Podcast

Restoration Pros Unplugged

Business, Entrepreneurship, Marketing

Restoration Pros Unplugged is the podcast built for restoration business owners who want to grow, operate smarter, and lead better.

Hosted by Clinton James, CMO at Water Restoration Marketing, each episode cuts through the noise and gets straight to what matters — real conversations with restoration industry pros, business builders, and experts who've been in the trenches.

From marketing and sales to operations, leadership, and scaling your company, Restoration Pros Unplugged delivers the insights, strategies, and honest talk you won't find anywhere else.

No fluff. No filler. Just straight-talking advice from people who know this industry.

Whether you're running a two-truck operation or managing a multi-location company, this podcast gives you the tools, knowledge, and inspiration to take your restoration business to the next level.

Subscribe, tune in, and get ready to learn from the best.

Welcome to Restoration Pros Unplugged.

Episodes
78
Releases
Weekly
Typical length
38 min
On air since
2023
Latest episode
4 days ago

Episodes

78 episodes, newest first

  1. The 5-Minute Deliverable That Gets Restoration Companies Into Commercial Buildings with Jeff Carrier

    Season 1, Episode 78

    Show notes

    Every restorer who walks into a commercial building leads with the same line: we do fire and water damage. The facility manager has heard it. You leave with nothing.

    In this episode, host Clinton James welcomes back Jeff Carrier, co-founder of Restoration ERP. Jeff ran commercial sales for a restoration company starting in 2010, back when a disaster preparedness plan meant weeks of work and a three-ring binder. He built Restoration ERP so independents could compete for commercial work against the regionals and nationals.

    The focus here is the site access map, and how it gets you in the door in about five minutes.

    You'll walk away with:

    • What a site access map covers and why a property manager wants one for their own reasons
    • Why most commercial facilities have nothing current or usable
    • The walk-in approach that doesn't sound like every other restorer
    • The discovery questions that lead straight to a deliverable you can hand over on the spot
    • How to turn a cold walk-in into a second meeting
    • Why becoming an approved vendor is only the halfway point to step one
    • How the map earns its keep after you've already won the account

    Jeff builds one live during the episode, so the YouTube version is worth a watch for that part.

    See how the site access map works: https://restorationerp.com/features/site-access-map/

    Subscribe to Restoration Pros Unplugged and visit restorationprosunplugged.com.

    Running a restoration company and want to get more jobs from your online marketing? Book a free discovery call with Water Restoration Marketing at https://waterrestorationmarketing.com/discovery-call/

    37 min
  2. Trust & Understand: The Profitable Restorer Series with Nikole Mackenzie

    Season 1, Episode 77

    Show notes

    Best month ever. $250,000 in revenue. Four thousand dollars in the bank and payroll due tomorrow. If you've lived that, this episode is for you.

    In part one of The Profitable Restorer series, host Clinton James sits down with Nikole Mackenzie, founder and CEO of Momentum Accounting. Nikole started out as a tax and audit CPA and has spent more than 15 years helping owners make sense of their numbers. Her team builds and runs the finance function for restoration companies inside Albi and QuickBooks Online.

    This episode covers the first two phases: Trust and Understand.

    You'll walk away with:

    • Why revenue grows while cash shrinks, and what to do about it in the next two weeks
    • The three financial reports you should see monthly, and the one almost nobody reads
    • The 50-30-20 rule for direct costs, overhead, and profit
    • Why she always starts on the balance sheet, and the red flags she finds there
    • Why a roller coaster P&L is usually an accounting problem, not a business problem
    • The difference between a bookkeeper, a controller, and a CFO, and which one you're missing
    • What a real month-end close should look like

    Nikole put together four free tools for listeners: her Profit Points Assessment, the 2-Week Cash Planner from this episode, an Albi and QuickBooks Online job costing toolkit, and a Business Value Roadmap. One form gets you all four.

    Download them here:
    https://momentum-accounting.quantogrowth.com/podcast

    Subscribe to Restoration Pros Unplugged and visit restorationprosunplugged.com.

    Running a restoration company and want to get more jobs from your online marketing? Book a free discovery call with Water Restoration Marketing at https://waterrestorationmarketing.com/discovery-call/

    40 min
  3. He Built an $18M Restoration Company, Then Sold It!

