Podcast

Simple SEO and Marketing, Business Growth, Organic Marketing, Copywriting, Online Business, Blogging, Content Creation

Business, Entrepreneurship, Marketing

Hey there fellow entrepreneur! Welcome to Simple SEO & Marketing.

Do you want to grow your business with sustainable traffic sources? Have you heard about the power of Search Engine Optimization- and want to take advantage of it to get more traffic- more eyeballs- on your business? But when it comes down to it- does SEO feel complicated and hard to implement? Are you tired of wondering what in the heck to do with your website to get more traffic to that bad boy and more leads knocking on your door?

What if I could tell you that there was a simple, proven system for using SEO, blogging, and copywriting to get leads from your website—and not just any leads—high-converting leads?

Hey! I’m Faith Hanan. Wife, mama, copywriter, SEO strategist and Barrel racer. And For the last 8 years I’ve been figuring out what works and what doesn’t work in the world of online marketing to get organic traffic, and now- I’m here to share ALL the things I’m learning in the trenches of SEO, copywriting, and content marketing.

How does 300%, 500%, or even 12,000 % MORE traffic in a YEAR sound? What could your business do with THAT kind of traffic increase?

How many more people could you help?

So listen in and prepare to take notes! I’m about to drop simple, actionable SEO, Marketing, and copywriting tips -all with a heavy dose of Jesus-loving encouragement. Let’s get you more traffic and more leads so you can help MORE people with your God-given gifts.
Reach out to info@faithhanan.com or check out FaithHanan.com for you SEO, Marketing and Copywriting needs.

Marketing chart
#93
Episodes
300
Releases
Weekly
Typical length
19 min
On air since
2022
Latest episode
2 weeks ago

Episodes

300 episodes, newest first

  1. EP 300// 10 Hard But True Lessons I've Learned in 300 Podcast Episodes

    Show notes

    Three hundred episodes, y'all! Almost 180,000 downloads. Over four years of running a profitable business with a podcast at the center of it, in very few hours each week. Y’all, I have learned some lessons.

    For episode 300, I’m pulling back the curtain on 10 of those lessons. Some are heartfelt, in-the-feels, God lessons, and some are lighthearted “hey, it’s really okay” moments. Whether you’re brand new to business or years in, there is something in here for you, and at least one that might be exactly what you needed to hear this week.

    Listen in to learn:

    • Why the start usually stinks, BUT why that’s no reason to stay at the starting line
    • The one business thing I wanted for a long time that just wasn’t my reality (and why I’m completely okay with that)
    • Why your business cannot be your whole life AND your whole fun, and the prayer God answered with a horse

    Celebrate with me! For my 300th episode, grab a one-hour coaching call for $100 OFF (normally $400) with code HAPPY300. We’ll work on your SEO, nail down your website copy, or get you strategy and direction for your next step, fully focused for one hour. This deal runs October 15th through 22nd with only 10 spots available.
    Book here:
    https://faithhanan.thrivecart.com/christian-business-coaching/?coupon=HAPPY300

    Ready to ground your identity in who God says you are? Grab the free scripture-based affirmations download

    27 min
  2. EP 299 // 4 Ways to Make Your Customer Journey Easy to Understand (and Easy to Buy Into)

    Show notes

    When it comes to your messaging, did you know that failing to CLEARLY and SUCCINCTLY communicate your customer's journey to success is one of the sneakiest leaks there is? It's TRUE! We talk about your above-the-fold copy all the time when it comes to your website copy and messaging, but one of the areas everyone seems to miss is how you break down the steps to success for your IDA.

    So whether you are a long-winded storyteller or succinct to a fault, this episode will help you communicate your customer's journey in a way that makes them WANT to buy because they trust that you can get them results.

    Listen in to learn:

    • What I learned from a friend who has never once told a short story.
    • Why a 15-step process in your head doesn’t need to be a 15-step process on your website.
    • 4 strategies to help you stop leaking leads and start making more sales.

    If you're genuinely wondering if your website copy is the "lead leak" you've been chasing, book a free, no-obligation call here: https://faithhanan.com/booking
    Reach out to info@faithhanan.com if you have any questions!

