Podcast

Texas School ”Off the Record” Podcast

Arts, Visual Arts

Texas School "Off the Record' is the official podcast of the Texas School of Professional Photography. Texas School director, Cris Duncan, host these candid and unscripted conversations about creativity, photography, the photography business and entrepreneurship. Since 1975, Texas School host the country's largest hands-on week long education event each spring. Texas School offer 30+ classes, hands-on learning, and the best gear deals of the year, you’ll sharpen your craft in lighting, posing, business, and more. Stay sharp. Stay inspired. Stay ahead—attend Texas School of Professional Photography for a week of growth, connection, and unforgettable fun! Learn more at texasschool.org

Visual Arts chart
#155
Episodes
20
Releases
Weekly
Typical length
32 min
On air since
2026
Latest episode
2 days ago

Episodes

20 episodes, newest first

  1. Photography's New Frontier: AEO, Audits & Ai. Off The Record with Mary & Kira

    Season 1, Episode 20

    Show notes

    AI Marketing for Photographers: Get Found, Get Chosen, Get Booked (Mary Fisk-Taylor & Kira Derryberry)

    Cris Duncan of Texas School Off The Record interviews award-winning photographers and former PPA presidents Mary Fisk-Taylor (Hayes & Fisk Photography, Richmond) and Kira Derryberry (Kira Derryberry Photography, Tallahassee), co-hosts of the Get Your Shoot Together podcast, about how AI is changing photography businesses. They argue great images alone aren’t enough; clients buy the feeling, connection, experience, and strong communication, and photographers must deliver proactive, responsive customer service beyond traditional 9–5 expectations. They warn against competing on price, inconsistent marketing, weak websites, and trying to market to everyone, urging specialization and adoption of “answer engine optimization” (AEO) as search shifts from keywords to question-based queries. They recommend auditing sites with tools like ChatGPT/Claude deep research or Semrush and using AI to implement fixes. The episode also previews their Texas School class, “Get Found, Get Chosen, Get Booked: Modern Marketing for Profitability and Sustainability,” April 25–30, 2027.

    https://texasschool.org/mastering-the-art-business-of-photography/

    Website:

    http://www.hayesandfisk.com

    http://kiraderryberryphotography.com/

    https://getyourshoottogether.com/

    Instagram:

    https://instagram.com/@hayesandfisk

    https://www.instagram.com/shekira

    Mary Fisk-Taylor and Kira Derryberry are award-winning photographers, business owners, educators, and former Presidents of the Professional Photographers of America who share a passion for helping photographers build profitable, sustainable businesses. Together they bring more than five decades of combined experience in photography, marketing, business strategy, branding, and client acquisition. Mary Fisk-Taylor is co-owner of Hayes & Fisk Photography in Richmond, Virginia, one of the most respected portrait studios in the region. She is a Past President of Professional Photographers of America, an International Photographic Competition Judge, Master Photographer, Photographic Craftsman, Certified Professional Photographer, Past President of PPA Charities, a five-time Virginia Photographer of the Year, recipient of three PPA National Awards, Diamond Photographer of the Year, ASP Fellow, ASP Education Fellow, Certified StoryBrand Guide, Profit First Professional, and holds certifications in Google Analytics, Google Ads, and HubSpot Email Marketing. Kira Derryberry is owner of Kira Derryberry Photography in Tallahassee, Florida. She is a Past President of Professional Photographers of America, an International Photographic Competition Judge, Master Photographer, Photographic Craftsman, Certified Professional Photographer, and nationally recognized educator. Before opening her studio, Kira worked professionally in web design and advertising, bringing a unique blend of creative and marketing expertise to her photography business. Together, Mary and Kira co-host the popular photography podcast Get Your Shoot Together, where they tackle the real-world challenges photographers face in business, marketing, pricing, technology, and studio ownership. Their combined experience as photographers, educators, volunteers, marketers, and business owners gives them a unique perspective on what it takes to build a photography business that thrives in today's rapidly changing marketplace. Their mission is simple: help photographers get found, get chosen, and get booked.

    00:00 Meet Mary and Kira

    01:20 Why Great Photos Aren’t Enough

    02:28 Sell the Feeling and Experience

    03:50 Speed Wins With Clients

    06:18 Flex Work and AI Responsiveness

    08:09 Common Marketing Mistakes

    13:41 AEO Replaces SEO Thinking

    20:04 Run an AI Website Audit

    23:49 Keeping Up With Rapid Change

    28:55 Texas School Class Preview

    32:44 Where to Follow and Wrap Up

    Most photography workshops give you a quick splash of ideas, and then you’re right back in your studio, totally on your own. Texas School is built differently. It’s an entire week where you don't just scratch the surface—you master your craft under one world-class instructor. You're surrounded by a community of creators and entrepreneurs who are all actively building, sharing ideas, and pushing each other to level up. You don’t just leave with new skills; you come home re-energized, with a thriving business and a true creative family that wants you to win!