    Season 1, Episode 76

    Show notes

    A lab tech showed up to an active hazmat job site in flip-flops, grabbed drywall with his bare hands, and dropped it in an open tool bag. The invoice was $600. That's the moment AccuGuard started.

    In this episode, host Clinton James sits down with Ben Doebler, founder of AccuGuard Environmental. Ben came out of restaurant management and hood cleaning in East Tennessee, moved his family to the Portland area, and found restoration through a Google search. He built the business to just shy of $18 million before selling it, and now he's franchising the mobile environmental lab he created along the way.

    You'll walk away with:

    • How a nine-story courthouse flood became a $6 million job, and how they got paid after coverage was denied
    • Why staying debt-free let them float that job for nearly a year
    • Why he trained his management team for commercial large loss years before he needed it
    • The truth about "next day" lab turnaround and when the clock actually starts
    • What skipping environmental testing really costs in fines, payment, and lawsuits
    • What selling a restoration company looks like from listing to close

    Want to learn more about the AccuGuard franchise opportunity? Go to AccuGuardFranchise.com.

    Subscribe to Restoration Pros Unplugged and visit restorationprosunplugged.com.

    Running a restoration company and want to get more jobs from your online marketing? Book a free discovery call with Water Restoration Marketing at https://waterrestorationmarketing.com/discovery-call/

    51 min
  4. What Your Techs Are Actually Saying in the Home with Nick D'Urbano from Porter

    Season 1, Episode 75

    Show notes

    You pay to make the phone ring. Then a tech walks into a house, has a conversation you'll never hear, and that conversation decides whether you got the job.

    In this episode, host Clinton James sits down with Nick D'Urbano of Porter. Nick spent 20 years in investment banking, venture capital, and building software companies before turning toward the trades. Porter records in-home conversations and phone calls, scores them against your playbook, and shows a manager exactly where to coach.

    You'll walk away with:

    • Why coaching a field team without recordings is like coaching a game you never watched
    • How recording actually works in the home, including consent in two-party states
    • Where most restoration teams sit on conversion, and where the top performers sit
    • Why incentives have to be in place before any of this works
    • Why you should never hire just one salesperson
    • How this speeds up hiring and firing decisions
    • Where to start tomorrow using the call recordings you already have

    Want to see what this would look like in your business? Nick's team runs a free conversion and ROI assessment using your own numbers. Book one here: https://calendly.com/nick-runporter/porter-demo-wrm

    Learn more at runporter.com.

    Subscribe to Restoration Pros Unplugged and visit restorationprosunplugged.com.

    Running a restoration company and want to get more jobs from your online marketing? Book a free discovery call with Water Restoration Marketing at https://waterrestorationmarketing.com/discovery-call/

    41 min
  5. An 11-Inch Rain and a $300K Lesson: Tyler Hendrix on Building Voda South Kansas City

    Season 1, Episode 74

    Show notes

    One 11-inch rain event cost Tyler Hendrix and his partners an estimated $250,000 to $300,000 in a single day, because they weren't built to handle the volume.

    In this episode, host Clinton James sits down with Tyler Hendrix, co-owner of Voda South Kansas City and incoming general manager of 1-Tom-Plumber Kansas City. Tyler came out of construction project management, building municipal water plants across five states. A ski trip with two friends turned into a business, and they opened their doors in April 2025.

    You'll walk away with:

    • Why a year of trying to buy an existing business never worked out
    • How carpet cleaning gives them a non-emergency touchpoint and a steadier cash flow
    • The first hire they held onto too long, and what it cost them
    • What the storm taught them about paying for capacity before you need it
    • What a fractional CFO and a 13-week cash flow forecast changed
    • Why the plumber referral war pushed them into 1-Tom-Plumber
    • Why Tyler says restoration's low barrier to entry is just deferred

    ----------
    Want to connect with Tyler? Find him on LinkedIn or on Instagram at @TylerHendrix360.

    ----------

    Subscribe to Restoration Pros Unplugged and visit restorationprosunplugged.com.