    17 min
  3. EP 298 // You Need More Content Touchpoints Than EVER to Make a Sale! 5 No Fail Tips

    Show notes

    Research says it can take anywhere from 7 to 47 interactions before somebody says yes to what you're selling, depending on what you're selling. Good news: that does NOT mean 47 new pieces of content.

    If you've ever felt like you need to be everywhere, all the time, on every platform, just to make it in this business, then this episode is here to tell you that's not actually the answer.

    • The real breakdown of how many touch points a sale needs, by price point and by marketing channel
    • Why no single channel — not even a great blog post — closes a big decision alone
    • 5 concrete ways to hit more touch points with the SAME people, without 7xing your workload

    This is not a "repurpose everything, chop it up, copy and paste" episode. It's 5 genuinely strategic moves, and by the end of it, you'll think about your content calendar completely differently.

    Ready to build the actual system instead of guessing your way through it? Simple SEO Framework and Group Coaching walks you through it step by step http://faithhanan.com/framework.

    And if you're at the "I don't have time to learn this, I just need it handled" stage, book a discovery call at http://faithhanan.com/booking and let's build the right strategy for your business.

    Email info@faithhanan.com

    25 min
  4. EP 297 // How to Hire Out Your Content Marketing Without It Sounding Like a Robot

    Show notes

    I was SOOOO spoiled. My first hire ever was my best friend of 20 years. Zero training needed, zero worries, she just KNEW my voice, and I trusted (still trust) her compltely. Then I hired my first intern, and I remember sitting there thinking, "She doesn't know my voice, she doesn't know my sense of humor" on repeat, before it finally hit me: "Well, duh, Faith. Of course she doesn't know you as well as your BFF of 20 years."

    In this episode, I'm breaking down what I learned from that gap so you don't have to learn it the hard way. You'll walk away knowing:

    • The ONE question to ask before you hand off a single piece of content (skip it and you'll get generic, robotic-sounding content every time)
    • Why hiring one person to handle your YouTube, podcast, AND blog content might be quietly working against you
    • The real reason "back and forth" with your writer is a GOOD sign, not a red flag

    Ready to outsource your content marketing without losing what makes it sound like you?
    Grab a free discovery call at faithhanan.com/booking, or email info@faithhanan.com.

    19 min
  5. EP 296 // 4 Sneaky Signs You've Outgrown DIY Marketing and What to Do Next

    Show notes

    Listen, I am a BIG fan of being scrappy. Bailin twine and duct tape were STAPLE tools growing up. And TRULY, sometimes we DO need to be scrappy in business. But there is ALSO a season in business where doing it all yourself stops being scrappy and smart, and quietly starts being the ceiling on your growth.

    Most business owners do not realize they have hit that ceiling until months, sometimes years, after the fact. SO buckle up and get ready to learn:

    • A simple way to actually calculate what your DIY marketing is costing you in real dollars, not just hours
    • The referral trap that convinces business owners they do not need SEO or content marketing, when the opposite is true
    • What it looks like to hand off your marketing, whether that is a little at a time or all at once

    If you have had that nagging feeling that something needs to change, this episode might be the confirmation you needed.

    Ready to hand off content creation & marketing so you can get back to the REST of your business?
    Book a chat here. It's free & zero obligation.

    email info@faithhanan.com

    23 min
  6. EP 295 // No Time for Content Marketing? Easy Minimum Viable Content Plan for Growth

    Show notes

    “Oh, I’ve gotta write that email.” “Oops, I haven’t posted today.” “Oh shoot, when am I gonna write that blog?” If you’re like EVERY business owner I know, you probably have a MILLION things running through your mental to-do list at all times. I get it! But the fact of the matter is, you don’t need to let marketing content be one of the things that adds to that stress.

    There are SOOO many content marketing experts out there telling you what to do and how much you need to publish; it's confusing and honestly, overwhelming. So in this week’s episode I am breaking down the MINIMAL amount of content that you need to publish to keep the leads coming in. Listen in, cuz I bet it’s LESS than you think it is!

    Today I'm handing you the actual minimum I tell my own clients, students, and business besties to aim for, no fluff, no guilt trip.