    With 30+ world-class classes, hands-on learning, and the best gear deals of the year, you’ll sharpen your craft in lighting, posing, business, and more. Stay sharp. Stay inspired. Stay ahead—join us at the 2027 Texas School of Professional Photography for a week of growth, connection, and unforgettable fun! Texas School 2027 is April 25-30, 2027

    Learn more at http://Texasschool.org

    #learnphotography #txschool #dfwphotography #photographyeducation #texasschool

    33 min
  2. Sets & Stories Designed with Intention. Off the Record with Heather Harvey

    Season 1, Episode 19

    Show notes

    Immersive Set Building & Storytelling Portraits with Heather Harvey | Texas School Off the Record

    Host Cris Duncan interviews creative set-building photographer Heather Harvey about creating immersive, interactive portrait sessions that use foreground, middle ground, and background to help clients feel part of the story. Harvey shares how building a portable foam fireplace for at-home Santa sessions during COVID sparked her theatrical approach to props, texture, detail, and believability, using inexpensive materials like insulation foam, hot knives, hot glue, and house paint. She explains how set building evolved beyond Santa into personal and client storytelling, sometimes connected to healing and legacy, including an example of making couture from trash bags. Harvey discusses creativity as often a knowledge barrier, her inspiration from theater set building, repurposing everyday items, and her goal of teaching others. She previews her weeklong Texas School 2027 class (April 25–30), covering inspiration, color theory, set building, lighting, photographing, and Photoshop, and shares where to find her work online.

    https://texasschool.org/story-telling-and-set-building/

    Website:

    http://heatherharveyphotography.com/

    Instagram:

    https://instagram.com/@heatherharvey_photography

    Bio:

    Heather Harvey is a creative set-building photographer specializing in fine art portraits that blend storytelling, imagination, and visual artistry. With a keen eye for detail and a passion for crafting immersive environments, she transforms each session into a unique, visually rich experience that brings her subjects’ stories to life.

    00:00 Meet Heather Harvey

    00:54 What Immersive Sets Mean

    01:28 Defining a Set

    02:20 COVID Sparked Set Building

    03:43 Foam Fireplace Build

    05:52 Detail and Believability

    07:31 Beyond Santa Stories

    11:17 Trash Bag Couture

    12:36 Client Story Consultations

    14:31 Healing Through Images

    16:53 Unlocking Creativity Tools

    21:49 Favorite DIY Materials

    26:57 Budget Friendly Set Design

    28:04 Teaching at Texas School

    31:58 Class Experience Highlights

    33:17 Where to Follow Heather

    33:37 Final Thanks and Registration

    Most photography workshops give you a quick splash of ideas, and then you’re right back in your studio, totally on your own. Texas School is built differently. It’s an entire week where you don't just scratch the surface—you master your craft under one world-class instructor. You're surrounded by a community of creators and entrepreneurs who are all actively building, sharing ideas, and pushing each other to level up. You don’t just leave with new skills; you come home re-energized, with a thriving business and a true creative family that wants you to win!

    With 30+ world-class classes, hands-on learning, and the best gear deals of the year, you’ll sharpen your craft in lighting, posing, business, and more. Stay sharp. Stay inspired. Stay ahead—join us at the 2027 Texas School of Professional Photography for a week of growth, connection, and unforgettable fun! Texas School 2027 is April 25-30, 2027

    Learn more at http://Texasschool.org

    #learnphotography #txschool #dfwphotography #photographyeducation #texasschool

    34 min
  3. Life Is In Layers: Richard Sturdevant on Art, Photoshop Mastery and AI as a Tool.

    Season 1, Episode 18

    Show notes

    Richard Sturdevant on Art, Photoshop Mastery, AI as a Tool, and Teaching at Texas School

    Host Chris Duncan interviews artist and photographer Richard Sturdevant on Texas School Off the Record about his 35-year creative journey from traditional art, graphic illustration, and airbrushing to photography and Photoshop compositing. Richard shares lessons from working in corporate creative environments, learning to communicate visual ideas through mockups, and building confidence by mastering tools. He recounts a pivotal moment when a client’s gift helped keep his studio open, leading to major success including shooting 350+ seniors and earning recognition such as a Range Finder cover and multiple awards. He explains how he uses AI for commercial elements and as a learning reference for lighting, while keeping personal art fully his own. Richard outlines how his Texas School class uses repetition, a full composite project, and recorded videos to help students learn to see and create with confidence.

    https://texasschool.org/fine-art-composites-a-journey-into-the-world-composites-using-advanced-photoshop-skills/

    Website:

    http://sturdavinci.com/

    Instagram:

    https://instagram.com/Richard_sturdevant

    Bio:

    Richard Sturdevant M.Photog., M.Artist, MEI, Cr., Hon.EA-ASP Bio Richard’s fluid combination of photography with fine art skills stems from his original artistic roots and his portraits certainly reflect that. Trained in all types of media, Richard is one of our members that utilize digital painting in combination with his photography to create his fine art portrait style. This work has earned him high praise within the photographic community. Richard is a member of WPPI, PPA and ASP. He holds the titles of WPPI Master, PPA Photographic Master, PPA Master Artist, and PPA Photographic Craftsman. He is the recipient of the following top awards. Award Highlights: 400 print case He also made history with PPA at SWPPA District competition in September 2010 for the highest print case ever scored in the USA, Receiving a 100 print score on all four of his prints. He also scored 4 – 100’s at WPPI. Grand Imaging Winner: First and Second year Overall Grand Imaging Award (GIA) Winner for 2011 and 2012 with best print in PPA 22- 100 print scores in competitions over career Gia Finalist for first 10 years World Cup Finalist 2014 2 Time PPA Grand Imaging Awards Overall winner 15 Time PPA Diamond Award Winner 4 Time Double Diamond Award Winner 4 Canon Par Excellence Awards 16 Fuji Masterpiece Awards 15 Kodak Gallery Awards Kodak Grand award WPPI 5 Time PPA Imaging Excellence Award Multiple first, second place Awards in WPPI 16x20 competition With over 35 years’ experience as a creative artist, Richard brings a unique eye to the world of photographic education. Sharing knowledge and experience with others in the industry is something he enjoys. As part of his commitment to helping others learn and succeed, he has launched his own brand of educational materials to photographers, graphic artist, designers, and artist nationwide. As an artist, educator and international judge, Richard has dedicated his photographic knowledge to both his clients and his fellow photographers.