    ----------

    Running a restoration company and want to get more jobs from your online marketing? Book a free discovery call with Water Restoration Marketing at https://waterrestorationmarketing.com/discovery-call/

    41 min
  6. Dropped Out, Cashed Out His Roth, Built the AI: Caleb Owens on Running Restoration at 24

    Season 1, Episode 73

    Show notes

    At 20, Caleb Owens took over a $525K mitigation department that had bad hires, heavy churn, and stolen equipment. Fifteen months later it was running at $1.5M with 37% profit.

    Then he left, liquidated his Roth IRA at 23, and started his own company.

    In this episode, host Clinton James sits down with Caleb Owens, owner of Kern Water Damage Restoration in Bakersfield, California. Caleb is 24, came up through demo and containment work, and is now building AI systems most restoration companies twice his size don't have.

    You'll walk away with:

    • How he grew a small mitigation department more than 3x in profit in 15 months
    • Why his first AI build wasted four hours on a 20-minute email, and what he changed
    • How he connects calls, texts, email, and documentation so AI can actually help
    • How his system drafts carrier responses overnight
    • Why most owners let their inbox decide their priorities
    • How he answers the premium-increase objection with real numbers
    • Why he gives his whole SOP library away for free

    -----

    Subscribe to Restoration Pros Unplugged and visit restorationprosunplugged.com

    -----

    Running a restoration company and want to get more jobs from your online marketing? Book a free discovery call with Water Restoration Marketing at https://waterrestorationmarketing.com/discovery-call/

    35 min
  7. Sealed on a Napkin: How Rick McGuigan and Larry Braun Built the Partnership That Blew Pine Ridge Wide Open

    Season 1, Episode 72

    Show notes

    Rick McGuigan asked Larry Braun to join his company for ten years. Larry kept saying "you can't afford me." They finally settled it on a napkin.

    In this episode, host Clinton James sits down with Rick McGuigan and Larry Braun of Pine Ridge Cleaning and Restoration in Cleveland, Ohio. Rick bought a small carpet cleaning business in 2003 and grew it to $3.5M largely on his own. Larry came out of 30 years in steel. Together they've taken Pine Ridge into mitigation, reconstruction, and contents.

    You'll walk away with:

    • Why the visionary and integrator split works, and why two visionaries would have sunk them
    • Why Larry spent a year learning the business before changing any of it
    • How they built a contents division in eight weeks after avoiding it for years
    • Why they hired a department manager with no restoration experience at all
    • Why Pine Ridge doesn't use job titles, and what that does for the culture
    • How they handle disagreements without letting them fester

    ----------

    Subscribe to Restoration Pros Unplugged and visit https://restorationprosunplugged.com

    ----------

    Running a restoration company and want to get more jobs from your online marketing? Book a free discovery call with Water Restoration Marketing at https://waterrestorationmarketing.com/discovery-call/

    37 min
  8. Five Fire Claims in Six Weeks: Bobby Thomas and Malik Stevens on Killing the Margin vs. Volume Myth

    Season 1, Episode 71

    Show notes

    Malik Stevens believed what everyone says about TPAs. Then he ran five fire claims in six weeks, and the first one billed almost $60,000.

    In this episode, host Clinton James sits down with Bobby Thomas, CEO of Extreme Services, and Malik Stevens, a Louisiana owner converting his independent company into an Extreme franchise. Bobby came up from carpet cleaning to technician to owner and runs corporately across five states. Malik covers Lafayette, New Orleans, and Baton Rouge.

    You'll walk away with:

    • Why the margin vs. volume argument doesn't hold up once you run the numbers
    • How to find margin on a job when the obvious line item isn't billable
    • Why getting approvals before work starts ends billing fights before they start
    • How tighter documentation on program work improved every job they run
    • What the independent side actually costs you in waiting, guessing, and unpaid work
    • Why Bobby caps his franchise growth on purpose

    Subscribe to Restoration Pros Unplugged and visit restorationprosunplugged.com.

    Running a restoration company and want to get more jobs from your online marketing? Book a free discovery call with Water Restoration Marketing at https://waterrestorationmarketing.com/discovery-call/

    34 min
  9. "The Packouts Girl With the Hobby Job" : Kristen Stein on What Contents Work Actually Takes

    Season 1, Episode 70

    Show notes

    Most restorers think contents is easy. Put stuff in a box. Kristen Stein says the box was never the hard part.

