resonating or converting with potential clients?
In today’s second episode of the Foundational Fix series, Andrea and Taleesa are giving you tips on how to create service-specific content around emotions and desired outcomes rather than just focusing on treatments and devices.
Listen to this episode to learn a simple framework you can use to create content that focuses on real emotions, fears, and private thoughts your clients are having and how you can make sure your captions are emotionally resonating with potential clients.
If you enjoyed this episode please share, rate and review it!
Also mentioned in today’s episode:
• Content fails at translation, not ideas 2:40
• The feeling is the message, not the treatment or device 4:14
• The 3 content buckets + the “removal test” framework 20:52Links:
Work with us:
https://smithandcrawford.com/dfy
Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule
Estie Social Suite:
https://smithandcrawford.com/aesthetically-social-suite
Show transcripts: https://smithandcrawford.com/notes
Email us: hello@smithandcrawford.com
Join our newsletter: https://smithandcrawford.com/newsletter
https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10
https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08
-
35 min
Foundational Fix Part 1: You Can't Sell to Everyone (And Should Stop Trying)
Season 1, Episode 121
Show notes
Are you still trying to market to “everyone” and wondering why your content isn’t converting the right clients for your medspa?
In this first episode of the Foundational Fix series, Andrea and Taleesa are talking about the importance of targeting ideal clients in your marketing instead of trying to appeal to everyone so your content connects more deeply and converts better.
Join Andrea and Taleesa to learn why trying to market to “everyone” is quietly sabotaging your results and how you can shift your marketing to focus on a clearly defined ideal client.
If you enjoyed this episode please share, rate and review it!
Also mentioned in today’s episode:
• Why you shouldn’t be marketing to everyone 4:30
• Demographics vs. depth 10:35
• Client snapshot framework 17:23Links:
Work with us:
https://smithandcrawford.com/dfy
Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule
Estie Social Suite:
https://smithandcrawford.com/aesthetically-social-suite
Show transcripts: https://smithandcrawford.com/notes
Email us: hello@smithandcrawford.com
Join our newsletter: https://smithandcrawford.com/newsletter
https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10
https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08
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27 min
Back to School, Back to the Grind: Your September Checklist to Make This Q4 Your Best Year Yet
Season 1, Episode 120
Show notes
September is here and it’s officially time to shift out of summer mode and get your medspa ready for Q4.
Today, Andrea and Taleesa are giving you a September checklist to set up a successful Q4 for your medspa. They’re giving you 10 key tasks so you’re prepared and less stressed when the busy holiday season hits.
Join Andrea and Taleesa to learn how to use September intentionally to set up a calm, profitable Q4 for your practice.
If you enjoyed this episode please share, rate and review it!
Also mentioned in today’s episode:
• Upgrade your physical and digital gift cards before Q4 7:11
• Why you should book a Q4 photo shoot in September and batch seasonal content 9:11
• Setting up key automations now before the busy season 12:05Links:
Work with us:
https://smithandcrawford.com/dfy
Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule
Estie Social Suite:
https://smithandcrawford.com/aesthetically-social-suite
Show transcripts: https://smithandcrawford.com/notes
Email us: hello@smithandcrawford.com
Join our newsletter: https://smithandcrawford.com/newsletter
https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10
https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08
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42 min
You Don't Have a Marketing Problem. You Have a Psychology Problem
Season 1, Episode 119
Show notes
Do you ever wonder if your med spa marketing is actually connecting with how your clients feel, or just talking about services on a surface level?
In this episode, Andrea and Taleesa are talking about how you can apply six powerful sales psychology principles to your medspa marketing so more of your content actually converts into bookings.
Listen to this episode to get ideas on how you can rewrite posts, promos, and website copy to feel more human and trustworthy so your marketing can be an effective conversion tool.
If you enjoyed this episode please share, rate and review it!
Also mentioned in today’s episode:
• Emotional Buying vs Logical Buying 3:21
• Social Proof & Trust Building 13:27
• Identity-Based Marketing & Cognitive Ease 22:29Links:
Work with us:
https://smithandcrawford.com/dfy
Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule
Estie Social Suite:
https://smithandcrawford.com/aesthetically-social-suite
Show transcripts: https://smithandcrawford.com/notes
Email us: hello@smithandcrawford.com
Join our newsletter: https://smithandcrawford.com/newsletter
https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10
https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08
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34 min
Medspa Hot Takes: Things in the Industry We Don't Agree With
Season 1, Episode 118
Show notes
Are you ready for some unpopular medspa truths that might just save your business (and your sanity)?
Today, Andrea and Taleesa are sharing all of their spicy, unpopular opinions including busting some of the most common industry myths. They’re also giving you the marketing “rules” to ignore and which strategies actually move the needle for your med spa.
Join both Andrea and Taleesa as they share why quality content, authentic offers, and real strategy beat vanity metrics, discounts, and fads every time, so you can grow a profitable, sustainable practice you actually love running.
If you enjoyed this episode please share, rate and review it!