    00:00 Welcome and Guest Intro

    01:17 Early Art Career Roots

    03:03 Airbrush Breakthrough

    04:43 Teaching and Video Hustle

    06:21 Custom Bikes and Fine Art

    07:28 Going Digital and Studio Leap

    08:38 Business Saved by Faith

    10:17 Awards and Humility Lessons

    13:06 Corporate Communication Tips

    16:11 Directing Models with Confidence

    17:48 Spec Work and Protecting Ideas

    19:38 Creating for the Soul

    20:12 Research Driven Faith Art

    20:58 Pitching Visual Ideas

    21:23 Raw Impact Over Words

    23:22 Artistic Choices For Clients

    25:04 Painting Made Photoshop Better

    26:04 Using AI As Reference

    30:16 AI Limits And Quality Control

    32:54 Texas School Class Approach

    36:48 Teaching Philosophy And Passion

    39:05 Helping Students Learn To See

    41:37 Final Invite And Wrap Up

    Most photography workshops give you a quick splash of ideas, and then you’re right back in your studio, totally on your own. Texas School is built differently. It’s an entire week where you don't just scratch the surface—you master your craft under one world-class instructor. You're surrounded by a community of creators and entrepreneurs who are all actively building, sharing ideas, and pushing each other to level up. You don’t just leave with new skills; you come home re-energized, with a thriving business and a true creative family that wants you to win!

    With 30+ world-class classes, hands-on learning, and the best gear deals of the year, you’ll sharpen your craft in lighting, posing, business, and more. Stay sharp. Stay inspired. Stay ahead—join us at the 2027 Texas School of Professional Photography for a week of growth, connection, and unforgettable fun! Texas School 2027 is April 25-30, 2027

    Learn more at http://Texasschool.org

    #learnphotography #txschool #dfwphotography #photographyeducation #texasschool

    42 min
  4. The Media Day Engine with Angleo McComis- Sponsored by PhotoDay

    Season 1, Episode 17

    Show notes

    How to Build a Scalable “Media Day” Engine for High-End Sports Volume Photography | Angelo McComas

    On Texas School Off the Record, host Cris Duncan interviews Angelo McComas, founder of Ohio-based AMAC Photo, about shifting traditional school sports picture day into a scalable “media day” that delivers an agency-level experience. McComas explains how modern teams need engaging, ready-to-use content for social media and season-long storytelling, not just standard portraits for parents and yearbooks. He details how to execute high-volume sessions with production-quality, locked-in lighting, efficient pose progressions, and even multiple sets to meet time constraints while elevating athlete confidence and excitement. McComas also discusses positioning the studio as a strategic partner to boosters and teams by checking multiple boxes—banners, posters, sponsor assets, and special-night content—creating an “indispensable” moat. The episode previews his Texas School 2027 class, “The Media Day Engine,” sponsored by PhotoDay.

    https://photoday.com/

    https://texasschool.org/the-media-day-engine-elevating-volume-ti-into-high-yield-sports-production/

    Website:

    https://amacphoto.com/

    Instagram:

    https://instagram.com/https://www.instagram.com/amac.photo

    Bio:

    Angelo McComis, founder of AMAC Photo, is an Ohio-based sports photographer who built his studio on a simple belief: picture day should be one of the most memorable experiences of the season. While exceptional portraits are the lasting keepsake, the real product is the excitement, confidence, and energy athletes feel in front of the camera. By blending creative vision with operational precision, Angelo has developed practical approaches that help studios streamline operations, elevate the athlete experience, and build stronger, more profitable businesses. He enjoys sharing those ideas through workshops and industry education, helping fellow photographers create picture days that athletes remember long after the photos are delivered.

    00:00 Welcome and Guest Intro

    00:50 Media Day vs Picture Day

    03:32 Social Media Drives Change

    05:45 Scaling the Experience

    08:34 Who Is the Client

    10:38 Becoming a Strategic Partner

    13:23 Building a Content Catalog

    17:07 Competitive Moat and New Standard

    19:24 Pricing and Multiple Revenue Streams

    21:51 Making Volume High End

    25:07 Texas School Class Preview

    26:31 Final Thanks and Wrap Up

    Most photography workshops give you a quick splash of ideas, and then you’re right back in your studio, totally on your own. Texas School is built differently. It’s an entire week where you don't just scratch the surface—you master your craft under one world-class instructor. You're surrounded by a community of creators and entrepreneurs who are all actively building, sharing ideas, and pushing each other to level up. You don’t just leave with new skills; you come home re-energized, with a thriving business and a true creative family that wants you to win!