    In this episode, host Clinton James sits down with Kristen Stein, owner of Blue Kangaroo Packouts in Randolph, New Jersey. Kristen came out of international trade, bought a restoration franchise three years ago, and now runs 20,000 square feet of storage serving New Jersey, New York, and parts of Pennsylvania.

    You'll walk away with:

    • Why contents is an owner-operator business, not a passive one
    • How to set homeowner expectations when a job runs three to six months instead of three weeks
    • Where contents companies quietly lose money on box sizing and inventory
    • How to push back on carrier guidelines with documentation instead of arguments
    • How she uses video and AI estimating to size crews and trucks before anyone rolls out
    • What restorers should ask before handing a contents company a client's entire home

    ----------
    Subscribe to Restoration Pros Unplugged and visit restorationprosunplugged.com

    Running a restoration company and want to get more jobs from your online marketing? Book a free discovery call with Water Restoration Marketing at https://waterrestorationmarketing.com/discovery-call/

    45 min
  10. Two Phone Calls, One Drive Home: How Michael Harrison Built a $6M Restoration Powerhouse

    Season 1, Episode 69

    Show notes

    Michael Harrison told his insurance agent he'd do $250,000 his first year in business. He finished at $1.6 million.

    In this episode, host Clinton James sits down with Michael Harrison, owner of Mid-South Restoration Services and 1-Tom-Plumber Memphis. Michael started in the trade at 14 as his brother's helper and spent 20 years learning it at franchises and independents before two phone calls on one drive home pushed him to go out on his own.

    You'll walk away with:

    • How he built a 100% referral business on insurance agents and adjusters
    • Why he tells agents straight when a loss isn't worth filing a claim on
    • Why his $6M year was less profitable than his smaller years
    • Why he turned down a TPA that wanted a cut of referrals he already earned
    • How he cash funded a 1-Tom-Plumber franchise to be the first call when a building floods
    • The culture decision he sat on too long, and what it cost him

    Want to connect with Michael or learn more about Mid-South Restoration Services and 1-Tom-Plumber Memphis?
    http://www.1tomplumber.com/memphis-tnhttp://www.midsouthrestoration.com/

    -----

    Subscribe to Restoration Pros Unplugged and visit https://restorationprosunplugged.com

    -----

    Running a restoration company and want to get more jobs from your online marketing? Book a free discovery call with Water Restoration Marketing at https://waterrestorationmarketing.com/discovery-call/

    41 min
  11. From Near-Bankruptcy to Breakthrough: Raul Gonzalez's Restoration Comeback Story

    Season 1, Episode 68

    Show notes

    Most restoration business owners only show you the highlight reel. Not this episode.

    Raul Gonzalez of WonderBuilt Restoration and Construction gets real with Clinton James about the two times his business almost didn't make it — bad hires, a cash crunch, a lawsuit that blocked his SBA funding, and high-interest loans just to cover payroll. He shares exactly what it felt like, what he got wrong, and how he turned it around by finally asking for help instead of trying to do it all himself.

    If you've ever laid awake worrying about making payroll, this episode is for you. Raul's story is proof that the struggle isn't a sign you're failing — it might just be the price of building something real.

    Sales SOPs. KPI tracking. Job profitability. Getting financing-ready. These are the exact things that almost sank Raul's business — and they're the exact sessions at the Restore Scale Dominate Summit, Aug 27–28 in San Diego. Apply now at RestoreScaleDominate.com

    Seats are almost gone.

    ----------

    Running a restoration company and want to get more jobs from your online marketing? Book a free discovery call with Water Restoration Marketing at https://waterrestorationmarketing.com/discovery-call/

    33 min
  12. Six Years, Six Territories: How Tunde & Moji Adefolaju Built a 15-Truck SERVPRO Starting One Week Before COVID

    Season 1, Episode 67

    Show notes

    Tunde and Moji Adefolaju opened their SERVPRO one week before COVID shut everything down. Six years later they're running six territories and 15 service vehicles in Northern California.

    In this episode, host Clinton James sits down with the husband-and-wife team behind SERVPRO of East Concord / Brentwood. Neither came from restoration — Tunde managed construction projects, Moji came out of banking and oil and gas. One 40-minute phone call with a franchisee they'd never met sent them into the industry.