Also mentioned in today’s episode:
• Why quality over quantity in posting matters 2:56
• More followers doesn’t equal more clients 6:08
• Being fully booked doesn’t always mean you’re successful 17:22Links:
Work with us:
https://smithandcrawford.com/dfy
Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule
Estie Social Suite:
https://smithandcrawford.com/aesthetically-social-suite
Show transcripts: https://smithandcrawford.com/notes
Email us: hello@smithandcrawford.com
Join our newsletter: https://smithandcrawford.com/newsletter
https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10
https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08
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39 min
What the Fetch Are They Googling? Questions Your Clients Are Too Embarrassed to Ask You
Season 1, Episode 117
Show notes
Have you ever wondered what your clients are secretly typing into Google at 2 a.m. about Botox, filler, and skin treatments?
In this episode, Andrea and Taleesa are going over some of the most common questions people Google when it comes to skin treatments. They walk you through how to turn these real search queries into high-converting marketing assets that calmly educate and build authority,
Listen to this episode to understand how you can use client fears and misconceptions to create strategic, trust-building content that attracts more of the right patients to your practice.
If you enjoyed this episode please share, rate and review it!
Also mentioned in today’s episode:
• Botox Fears & How to Turn Them Into Trust-Building Content 3:49
• Spiral Questions, and Anxiety-Driven Content Ideas 11:46
• Skin & Laser Fears, DIY Risks & The Big Marketing Takeaway 27:16Links:
Work with us:
https://smithandcrawford.com/dfy
Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule
Estie Social Suite:
https://smithandcrawford.com/aesthetically-social-suite
Show transcripts: https://smithandcrawford.com/notes
Email us: hello@smithandcrawford.com
Join our newsletter: https://smithandcrawford.com/newsletter
https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10
https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08
-
33 min
The Things Your Medspa Should Be Doing Automatically (So You Can Stop Thinking About Them)
Season 1, Episode 116
Show notes
How would it change your business if every client follow-up, review request, and rebooking reminder happened automatically—without you lifting a finger?
In today’s episode, Andrea and Taleesa are giving you all the tips you need for automation in your medspa to improve client retention, satisfaction, and overall business efficiency without overworking.
Join both Andrea and Taleesa to learn simple, strategic automations to keep your esthetic practice running 24/7 without feeling robotic so you can increase your revenue while gaining more freedom.
If you enjoyed this episode please share, rate and review it!
Also mentioned in today’s episode:
• Post-treatment follow-ups, reviews, and rebooking via SMS 5:01
• Email + SMS systems for retention, re-engagement, and scaling 16:51
• Getting an automated, lighter-feeling business and a simple implementation plan 28:52Links:
Work with us:
https://smithandcrawford.com/dfy
Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule
Estie Social Suite:
https://smithandcrawford.com/aesthetically-social-suite
Show transcripts: https://smithandcrawford.com/notes
Email us: hello@smithandcrawford.com
Join our newsletter: https://smithandcrawford.com/newsletter
https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10
https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08
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32 min
Your Front Desk Might Be Your Most Valuable Employee… If You Let Them Be
Season 1, Episode 115
Show notes
Are you unintentionally treating one of your most powerful business assets like a basic receptionist?
Today, Andrea and Taleesa are talking about how you can optimize your front desk role in your practice to enhance productivity and client experience. They’re giving you practical ways a front desk person can support your business and how you can better utilize the role even when your office is slow.
Listen to this practical episode to learn how to transform the front desk role from a basic position into a powerful growth driver.
If you enjoyed this episode please share, rate and review it!
Also mentioned in today’s episode:
• Why the front desk is a powerful, underutilized role 6:10
• Specific ways the front desk can support growth in your medspa 9:32
• Using checklists and expectations to structure slow time without overworking them 16:23Links:
Work with us:
https://smithandcrawford.com/dfy
Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule
Estie Social Suite:
https://smithandcrawford.com/aesthetically-social-suite
Show transcripts: https://smithandcrawford.com/notes
Email us: hello@smithandcrawford.com
Join our newsletter: https://smithandcrawford.com/newsletter
https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10
https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08
-
42 min
The Consultation Gap That’s Costing Medspas Thousands
Season 1, Episode 114
Show notes
Are your consultations building loyal, lifelong clients—or just one-time appointments?
In this episode, Andrea and Taleesa talk about the importance of consultations in esthetic practices and give tips on how you can transform your consultations from rushed, scripted, “robotic” encounters into personalized, trust-building conversations that quietly grow revenue.
Join both Andrea and Taleesa as they give you common consultation mistakes that can cost you thousands and the key questions that uncover your clients’ true motivations and goals when it comes to their skincare.
If you enjoyed this episode please share, rate and review it!