    With 30+ world-class classes, hands-on learning, and the best gear deals of the year, you’ll sharpen your craft in lighting, posing, business, and more. Stay sharp. Stay inspired. Stay ahead—join us at the 2027 Texas School of Professional Photography for a week of growth, connection, and unforgettable fun! Texas School 2027 is April 25-30, 2027

    Learn more at http://Texasschool.org

    #learnphotography #txschool #dfwphotography #photographyeducation #texasschool

    27 min
  5. Photoshop Dos, Don'ts and Must with Michael Collins

    Season 1, Episode 12

    Show notes

    Photoshop Must-Knows: Selections, Layers, Remove Tool & AI Workflow (with Michael Collins)

    Cris Duncan of the Texas School of Professional Photography interviews instructor Michael Collins about practical, beginner-to-intermediate Photoshop essentials and how his workflow has evolved. Collins explains his process of opening RAW files in Bridge and Camera Raw for basic exposure and color work before moving into Photoshop, noting Camera Raw and Lightroom share the same development engine. He emphasizes setting up a personalized workspace, learning selections and masks to target edits without affecting the whole image, and working in layers for non-destructive editing, including smart objects. Collins highlights newer tools like Select Subject/Background and the AI-powered Remove Tool for quickly deleting distractions such as signs, wires, and people, plus newer transform and “harmonize” capabilities for compositing. They discuss AI as both a tool and a threat, touch on Adobe Firefly video creation, and preview Collins’ hands-on Texas School 2027 class.

    Michael Collins has been a professional photographer for over 30 years and has served on the board of directors for the Professional Photographers of California becoming President in 2007-2008. Michael is a PPA Master Craftsman, has earned the Professional Photographers of California Service Award (with 19 additional bars), the California Master Degree, Fellowship Award, Business and Arts Degree, Evans-Kingham and National Award in California. He also won the PPC People’s Choice Award in 2013 and Professional Photographers of Idaho Peoples Choice Award in 2022. In 2023 he was elected to the PPC Hall of Fame.

    He has written several articles, published in both photographic and law enforcement magazines. He has hosted an On-Line Photoshop Program (Photoshop Party) for the last four years, having created over 200 episodes on various topics related to Photoshop.

    • Instagram.com/Michaelcollins5150
    • http://www.collinsfoto.com
    • https://texasschool.org/photoshop-zero-sixty-in-a-week/

    00:00 Meet Michael Collins

    02:00 Workflow Raw to Photoshop

    02:40 Camera Raw vs Lightroom

    04:01 Must Know Photoshop Basics

    05:24 Selections and Masking

    09:08 Remove Tool and Shortcuts

    14:33 Layers Made Simple

    16:40 AI Tool or Threat

    18:47 Remove Clutter Fast

    23:52 Firefly and Generative Bar

    26:12 Texas School Class Details

    29:31 Wrap Up and Thanks

    Most photography workshops give you a quick splash of ideas, and then you’re right back in your studio, totally on your own. Texas School is built differently. It’s an entire week where you don't just scratch the surface—you master your craft under one world-class instructor. You're surrounded by a community of creators and entrepreneurs who are all actively building, sharing ideas, and pushing each other to level up. You don’t just leave with new skills; you come home re-energized, with a thriving business and a true creative family that wants you to win!

    With 30+ world-class classes, hands-on learning, and the best gear deals of the year, you’ll sharpen your craft in lighting, posing, business, and more. Stay sharp. Stay inspired. Stay ahead—join us at the 2027 Texas School of Professional Photography for a week of growth, connection, and unforgettable fun! Texas School 2027 is April 25-30, 2027

    Learn more at http://Texasschool.org

    #learnphotography #txschool #dfwphotography #photographyeducation #texasschool #adobe #photoshop

    30 min
  6. The Mindset Shift to take YOU to the Next Level with Greg & Lesa Daniel

    Episode 15

    Show notes

    Greg & Lesa Daniel on the Commission Portrait Model: Designing First, Selling Art, and Serving Luxury Clients

    Host Cris Duncan interviews portrait artists Gregory and Lesa Daniel about the business model they’ve built over 47 years, including a major shift in the early ’90s from high-volume, travel-heavy wedding work to a gallery-style, commission-based portrait approach influenced by the art and interior design worlds. They explain the difference between “speculation” (photograph first, sell later) and commissioning (design the wall portrait and product first, then create the image), emphasizing that the class is primarily about business mindset, pricing, and being known for a standout product—not just mixed media embellishment. They address common student mindset blocks (not having luxury clients, needing a studio, lacking confidence), discuss relational marketing and time value for affluent clients, and share how their Texas School class evolves yearly. Their class runs April 25–30, 2027.

    Website:

    http://gregorydanielportraits.com/

    Instagram:

    https://instagram.com/_gregorydaniel

    Bio:

    Gregory Daniel, Hon, M. Photog., Cr., CPP, F-ASP Lesa Daniel Cr. Titusville, FL, USA gregorydanielportraits.com Greg and Lesa Daniel are a nationally recognized husband-and-wife team whose portrait work — and the business behind it — has become a benchmark in modern portrait photography. Greg holds the Master of Photography and Craftsman degrees and the F-ASP Fellowship. He is a member of the Cameracraftsmen of America — one of the most selective organizations in professional photography. Lesa specializes in client relationships, wall portrait consultations, and closing — built on genuine connection, not technique. Together, they operate studios in Indialantic and Titusville, Florida, living out the very model they teach

    00:00 Meet Greg and Lisa

    01:00 Building a New Model

    03:26 Leaving Wedding Burnout

    04:42 Commission vs Spec Sales

    06:34 Designing for the Wall

    09:02 Student Mindset Blocks

    13:56 Raft Ride vs Product

    15:19 Knowing Your Client

    19:44 Relationship and Time

    23:21 No Need to Paint

    25:53 Class Roadmap and Details

    26:49 Evolving the Curriculum

    28:03 Sign Off and Links

    Most photography workshops give you a quick splash of ideas, and then you’re right back in your studio, totally on your own. Texas School is built differently. It’s an entire week where you don't just scratch the surface—you master your craft under one world-class instructor. You're surrounded by a community of creators and entrepreneurs who are all actively building, sharing ideas, and pushing each other to level up. You don’t just leave with new skills; you come home re-energized, with a thriving business and a true creative family that wants you to win!