    You'll walk away with:

    - How they survived a launch that landed on top of a global shutdown

    - Why they built SOPs and culture early, before they had the crews to run them

    - The collections fight every restorer has, and how they shortened their payment windows

    - How they split residential and commercial: Google for one, relationships for the other

    - Why they added a 1-Tom-Plumber franchise, and how the two brands feed each other

    - Moji's advice for women getting into restoration

    ----------

    Subscribe to Restoration Pros Unplugged and visit restorationprosunplugged.com

    ----------
    Running a restoration company and want to get more jobs from your online marketing? Book a free discovery call with Water Restoration Marketing at https://waterrestorationmarketing.com/discovery-call/

    38 min
  13. From Navy Squadron to a $100K Job: Dwayne West's First 9 Months at Firehawk Restoration

    Season 1, Episode 66

    Show notes

    Nine months into business, Dwayne West landed a $100,000 job off his second lead. In this episode, he tells host Clinton James how he did it.

    Dwayne owns Firehawk Restoration in Jasper, Georgia. He's a Navy veteran who grew up working construction with his dad, then built a career flipping houses and running a general contracting business before jumping into restoration.

    You'll walk away with:

    • How a $875 pay-per-lead buy turned into a six-figure mitigation and rebuild job
    • Why Dwayne skipped third-party administrators from the start
    • How his construction background let him launch offering full mitigation and reconstruction
    • Why he invested in a 1-Tom-Plumber franchise to build commercial relationships
    • His advice for anyone thinking about starting a restoration company

    Want to connect with Dwayne or learn more about Firehawk Restoration? Visit firehawkrestoration.com

    Subscribe to Restoration Pros Unplugged and visit restorationprosunplugged.com.

    Running a restoration company and want to get more jobs from your online marketing? Book a free discovery call with Water Restoration Marketing at https://waterrestorationmarketing.com/discovery-call/

    24 min
  14. Industrial Metrics, Explosive Margins: How Larry Braun Scaled Pine Ridge Restoration Past $6M Using Dashboard Accountability

    Season 1, Episode 65

    Show notes

    Running your restoration company on gut feeling and bank balances is a quiet way to stay stuck. Real growth comes from installing hard numbers and accountability into every job.

    In this episode, host Clinton James sits down with Larry Braun, VP and Co-owner of Pine Ridge Restoration in Cleveland, Ohio, and a featured speaker at the Restore Scale Dominate Summit in San Diego. Larry spent 30 years running an industrial steel plant before joining the restoration business just two and a half years ago. He brought a manufacturing mindset with him — and it worked. Pine Ridge had been stuck at $3M since 2005. Larry helped push them past a $6.3M forecast, chasing an $8M stretch goal.

    You'll walk away with:

    • How Pine Ridge ties technician bonuses directly to job-level profit margin
    • A field accountability system that catches costly mistakes before they become callbacks
    • How to get clean financial visibility between your emergency response and reconstruction teams
    • Why niche-focused BDRs are outperforming generalists in insurance and senior living verticals
    • Why ranking on Google isn't enough anymore, and what AEO means for your next lead

    Want to see Larry break down these exact systems live? He's leading a hands-on session called “Behind the Dashboard” at the Restore Scale Dominate live event in San Diego, August 27–28. Early bird pricing expires tomorrow, July 18th, and saves you $150. Apply now at https://restorescaledominate.com

    Subscribe to Restoration Pros Unplugged and visit restorationprosunplugged.com.

    Running a restoration company and want to get more jobs from your online marketing? Book a free discovery call with Water Restoration Marketing at https://waterrestorationmarketing.com/discovery-call/

    34 min
  15. Scale or Stall: The Three Core Pillars Separating Restoration Giants From Stuck Operators

    Season 1, Episode 64

    Show notes

    Most episodes of this show feature a single guest sharing their unique path through the industry, but today we are completely flipping the script. In this special roundtable edition of Restoration Pros Unplugged, host Clinton James brings together two of the sharpest tactical minds in the home services space: Chris Nordyke of Floodlight Consulting Group and Nikole Mackenzie of Momentum Accounting.

    If you are a restoration business owner generating anywhere from two million to ten million plus in annual revenue and you feel like you have hit a glass ceiling, this transparent, no-nonsense conversation is your blueprint to breaking through.