    • The real cadence I recommend across blog, email, and social, and it's probably less than what you're currently stressing about
    • Which one of the three actually matters least, even though most business owners treat it like the most urgent
    • Why doing this in the wrong order is quietly costing you leads

    If content overwhelm has had you frozen, this episode is your permission to start smart and still win.

    Ready for expert help with your content marketing so that you can get that steady growth you’ve been wanting? Book a call here, and I’ll give you my hand-to-heart honest feedback about the next right step for you.

    Want to repurpose your content the RIGHT way so you can work smarter, not harder?
    Download the Content Strategy Repurposing Cheat Sheet Here

    Email info@faithhanan.com

    19 min
  7. EP 294 // Sold Out in Under 3 Hours!!! 7 Powerful Tips for More Sales

    Show notes

    So I did something a little unhinged for a woman who talks SEO for a living... I baked a bajillion loaves of sourdough and set up shop at my local farmer's market (ya know, just for funsies).

    And all 37 loaves were gone before the market even closed.

    I'm telling you exactly

    • What I knew about my market, my competition, and my own pricing before I ever set that table up (there was a notebook, calculator, and pricing down to the penny involved, and it was midnight)
    • The sweet little lady who almost put her loaf back down, and the one thing I said before she changed her mind
    • The lesson about competition that has nothing to do with what you'd think

    Wondering if your words are what's holding you back from selling out?

    Book your discovery call here!

    Download the Content Strategy Repurposing Cheat Sheet Here

    Join the Facebook Group

    Email info@faithhanan.com

    21 min
  8. EP 293 // Can't Come Up with Authentic Content Ideas? 10 No Fail, Non AI Hacks

    Show notes

    I went for a walk down the dirt road last week with zero intention of coming up with content ideas, and I came back with ten of them. If you have ever stared at a blank content calendar wondering why AI-generated ideas feel technically fine BUT completely lifeless, I need you to hear this one.

    • Why walking away from your computer is genuinely step one, not a stalling tactic
    • What praying, and not thinking about content at all, did for my brain that scrolling never could
    • The messy, unpolished places I go looking for ideas before I ever touch a keyword tool

    If you have been leaning too hard on AI for content and it has been sucking the fun out of it, come sit with me (or walk with me) for this one.

    Joining the Simple SEO Framework & Group Coaching Program Framework

    SEO Cheat Sheet

    Download the Content Strategy Repurposing Cheat Sheet Here

    Ready to get your website copy AND your SEO strategy DONE in a day? Snag a spot for a VIP Copy Day!

    Book your discovery call here!

    Join the Facebook Group

    Email info@faithhanan.com

    Book Your SEO and Keywords Strategy Call

    14 min
  9. EP 292 // 4 Things to Look For in a Copywriter (So You Don't Waste Thousands)

    Show notes

    Over the years, I've watched savvy, successful business owners hand over serious money to copywriters who could craft beautiful sentences, but sadly, still couldn't close a sale worth a darn.

    So if you're thinking about hiring a copywriter this fall, I want you to listen to this episode first. Today I'm handing you the exact filter I wish every business owner would run their next copywriter through, whether you ever work with me or not.

    Here's a taste of what's inside:

    • The quiet red flag that shows up before a copywriter ever writes a single word for you
    • Why SEO and copy can never really be treated as separate hires, and what goes wrong when they are
    • The voice piece most business owners never think to ask about, and why it's the difference between copy that sounds like you and copy that sounds like everyone else

    Press play and take notes before you sign your next contract.

    Curious if revamping your copy is the next right step for your business? Booka no obligation chat here! https://faithhanan.com/booking

    Questions: info@faithhanan.com

    19 min
  10. EP 291 // Should You Show Your Prices on Your Website? The Honest Answer

    Show notes

    I have been asked this question more times than I can count, on discovery calls, in the SSF group coaching room, in emails from listeners, and somehow in 290 episodes I have never once sat down and covered it on the podcast. So today, we're fixing that, Jack!

    So today I’m covering 4 checkpoints to help you decide whether to show your prices on your website!