    With 30+ world-class classes, hands-on learning, and the best gear deals of the year, you’ll sharpen your craft in lighting, posing, business, and more. Stay sharp. Stay inspired. Stay ahead—join us at the 2027 Texas School of Professional Photography for a week of growth, connection, and unforgettable fun! Texas School 2027 is April 25-30, 2027

    Learn more at http://Texasschool.org

    #learnphotography #txschool #dfwphotography #photographyeducation #texasschool

    29 min
  7. Finding Your Next Adjustment with Julie Gayler

    Season 1, Episode 14

    Show notes

    Cinematic Lighting, Film-Set Lessons & Finding Your Next Adjustment | Julie Gayler

    Host Cris Duncan welcomes featured Fujifilm photographer and Westcott Top Pro Julie Gayler to Texas School Off The Record to discuss how her experience gaffing on film sets shaped her photography. Julie explains the collaborative structure of movie crews, learning new set language, and how film lighting prioritizes realism, direction, and story while camera settings stay fixed. They explore “training your eye” instead of chasing settings, the role of continual adjustments, and how experience combines multiple fixes at once, with final refinements likened to “seasoning.” Julie defines cinematic lighting as using light to serve storytelling beyond flattering a subject and suggests condensing film-style pre-production into single-frame portraits by making decisions step by step and inviting collaboration. She previews her Texas School “Movie Magic” class, where students build and light multiple movie-inspired sets, and shares mindset advice on confidence, self-care, and seeing dissatisfaction as part of being an artist.

    Website:

    http://www.storieswithlight.com/

    Instagram:

    https://instagram.com/www.instagram.com/juliegayler

    Bio:

    Julie is a featured Fujifilm photographer and Westcott Top Pro with a talent for creating striking, memorable images often using unique lighting techniques that blend cinematic flair and fine art. She has run her photography business for over 15 years in 5 states, with experience spanning weddings, events, commercial work, and portraiture — plus gaffing for film. As a teacher, Julie has led workshops and demos nationwide, making complex concepts simple and practical. Outside of photography, she enjoys country life, homeschooling her four kids, and creating quirky images with their flock of chickens.

    00:00 Welcome and Guest Intro

    00:55 Gaffing on Film Sets

    02:20 Crew Roles and Collaboration

    04:04 See Light Not Settings

    05:33 Adjustments Build Mastery

    08:20 Finding Your Workflow Hierarchy

    11:46 Seasoning and Trusting Your Eye

    13:41 What Cinematic Really Means

    16:08 Cinematic Storytelling in One Frame

    19:45 Collaboration and Idea Ownership

    25:22 Texas School Movie Magic Class

    28:38 Mindset for Better Collaboration

    31:52 Final Artist Growth Takeaway

    32:55 Wrap Up and Where to Learn More

    Most photography workshops give you a quick splash of ideas, and then you’re right back in your studio, totally on your own. Texas School is built differently. It’s an entire week where you don't just scratch the surface—you master your craft under one world-class instructor. You're surrounded by a community of creators and entrepreneurs who are all actively building, sharing ideas, and pushing each other to level up. You don’t just leave with new skills; you come home re-energized, with a thriving business and a true creative family that wants you to win!

    With 30+ world-class classes, hands-on learning, and the best gear deals of the year, you’ll sharpen your craft in lighting, posing, business, and more. Stay sharp. Stay inspired. Stay ahead—join us at the 2027 Texas School of Professional Photography for a week of growth, connection, and unforgettable fun! Texas School 2027 is April 25-30, 2027

    Learn more at http://Texasschool.org

    #learnphotography #txschool #dfwphotography #photographyeducation #texasschool

    33 min
  8. The Elephant in The Room: Ai for Photographers. BONUS EPISODE Off the Record with Scott Detweiler Bonus

    Season 1, Episode 9

    Show notes

    AI for Photographers: Optimization, Generative Tools, and Business Workflow with Scott Detweiler

    Host Cris Duncan interviews Scott Detweiler on what AI is and isn’t and how photographers and other businesses can use it to optimize, not replace, their work. Detweiler argues photography is relatively safe because clients value personal experience, lighting skill, and authenticity, while AI can remove tedium like culling and speed retouching and augmentation (e.g., adding wear and tear, props, or backgrounds) without altering key human elements like faces. They discuss generative AI’s impact on headshots, the greater threat of cellphone cameras, model training shifting toward licensed data, and AI as an ideation and productivity tool for contracts, marketing, SEO, and website conversion analysis using structured context in Obsidian with tools like Claude, ChatGPT, Gemini, Evoto, and Topaz. Detweiler previews his Texas School class and a free tool he’s building.

    Website:

    http://www.sedetweiler.com/

    Instagram:

    https://instagram.com/sedetweiler

    Scott Detweiler brings an unusual mix of business ownership, enterprise technology, product development, portrait photography, and hands-on creative work. He built and grew an IT firm serving organizations including Johnson Controls, Kennedy Space Center, AAA, and UPS, then spent nearly four years in Applied Research and Product at Stability AI during the rapid growth of generative AI.

    His perspective is practical: understand the technology well enough to use it responsibly, then bring the conversation back to people, customers, process, creativity, and measurable business value.