    The panel tackles the real friction points that keep growing companies stuck in a loop of high stress and stagnant margins, unpacking the business across three critical domains: sales, marketing, and financials.

    - Chris Nordyke targets the foundational flaws in traditional B2B sales pipelines, challenging owners to aggressively move past the old school "candy and smiles" route marketing model. He explains how minor behavioral changes can transform underperforming field reps into high-producing B2B sales assets.

    Chris introduces the power of the "pain-seeking question" as the definitive tool to disrupt entrenched vendor relationships and secure lucrative commercial accounts. Furthermore, he analyzes the toxic internal friction between sales reps and operations teams, outlining how to build a unified system where fulfillment consistently executes on the promises made in the field.

    - Nikole Mackenzie exposes the operational vulnerabilities hidden within fragmented back-office structures. From relying on well-meaning spouses and office managers to fighting chaotic data streams inside job management software, many operators are completely blind to their job-level profitability.

    Nikole demystifies cost structures by introducing the 50/30/20 framework, designed to inject simplicity into complex financials. She details how clean, standardized charts of accounts enable companies to implement precise department-level benchmarks and execute technician incentive programs that maximize cash flow. Crucially, she explains how tracking true cash health protects growing businesses from looking profitable on paper while bleeding capital in reality.

    - Clinton James grounds the conversation in the shifting realities of digital lead generation, detailing how rapid developments in AI search engines threaten to make legacy marketing tactics obsolete. He breaks down what it takes to prevent your brand from becoming an "invisible restorer" to modern consumers and outlines how to claim dominant local visibility outside of low-margin third-party administrator networks.

    To bridge the gap between theory and execution, Clinton, Chris, and Nikole pull back the curtain on a collaborative, highly exclusive live intensive they are hosting this summer. The Restore Scale Dominate workshop is a rigorous, two-day event taking place on August 27th and 28th in San Diego, California. Hosted inside a functioning multi-million dollar restoration facility, this application-only masterclass is strictly limited to forward-thinking owners who want to walk away with fully customized strategic asset toolkits, standard charts of accounts, and live interactive operational audits.

    Listen in for a masterclass on cross-department execution, and discover how to claim your market before your competitors beat you to the punch.

    -----
    Apply for the Live Intensive Workshop:

    Ready to sit in a room with elite peers, dissect your market's data, and install these frameworks directly into your business? Space is strictly limited to ensure high-level collaboration. Secure your seat before the early bird pricing expires on July 18th.

    Apply to attend here: restorescaledominate.com

    -----
    Scale Your Lead Generation:

    If you want to stop guessing on your ad spend, optimize your local maps presence, and ensure your business dominates both Google and AI search engines, let's look at your market together. Book a free digital strategy session with the Water Restoration Marketing team:

    waterrestorationmarketing.com/discovery-call/

    30 min
  16. How Andrew Rickabaugh Fled the "Apology Tour" to Build a Multi-Million Dollar Independent Restoration Brand

    Season 1, Episode 63

    Show notes

    Most restoration owners have a crazy story about how they got into the business, but very few have survived a first job so brutal it almost drove them out of the industry forever.

    In this episode of Restoration Pros Unplugged, host Clinton James sits down with Andrew Rickabaugh, co-owner of Rick and Ball Restoration and a One Tom Plumber franchise in Huntsville, Alabama. Andrew pulls back the curtain on his non-linear path to entrepreneurship, spanning roles as a paramedic, firefighter, Huntsville police officer, and a 20-year career in the Marine Corps. The real turning point, however, came at age 24 when he was hired into a restoration firm as an area manager, only to find himself leading an operational disaster. Handed a mountain of derailed reconstruction files, Andrew spent his days visiting furious homeowners and eating crow for mistakes made by completely unmanaged crews. The experience was so exhausting that he quit after 364 days, vowing never to set foot in the restoration industry again.

    The story didn’t end there. Years later, a call from his brother-in-law and business partner, Kevin Ball, convinced him to return on his own terms to launch an independent company. Andrew breaks down how they put their heads down and did the dirty grunt work themselves, organically climbing the organic rankings to become the highest-rated restoration firm in a hyper-competitive market. He details their strategic expansion into the commercial market, explaining what it takes to find and manage a high-performing business development rep who isn't afraid to pick up the phone and build long-term relationships with property managers.