    • The first question I ask myself & students to help them make this decision (it’s not what you think).
    • The "full send" test that tells you if your copy can carry the weight of your price tag on its own
    • What needs fixing if your prices scare off customers

    There is no universal right answer here. But by the end of this episode, you will have the framework to make a SMART decision for your time AND your bottom line.

    Ready to have your website copy bringing in sales while you sleep? Book a free call here!

    Questions? EmailEmail info@faithhanan.com

    15 min
  11. EP 290 // The 3 Unexpected Things I Fix Before I Ever Touch Website Copy

    Show notes

    Would you believe me if I told you that COPY is not always the first thing I fix on a client’s website (or potential client)? It’s true! Before I ever write a single word of copy for a client, I do a walkthrough of their website first, and there are exactly three things I'm hunting for every single time. Not the big obvious stuff either. The stuff that's quietly costing them leads while they blame their copy for not converting.

    • The one page element almost nobody thinks to check, and it has nothing to do with how the words sound
    • A biopsychology principle that determines whether your buttons are actually working for you or against you
    • The line between too cluttered and too bare at the very top of your site, and how to know which side you're on

    Go pull up your own homepage while you listen. I promise you'll be tempted to pause and fix something halfway through.

    Ready to have your website copy bringing in sales while you sleep? Book a free call here!

    Questions? EmailEmail info@faithhanan.com

    15 min
  12. EP 289 // 4 Homepage Mistakes That Quietly Cost You Qualified Leads

    Show notes

    Your homepage might look pretty, sound professional, and even get compliments… but still be quietly costing you qualified leads.

    In this episode, I’m walking through 4 homepage mistakes that can make the right people hesitate, overthink, or click away before they ever take the next step. These are not always obvious “your website is broken” problems. They are the sneaky little clarity and conversion issues that can make your homepage feel fine on the surface while underperforming behind the scenes.

    Listen in to hear:

    • The first section of your homepage I always check when leads are not converting
    • The well-meaning mistake that can make buyers disconnect before they trust you
    • The reason “more options” can quietly work against you
    • The homepage structure issue most business owners do not realize matters
    • The simple question your homepage needs to answer faster and clearer

    If your homepage is sitting there looking cute but not helping the right people understand, trust, and take action, this episode will help you see what might be getting in the way.

    Apply for a Website Strategy Fit Call Here

    Free training: Learn how to get300X More Website Traffic in a Year in 3 Simple Steps

    Get theKeyword Research Kickstart- Cut ALL the fluff and Learn how to use Ubersuggest the easiest and most effective way possible- in less than an hour!

    Join Simple SEO Framework & Group Coaching Program. Learn how to get 300%, 500%, even 12,000% more website traffic in a year. to get your website set up for SEO Success in a DAY & learn how to maintain a traffic-generating machine in 2hrs/ week.

    Ready to get your website copy AND your SEO strategy DONE in a day? Snag a spot for a VIP Copy Day!Book your discovery call here!

    Join the Facebook Group

    Email info@faithhanan.com

    14 min
  13. EP 288 // 4 Biblical Truths About Freedom for Your Life & Business

    Show notes

    If there is one episode you listen to this week or this month, let it be this. I had COMPLETELY different plans for my day, but when the Lord dripped this in my spirit, I knew that I needed to record it.

    We talk a LOT about freedom in the online business space and, shoot, life in general. But the fact of the matter is, Biblical freedom looks a LOT different than what some people will tell you freedom is.

    Listen in, take notes, and spend some extra time with the Lord over this one.

    Reach out to info@faithhanan.com for prayer or if you're ready to have a God-fearing business coach or copywriter in your corner.

    19 min
  14. Ep 287 // June Recap: Systems, AI, and BIG Answered Prayers.

    Show notes

    June was absolutely bananas around here, between three straight weeks of company, my new barrel horse getting his first taste of rodeo chaos, and running a business through all of it.

    I'm telling you what actually worked this month, including why the live Simple SEO Framework cohort was one of my favorite things I did all summer. I'm also being honest about what didn't — bit off more hours than I should some weeks, and I had to say goodbye to a teammate. And you'll hear why Claude has officially become my new AI best friend and how it's changing the way I build systems behind the scenes. Hit play and catch up with me — grab your coffee and pull up a chair

    Joining the Simple SEO Framework & Group Coaching Program Framework & save your spot for the next live cohort this fall!