    01:15 AI Everywhere Now

    05:23 Augmenting Photos with AI

    06:53 Efficiency vs Generative AI

    07:58 Headshots and Market Shifts

    09:03 Lighting Skill Still Wins

    09:57 Training Data and Lawsuits

    13:14 AI Is Not Stealing Pixels

    15:57 Ideation and Contract Help

    18:12 Tools and Upscaling Limits

    19:33 Duck Edit and Copyright

    20:59 AI As Creative Tool

    23:54 Copyright Upside AI

    25:19 Print Competition Adaptation

    27:11 Why AI Tools Feel Hard

    30:22 AI For Marketing Context

    34:57 Website CRO And SEO

    37:47 Texas School Class Breakdown

    41:15 Final Thoughts And Farewell

    https://texasschool.org/the-ai-enabled-photographer/

    Website: http://www.sedetweiler.com/ Instagram: https://instagram.com/sedetweiler

    Most photography workshops give you a quick splash of ideas, and then you’re right back in your studio, totally on your own. Texas School is built differently. It’s an entire week where you don't just scratch the surface—you master your craft under one world-class instructor. You're surrounded by a community of creators and entrepreneurs who are all actively building, sharing ideas, and pushing each other to level up. You don’t just leave with new skills; you come home re-energized, with a thriving business and a true creative family that wants you to win!

    With 30+ world-class classes, hands-on learning, and the best gear deals of the year, you’ll sharpen your craft in lighting, posing, business, and more. Stay sharp. Stay inspired. Stay ahead—join us at the 2027 Texas School of Professional Photography for a week of growth, connection, and unforgettable fun! Texas School 2027 is April 25-30, 2027

    Learn more at http://Texasschool.org

    #learnphotography #txschool #dfwphotography #photographyeducation #texasschool

    42 min
  9. Scott Robert Lim: From Rock Bottom to Top of The Craft: The Art of Light and Finish | Texas School Off The Record

    Season 1, Episode 16

    Show notes

    Scott Robert Lim: From Rock Bottom to Top of The Craft: The Art of Light and Finish | Texas School Off The Record

    Host Cris Duncan interviews photographer and educator Scott Robert Lim about his 25-year journey from struggling in a graphic design and textile printing business and earning $10,000 a year for 12 years to discovering wedding photography as digital emerged, landing his first wedding at age 38, and eventually charging $10,000 per wedding while traveling worldwide. Lim shares how faith, career changes, and an international adoption process in China shaped his family, leading to two children now in college and graduate school. He explains why he transitioned around 2010 from shooting weddings to full-time teaching, highlights his CreativeLive courses “Crazy Stupid Light” and “Think Like a 10K Wedding Photographer,” and emphasizes mastering fundamentals, evolving creatively, and learning through failure. He previews his Texas School 2027 class, “The Art of Light and Finish,” covering minimal-gear lighting, posing, composition, and post-processing, including AI.

    https://texasschool.org/the-art-of-light-finish/

    Website:

    Https://linktr.ee/scottrobertlim

    Instagram:

    https://instagram.com/@scottrobertlim

    Bio:

    Scott Robert Lim is a Sony Artisan of Imagery, international award-winning photographer, and global photography educator specializing in environmental portraiture, creative lighting, and visual storytelling. He leads immersive photography workshops around the world, teaching photographers how to create extraordinary portraits in any location using natural light, flash, and innovative techniques. A featured speaker for industry leaders including Sony and Adobe, Scott is passionate about helping photographers unlock their creative potential and consistently produce world-class images wherever they shoot.

    00:00 Welcome and Guest Intro

    00:51 Rock Bottom Beginnings

    04:46 Adoption Leap of Faith

    05:41 Discovering Digital Photography

    07:24 First Wedding Breakthrough

    09:57 From Shooter to Teacher

    15:48 Why In-Person Texas School

    19:14 CreativeLive and Business Lessons

    24:04 Avoiding Mediocrity Through Growth

    26:58 Fast Foundations and Creative Workflow

    30:23 Texas School Class Preview

    33:10 Wrap Up and Where to Follow

    Most photography workshops give you a quick splash of ideas, and then you’re right back in your studio, totally on your own. Texas School is built differently. It’s an entire week where you don't just scratch the surface—you master your craft under one world-class instructor. You're surrounded by a community of creators and entrepreneurs who are all actively building, sharing ideas, and pushing each other to level up. You don’t just leave with new skills; you come home re-energized, with a thriving business and a true creative family that wants you to win!

    With 30+ world-class classes, hands-on learning, and the best gear deals of the year, you’ll sharpen your craft in lighting, posing, business, and more. Stay sharp. Stay inspired. Stay ahead—join us at the 2027 Texas School of Professional Photography for a week of growth, connection, and unforgettable fun! Texas School 2027 is April 25-30, 2027

    Learn more at http://Texasschool.org

    #learnphotography #txschool #dfwphotography #photographyeducation #texasschool

    35 min
  10. The Relationship Economy: Texas School Off the Record with Lindsay Walden

    Episode 11

    Show notes

    Luxury as Ease: Newborn Photographer Lindsay Walden on the Relationship Economy

    Host Cris Duncan interviews award-winning Colleyville, Texas fine art newborn photographer Lindsay Walden about what “luxury” means in her business and how she attracts high-end clients. Walden defines luxury primarily as ease: a high-touch, expensive, stress-free experience where she anticipates and removes parents’ pain points from first contact through delivery, emphasizing trust, empathy, and authentic relationships. She explains how most of her bookings are now referral-based through long-term relationships with past clients and aligned businesses like OBGYNs, birth centers, midwives, and doulas, noting Google inquiries are down while referrals are up as clients become more selective. Walden shares practical ways she nurtures partnerships—regular touchpoints, bringing treats, strategic blogging, and providing headshots or behind-the-scenes imagery—and previews her Texas School 2027 class, “The Luxury Newborn Studio,” covering newborn techniques, client experience, pricing, and marketing.