Also mentioned in today’s episode:
• Robotic, scripted consultations vs. real conversations 5:40
• Not asking enough (or the right) questions 11:13
• Treatment planning, education, and mentioning other services without feeling salesy 25:41Links:
Work with us:
https://smithandcrawford.com/dfy
Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule
Estie Social Suite:
https://smithandcrawford.com/aesthetically-social-suite
Show transcripts: https://smithandcrawford.com/notes
Email us: hello@smithandcrawford.com
Join our newsletter: https://smithandcrawford.com/newsletter
https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10
https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08
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27 min
Someone Just Asked ChatGPT for the Best Medspa in Town… Did It Say Your Name?
Season 1, Episode 113
Show notes
What if your ideal clients could find you on ChatGPT simply by asking about their skin concerns?
In today’s episode, Andrea and Taleesa are sharing strategies on creating SEO-driven blog posts, optimizing your Google Business and writing educational captions packed with keywords so you can turn your online presence into content ChatGPT can confidently recommend to potential clients.
Listen to this helpful episode so you can learn how to turn ChatGPT into a free, always-on marketing channel for your medspa.
If you enjoyed this episode please share, rate and review it!
Also mentioned in today’s episode:
• How ChatGPT actually finds and recommends your business 3:06
• The core content pillars that make you show up: website, blogs, reviews, and educational posts 6:42
• Local authority + quick-win action plan to get found on ChatGPT 17:09Links:
Work with us:
https://smithandcrawford.com/dfy
Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule
Estie Social Suite:
https://smithandcrawford.com/aesthetically-social-suite
Show transcripts: https://smithandcrawford.com/notes
Email us: hello@smithandcrawford.com
Join our newsletter: https://smithandcrawford.com/newsletter
https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10
https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08
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35 min
The Mid-Year Medspa Reality Check: 50 Questions That Reveal What’s Really Happening in Your Business
Season 1, Episode 112
Show notes
How are you feeling about your medspa’s growth now that the year is halfway through?
Today, Andrea and Taleesa are giving you a midyear business check-in that will help you evaluate your medspa’s performance when it comes to things like marketing, client experience, revenue, and team alignment.
Join both Andrea and Taleesa for this 50‑question mid‑year quiz that helps you honestly evaluate core areas of your business so you can identify where you’re leaving money on the table and which tasks you should outsource so your medspa can grow sustainably in the second half of the year.
If you enjoyed this episode please share, rate and review it!
Also mentioned in today’s episode:
• Marketing and visibility audit 5:14
• Client experience, revenue strategy, and team/leadership 10:19
• Systems, CEO mindset, and using your scores 24:18Links:
Work with us:
https://smithandcrawford.com/dfy
Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule
Estie Social Suite:
https://smithandcrawford.com/aesthetically-social-suite
Show transcripts: https://smithandcrawford.com/notes
Email us: hello@smithandcrawford.com
Join our newsletter: https://smithandcrawford.com/newsletter
https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10
https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08
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32 min
Stop Being Boring: Creative Ways to Make Your Medspa Fun This Summer
Season 1, Episode 111
Show notes
Are you wondering how you can transform your medspa’s summer from slow and stagnant into a fun, memorable experience that boosts team morale and revenue?
In today’s episode, Andrea and Taleesa are talking about how you can turn summer into a powerful business season for your practice by infusing intentional fun into both team culture and client experience to not only boost your sales but also increase the overall enjoyment of the business for everyone.
Listen to this episode for intentional and practical ideas for how you can make summer fun and profitable in your medspa for your clients and your team members.
If you enjoyed this episode please share, rate and review it!
Also mentioned in today’s episode:
• Fun as a business strategy & seasonal energy 2:07
• Team-focused summer ideas to boost morale 7:42
• Client experience, summer offers & marketing 12:40Links:
Work with us:
https://smithandcrawford.com/dfy
Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule
Estie Social Suite:
https://smithandcrawford.com/aesthetically-social-suite
Show transcripts: https://smithandcrawford.com/notes
Email us: hello@smithandcrawford.com
Join our newsletter: https://smithandcrawford.com/newsletter
https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10
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35 min
Taleesa’s Moving… And These Old Habits Aren’t Coming With Us
Season 1, Episode 110
Show notes
Are old habits and “good enough” marketing holding your medspa back from the growth you really want?
Today, Andrea and Taleesa are talking about which outdated habits and comfort-zone behaviors you need to let go of, and what you should do instead to make your medspa’s marketing, consultations, and branding more strategic and growth-focused.
Join both Andrea and Taleesa to gain clarity on which patterns are quietly holding your practice back and how small, intentional shifts in how you show up online and in the treatment room can create a “fresh start” without burning everything down.
If you enjoyed this episode please share, rate and review it!
Also mentioned in today’s episode:
• Getting out of your comfort zone in marketing & business 4:10
• Letting go of perfectionism and overthinking your marketing 18:38
• Professionalism, intentional strategy, and marketing as non‑negotiable 20:18Links:
Work with us:
https://smithandcrawford.com/dfy
Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule
Estie Social Suite:
https://smithandcrawford.com/aesthetically-social-suite
Show transcripts: https://smithandcrawford.com/notes
Email us: hello@smithandcrawford.com
Join our newsletter: https://smithandcrawford.com/newsletter
https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10
https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08
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