    SEO Cheat Sheet

    19 min
  15. Ep 286 // 5 Website Pages That Matter More Than Another Blog Post

    Show notes

    If your website is getting traffic but not enough leads, the answer may not be “write another blog.” The answer may be that your core website pages are not clear enough, strategic enough, or supportive enough to help someone make a buying decision.

    In this episode, I’m walking through the five pages I would look at before adding another piece of content to your site, especially if you want more of your traffic to turn into real inquiries and sales. We’re talking about the pages that shape trust, explain your offer, reduce risk, and make the next step feel obvious.

    Listen in to learn:

    • Why more traffic will not fix a website that is already confusing buyers
    • The page that needs to make your offer clear before anyone goes digging
    • Where your copy may be listing “stuff” instead of selling the real value
    • How your story can build trust without turning into your whole life history
    • Why proof matters more when someone is already considering hiring you
    • The often-forgotten page that can either make the next step feel easy or awkward

    Listen in and use this episode as a simple website audit before you create your next piece of content.

    Apply for a Website Strategy Fit Call Here

    Free training: Learn how to get300X More Website Traffic in a Year in 3 Simple Steps

    Get theKeyword Research Kickstart- Cut ALL the fluff and Learn how to use Ubersuggest the easiest and most effective way possible- in less than an hour!

    Join Simple SEO Framework & Group Coaching Program. Learn how to get 300%, 500%, even 12,000% more website traffic in a year. to get your website set up for SEO Success in a DAY & learn how to maintain a traffic-generating machine in 2hrs/ week.

    Ready to get your website copy AND your SEO strategy DONE in a day? Snag a spot for a VIP Copy Day!Book your discovery call here!

    Join the Facebook Group

    Email info@faithhanan.com

    17 min
  16. Ep 285 // 4 Ways to Tell If You Need Better SEO, Better Copy, or Both

    Show notes

    Sometimes you need better SEO. Sometimes you need stronger copy. Sometimes you need clearer positioning. And sometimes, friend, you need both.

    In this episode, I’m breaking down 4 checkpoints to help you figure out where your website strategy is leaking leads and what to fix first, including:

    • What it means when people visit your website but never inquire
    • Why bad-fit leads are often a positioning issue, not a lead generation issue
    • The signs your messaging is confusing potential buyers before they ever take action
    • Why SEO and copy need to work together if you want more than just website traffic

    If you are tired of guessing what is wrong with your website, this episode will help you diagnose whether you need better SEO, better copy, stronger positioning, or all of the above.

    Apply for a Website Strategy Fit Call Here

    Free training: Learn how to get300X More Website Traffic in a Year in 3 Simple Steps

    Get theKeyword Research Kickstart- Cut ALL the fluff and Learn how to use Ubersuggest the easiest and most effective way possible- in less than an hour!

    Join Simple SEO Framework & Group Coaching Program. Learn how to get 300%, 500%, even 12,000% more website traffic in a year. to get your website set up for SEO Success in a DAY & learn how to maintain a traffic-generating machine in 2hrs/ week.

    Ready to get your website copy AND your SEO strategy DONE in a day? Snag a spot for a VIP Copy Day!Book your discovery call here!

    Join the Facebook Group

    Email info@faithhanan.com

    22 min
  17. Ep 284 // 4 Reasons Why Your Email List Isn't Turning Into Sales

    Show notes

    If your email list is growing but your sales are not, please do not throw email marketing in the trash just yet.

    Email marketing can work beautifully, but just having subscribers does not automatically create sales. Your people need to hear from you consistently, understand how you think, and clearly see how your content connects to the problem they actually want solved.

    In this episode, we’re talking about:

    • What may be cooling off your list before you ever make an offer
    • Why useful emails can still leave people unsure about the next step
    • The buying questions you may not be answering yet
    • How repetition and clear messaging help people understand what you want to be hired for

    If your email list feels active but not profitable, this episode will help you diagnose what may be missing.