    00:51 Defining Luxury as Ease

    02:33 Designing a High Touch Experience

    07:18 Referral Circles and Partnerships

    09:22 Mapping Pain Points with Empathy

    13:24 Relationship Economy Explained

    21:54 Practical Referral Relationship Tactics

    26:45 Authentic Networking That Fits

    30:17 Texas School Class and Wrap Up https://texasschool.org/the-luxury-newborn-studio/

    Website:

    http://www.lindsaywaldenphotography.com/

    Instagram:

    https://instagram.com/www.instagram.com/lindsaywaldenphotography

    Bio:

    Lindsay Walden is an award-winning fine art photographer based in Colleyville, Texas, known for her signature newborn imagery and seamless luxury client experience. With over 17 years in the industry and international features including People Magazine and The Wall Street Journal, she blends artistic mastery with a deeply service-driven approach. Lindsay has mentored photographers around the world and specializes in teaching how to elevate both your art and your business to attract high-end clients.

    Texas School of Professional Photography:
    Most photography workshops give you a quick splash of ideas, and then you’re right back in your studio, totally on your own. Texas School is built differently. It’s an entire week where you don't just scratch the surface—you master your craft under one world-class instructor. You're surrounded by a community of creators and entrepreneurs who are all actively building, sharing ideas, and pushing each other to level up. You don’t just leave with new skills; you come home re-energized, with a thriving business and your’e part of true creative family that wants you to win!

    With 30+ world-class classes, hands-on learning, and the best gear deals of the year, you’ll sharpen your craft in lighting, posing, business, and more. Stay sharp. Stay inspired. Stay ahead—join us at the 2027 Texas School of Professional Photography for a week of growth, connection, and unforgettable fun! Texas School 2027 is April 25-30, 2027

    Learn more at http://Texasschool.org

    #learnphotography #txschool #dfwphotography #photographyeducation #texasschool

    32 min
  11. Today is the Day for Growth! The Art of Creating Meaningful Work. Off the Record with Jerry Ghionis

    Season 1, Episode 10

    Show notes

    Jerry Ghionis on Meaningful Photography, AI, Competition & Evoking Emotion | Texas School Off the Record

    Cris Duncan interviews world-renowned portrait and wedding photographer Jerry Ghionis on Texas School Off the Record. Ghionis reflects on three decades in photography through the digital and AI eras, arguing there will always be a market for meaningful work while modern tools can also make photographers lazy. He breaks success into art, craft, business, and personal development, stressing mindset, confidence, and avoiding comparison. Ghionis describes proactive practice, including monthly personal shoots, and shares an elaborate Dita Von Teese project focused on creating client-centered meaning beyond effects. He explains how image competition drove his growth, led to innovations, and inspired the Icon Awards with strict rules and raw-file vetting. The episode previews his Texas School 2027 keynote on empathy, posing, and techniques for evoking authentic emotion in portraits.

    Jerry Ghionis is widely regarded as one of the world’s top portrait and wedding photographers. Known for his fusion of vintage glamour and contemporary fashion, Jerry brings soul, drama, and elegance to every frame. With the creativity of a fashion designer and the precision of an architect, he creates visual stories that are both emotionally powerful and technically masterful.

    He is the most awarded photographer in WPPI history and was the first to earn their Grand Master title. He has been named among the top five wedding photographers in the world by WPPI and among the top ten by American Photo Magazine. He also received the United Nations Leadership Award from the International Photographic Council and was named AIPP Australian Fashion Photographer of the Year.

    A Nikon Ambassador, Jerry has fronted global campaigns for the D850, Z6, Z8, and Z9 cameras. He was also named by PDN magazine as one of the world’s top photography educators. As an inventor, Jerry created the Ice Light and the Omega Reflector, tools now used by photographers worldwide.

    Throughout it all, the Jerry Ghionis brand has become synonymous with excellence, innovation, and a deep love for people and for the craft of photography.

    • Instagramhttps://www.instagram.com/jerryghionis
    • Websitehttp://www.jerryjerryjerry.com/

    00:50 Meet Jerry Ghionis

    02:01 Photography in the AI Era

    04:32 Tools vs Laziness

    06:03 Art Craft Business Mindset

    10:38 Confidence and Comparison

    17:30 Practice for 1% Gains

    19:48 Dita Von Teese Project

    22:39 Designing the Ultimate Deliverable

    26:57 Why Personal Projects Matter

    28:12 Client First Creativity

    29:38 Beyond Gear And Effects

    31:09 Meaning That Lasts

    32:29 Texas School Promo Break

    33:13 Impact And Competition

    34:19 Why Compete To Grow

    37:20 Building The Icon Awards

    38:21 Meaningful Album Milestones

    41:17 Fear The Sting Then Enter

    43:52 Pain Process And Mindset

    47:57 Keynote Preview Evoking Emotion

    51:33 Maternity Prompt Magic

    53:56 Final Invitation And Farewell

    Most photography workshops give you a quick splash of ideas, and then you’re right back in your studio, totally on your own. Texas School is built differently. It’s an entire week where you don't just scratch the surface—you master your craft under one world-class instructor. You're surrounded by a community of creators and entrepreneurs who are all actively building, sharing ideas, and pushing each other to level up. You don’t just leave with new skills; you come home re-energized, with a thriving business and a true creative family that wants you to win!