    To eliminate the expensive, margin-choking bidding wars over third-party plumbing referrals, Andrew and Kevin made the bold choice to buy a One Tom Plumber franchise. Now managing a team in the mid-30s with a fleet of 15 service vehicles, Andrew shares raw insight into how they handle modern operational constraints. He explains how they utilize AI tools to audit scopes and counter insurance adjusters using strict IICRC guidelines, and why they are aggressively pivoting toward a customer financing model to bypass carrier delays and compress their average 30-day reconstruction start times.

    Whether you are a military veteran looking to make the leap into home services or an established restorer feeling trapped as the bottleneck in your own business, Andrew’s perspective on efficiency, tech integration, and self-reliance will reframe your growth strategy. He leaves listeners with a powerful reminder on the true value of entrepreneurship: if you don’t own your business, you can't control your future.

    - Connect with Our Guest

    Learn more about Andrew and his team: www.rickandball.com

    - Scale Your Restoration Business

    Want to generate exclusive, high-intent water damage jobs and build an inbound marketing system you actually own? Book a free strategy session with the Water Restoration Marketing team:https://waterrestorationmarketing.com/discovery-call/

    35 min
  17. Systems, Leadership, and Letting Go: The Next Level for Restoration Owners with Toby Clem

    Season 1, Episode 62

    Show notes

    In this follow-up episode, Clinton James sits down again with Toby Clem of Restoration Advisers to dive deeper into what it really takes to grow a restoration company that doesn’t depend on the owner.

    If your business still runs off memory, gut decisions, and “just figuring it out,” this episode is for you.

    Clinton and Toby break down:

    • Why running your business from memory will eventually hold you back
    • How simple systems (SOPs) can create consistency, better results, and more profit
    • The real reason owners struggle to delegate—and how to fix it
    • What it takes to develop leaders inside your company
    • The mindset shift required to step out of the truck and into true ownership

    They also share practical, no-fluff action steps you can start this month:

    • Track the right KPIs weekly
    • Set a consistent leadership meeting rhythm
    • Build your first system around a real pain point

    This episode is all about helping restoration owners get unstuck, build stronger teams, and create a business that can grow without them being involved in everything.

    Toby also shares details about the Restoration Advisers Montana Business Retreat, happening June 23–24 in Whitefish, Montana.

    This is a small, no-vendor, no-pitch mastermind where restoration owners come together to talk through real challenges, share ideas, and learn from each other.

    • Open to all restoration owners (not just clients)
    • Limited attendance for real conversations
    • Focused on your biggest business challenges
    • Held near Glacier National Park

    -----

    If you're serious about growing your business and want to be around other driven restoration owners, this is worth checking out.

    https://restorationadvisers.com/montana2026-847608

    -----

    Looking to generate more high-quality leads that turn into onsite visits and jobs?
    Book a discovery call with the Water Restoration Marketing team:
    https://waterrestorationmarketing.com/discovery-call/

    38 min
  18. Your Data Is Broken & Why AI Can't Save You "Yet," with Andrew Wirick of Docusketch

    Season 1, Episode 61

    Show notes

    If your field techs are juggling four, five, even eleven different apps on a single water mitigation job — you've got a data problem. And that data problem is going to follow you everywhere: estimating, compliance, team performance, and especially AI.

    In this episode, Clinton James sits down with Andrew Wirick, VP of Product at DocuSketch, to talk about one of the most overlooked challenges in restoration right now — fragmented field data. Andrew's spent the last eight months in the trenches with restoration companies across the country, riding along with techs and talking directly to owners about what's actually breaking down in their workflows. What he found might surprise you.

    Here's what you'll take away from this conversation:

    - Why the average restoration company uses 4.5 apps just to capture data on a single water mitigation job — and what that's costing your team

    - Where fragmentation hurts most — it's not where most owners think

    - Why AI can't fix bad data — and what actually happens when you layer AI on top of incomplete field documentation (hint: it's called a hallucination, and it's bad for compliance)

    - Two simple habits techs can start today — two 360 shots per room and 10 extra seconds of photos — that will protect your margins and reduce callbacks

    - Why true industry-wide standardization is still years away — and what you can do right now without waiting for the whole industry to catch up

    Andrew also shares what DocuSketch is building to make data capture more intuitive in the field, how their partnership with Verisk is helping connect the dots between capture and estimating, and what the future of restoration tech could look like.