    Ready to get a cohesive and highly converting marketing strategy on LOCK. Book a free call here.

    17 min
  18. Ep 283 // May 2026 Recap- What's Working & What's NOT in Life & Business

    Show notes

    I'll be real... I really like having candid conversations with other entrepreneurs about what’s working, how they are doing in life & business, etc. I find it HUGELY helpful.

    So yes, this episode will be a little bit different- there’s probably no checklist, but still some really tangible things you can takeaway.

    I'll cover:

    WHY in the heck should you take note?

    What's working well in business..

    What's NOT working...

    What we are actively working on over here

    How we've seen the Lord move!

    Listen in & send any questions for the NEXT recap episode to info@faithhanan.com

    24 min
  19. EP 282 // The REAL Reasons Your Content Isn't Bringing In Leads

    Show notes

    If your content strategy is mostly built around being helpful, you may be missing something big.

    Now listen, I love helpful content. I think everything we create should serve people well. But helpful content by itself does not automatically mean strategic content, sales-supporting content, or lead-generating content.

    In this episode, we’re digging into why your content may be attracting readers, listeners, and lookie-loos… without actually helping the right people take the next step.

    We’ll talk about:

    •

    Why “helpful” content still might not be doing what you need it to do

    •

    The content shift that helps attract people who are actually closer to buying

    •

    How to stop creating random helpful tips and start giving your content a real job

    •

    Why the next step you offer matters just as much as the content itself

    If you want your SEO and content marketing to do more than sit there looking pretty, this episode is worth a listen.

    If your website gets traffic but not enough leads, this episode will help you figure out where the disconnect is happening.

    Apply for a Website Strategy Fit Call Here and let's get your website to do the hard work FOR you!

    Free training: Learn how to get300X More Website Traffic in a Year in 3 Simple Steps

    Get theKeyword Research Kickstart- Cut ALL the fluff and Learn how to use Ubersuggest the easiest and most effective way possible- in less than an hour!

    Join Simple SEO Framework & Group Coaching Program. Learn how to get 300%, 500%, even 12,000% more website traffic in a year. to get your website set up for SEO Success in a DAY & learn how to maintain a traffic-generating machine in 2hrs/ week.

    Ready to get your website copy AND your SEO strategy DONE in a day? Snag a spot for a VIP Copy Day!Book your discovery call here!

    Join the Facebook Group

    Email info@faithhanan.com

    24 min
  20. Ep 281 // Why Your Website Traffic Feels Exciting But Still Isn’t Bringing Sales

    Show notes

    Traffic is great, but traffic that does not turn into leads is just attention leaking out of your business.

    In this episode, I’m digging into why your website isn’t converting, even if your SEO is working. Because as much as I love traffic, rankings, and getting more eyeballs on your business, those numbers only matter if they help move the right people toward the next step.

    We’re talking about the connection between SEO, website conversion, copywriting, positioning, and sales strategy for small business owners who want their website to do more than look nice.

    Inside this episode, I’ll walk you through:

    • The difference between getting found and getting chosen
    • Why your copy needs to help people make a decision
    • What weak positioning sounds like and how to make it stronger
    • Why confused buyers leave instead of asking follow-up questions
    • The exact questions to ask when reviewing your homepage or services page

    If your website gets traffic but not enough leads, this episode will help you figure out where the disconnect is happening.

    Apply for a Website Strategy Fit Call Here

    Free training: Learn how to get300X More Website Traffic in a Year in 3 Simple Steps

    Get theKeyword Research Kickstart- Cut ALL the fluff and Learn how to use Ubersuggest the easiest and most effective way possible- in less than an hour!

    Join Simple SEO Framework & Group Coaching Program. Learn how to get 300%, 500%, even 12,000% more website traffic in a year. to get your website set up for SEO Success in a DAY & learn how to maintain a traffic-generating machine in 2hrs/ week.

    Ready to get your website copy AND your SEO strategy DONE in a day? Snag a spot for a VIP Copy Day!Book your discovery call here!

    Join the Facebook Group

    Email info@faithhanan.com

    20 min