    -----
    Want to connect with Andrew or see what DocuSketch has been building? Watch the webinar replay covering their latest product vision — including AI-powered floor plan measurements and intuitive field capture — at https://www.docusketch.com/post/instant-floor-plan-estimates-launch-event-webinar-replay

    -----
    Subscribe to Restoration Pros Unplugged and visit restorationprosunplugged.com to catch every episode.

    -----
    Running a restoration company and want to get more jobs from your online marketing? Book a free discovery call with Water Restoration Marketing at https://waterrestorationmarketing.com/discovery-call/

    48 min
  19. The Fundability Fix with Paul Childers: Build a Restoration Business Lenders Actually Want to Back

    Season 1, Episode 60

    Show notes

    You're landing jobs. Revenue is climbing. But somehow, cash is always tight — and when you need financing to grow, the doors keep closing.

    You're not alone. And the problem probably isn't your sales numbers.

    In this episode of Restoration Pros Unplugged, Clinton James sits down with Paul Childers of Blue Sky Biz Solutions to expose the financial blind spot that quietly strangles growth for restoration companies doing $1M, $3M, even $5M or more: the business structure behind the revenue.

    Paul has seen it firsthand — restoration owners who are great at the work but running a multi-million dollar operation on a financial foundation that looks like a startup to any lender. The result? Personal credit taking on business risk, funding falling through at the worst moments, and growth that stalls right when it should be accelerating.

    In this conversation, Clinton and Paul break down exactly how lenders evaluate restoration companies, what makes a business fundable versus a liability, and the practical steps owners can take right now to change the picture — without waiting until the next cash crunch hits.

    In this episode:
    - Why strong revenue doesn't guarantee financial health — and what actually does
    - How your personal credit silently becomes collateral for business decisions
    - What lenders look at beyond your bank statements
    - The financial structure mistakes most restoration owners don't catch until it's too late
    - How to build a business that can access capital on its own terms

    If you've ever felt like your company is growing and struggling at the same time, this episode will change how you think about the business behind the work.

    Want to connect with Paul and the team at Blue Sky Biz Solutions?
    Book a call with Paul here:
    https://blueskybizsolutions.com/

    Want more high-quality restoration leads that turn into onsite visits and jobs?
    Book a discovery call with Water Restoration Marketing:
    https://waterrestorationmarketing.com/discovery-call/

    43 min
  20. From Disney to Mold Remediation: Engineering 5-Star Service in a 1-Star Moment with Vance Morris

    Season 1, Episode 59

    Show notes

    What if your restoration company could deliver a Disney-level experience—even on a customer’s worst day?

    In this episode of Restoration Pros Unplugged, Clinton James sits down with Vance Morris, former Disney leader, founder of Deliver Service Now, and owner of Maryland Mold Busters—to break down how service-based businesses can transform customer experience into their ultimate competitive advantage.

    From systemizing service delivery to creating “wow moments” in high-stress situations like water damage and mold remediation, Vance shares practical strategies that restoration business owners can implement immediately to drive referrals, increase pricing power, and scale sustainably.

    Key Takeaways:
    - Why customer experience—not price—is your biggest differentiator in a crowded restoration market

    - How to map and optimize your customer journey from first call to job completion

    - The power of anticipatory service and building trust within the first 10 minutes onsite

    - Simple systems to increase reviews, referrals, and repeat business

    - Why answering the phone live could be the highest ROI move you make this year

    - How to scale your business with systems—not more chaos

    - If you’re a restoration or home service business owner looking to grow beyond $1M–$3M and stand out in a sea of sameness, this episode is a must-listen.

    Learn more about how Deliver Service Now can help your restoration company grow?

    https://deliverservicenow.com/

    Looking to generate more high-quality leads that turn into onsite visits and jobs?

    Book a discovery call with the Water Restoration Marketing team:
    https://waterrestorationmarketing.com/discovery-call/

    41 min