    With 30+ world-class classes, hands-on learning, and the best gear deals of the year, you’ll sharpen your craft in lighting, posing, business, and more. Stay sharp. Stay inspired. Stay ahead—join us at the 2027 Texas School of Professional Photography for a week of growth, connection, and unforgettable fun! Texas School 2027 is April 25-30, 2027

    Learn more at http://Texasschool.org

    #learnphotography #txschool #dfwphotography #photographyeducation #texasschool

    55 min
  12. Visual Literacy - Erica Manning Shares Her Journey from Mediocre to Masterful

    Episode 13

    Show notes

    Storytelling Senior Photography: Awards, Mindset, and Building a Profitable Creative Portrait Business | Erica Manning

    Host Cris Duncan interviews Ohio-based portrait artist and educator Erica Manning about using creative storytelling imagery to stand out in high school senior photography. Manning shares how she began by pricing cheaply and taking all work, then reassessed her approach after her mother became ill in 2016, discovering the power of storytelling and the need to run a sustainable business. She explains how investing in education, entering print competitions, and seeking judge feedback improved her skills, confidence, and editing, while storytelling tools like lighting, composition, and expression make images more compelling. Manning describes using a senior model team as a talent pool for competition-style composites that function largely as a marketing differentiator, with options as paid add-ons, while still serving traditional clients. She discusses mindset, finding success in the process, avoiding AI in her work, and previews her Texas School 2027 Saturday class on storytelling, senior teams, and business processes.

    Erica Manning is an Ohio-based portrait artist and educator. She incorporates creative storytelling imagery into her business to set herself apart and is an industry leader in her genre of High School Senior Photography. Her creative images have garnered many international awards, including IPC Diamond Photographer & 2024 and Platinum 2026, and PPO’s 2024 Photographer of the Year. Her work has been featured in Professional Photographer Magazine

    • https://www.instagram.com/ericamanningphoto/
    • Websitehttps://ericamanningphoto.com/
    • https://texasschool.org/standout-storytelling-senior-sessions-techniques-to-set-yourself-apart-in-a-saturated-senior-market/

    00:00 Welcome and Guest Intro

    01:09 Origin Story and Turning Point

    03:50 Pricing Mindset and Self Worth

    05:09 Competitions and Storytelling Focus

    07:26 What Makes an Image Tell a Story

    09:21 Practice and Judge Feedback

    12:01 Senior Team and Marketing Strategy

    16:33 Inclusive Packages and Real World Work

    17:38 Mindset Resilience and Loving Process

    21:49 Creative Workflow and No AI Approach

    25:42 Community and Photography Organizations

    28:24 Texas School Class and Closing

    Most photography workshops give you a quick splash of ideas, and then you’re right back in your studio, totally on your own. Texas School is built differently. It’s an entire week where you don't just scratch the surface—you master your craft under one world-class instructor. You're surrounded by a community of creators and entrepreneurs who are all actively building, sharing ideas, and pushing each other to level up. You don’t just leave with new skills; you come home re-energized, with a thriving business and a true creative family that wants you to win!

    With 30+ world-class classes, hands-on learning, and the best gear deals of the year, you’ll sharpen your craft in lighting, posing, business, and more. Stay sharp. Stay inspired. Stay ahead—join us at the 2027 Texas School of Professional Photography for a week of growth, connection, and unforgettable fun! Texas School 2027 is April 25-30, 2027

    Learn more at http://Texasschool.org

    #learnphotography #txschool #dfwphotography #photographyeducation #texasschool

    31 min
  13. Building Success by Doing What Others Don't with Michael Anthony

    Episode 8

    Show notes

    How Michael Anthony Built a Multi-Studio Photography Business with Paid Ads, Systems & AI

    Host Cris Duncan interviews wedding and portrait photographer Michael Anthony, who has studios in Los Angeles and Dallas and is planning a third in Austin. Anthony explains how COVID forced his wedding-heavy studio to diversify into portraits and commercial work, and why transitioning required new portfolio work, slower session pacing, and systemizing operations with photographers and sales teams. He argues social platforms and SEO are unreliable for growth because they are pay-to-play advertising platforms, and says paid ads with strong sales processes turn growth into a controllable math equation. Anthony outlines reinvesting early revenue into marketing, scaling ad spend over time, and notes his studio now spends about $20,000/month to book roughly 50 sessions per week across two studios. He also discusses using AI to speed up marketing tasks and promotes his Elevate education and mentoring programs.

    Michael Anthony is a working wedding and portrait photographer with studios in Dallas-Fort Worth and Los Angeles. He has spent more than 15 years behind the camera, photographed weddings in nine countries, built a multi-seven-figure a year photography company, and earned a PPA Master of Photography degree with more than 200 international print awards. He teaches the same lighting, posing, business, and marketing systems he uses in his studios today, with a direct, practical approach focused on stronger images and a more profitable business.

    "Michael Anthony's portrait business is now Studio 23 Fine Art
    Portraits, with studios in McKinney, Texas, and Valencia, California."

    Studio 23 Fine Art Portraits: https://www.studio23photo.com/

    https://www.michaelanthonyphotography.com
    https://www.instagram.com/michaelanthonyphotography

    00:00 Welcome And Guest Intro

    01:12 Early Career Reflections

    01:58 Expanding Studios Post COVID

    04:21 Switching From Weddings To Portraits

    05:57 Why Social Alone Fails

    08:40 Funnels Leads And Sales

    12:23 Paid Ads Versus Organic Balance

    14:02 Reinvesting First Profits

    17:06 Scaling Volume With A Team

    19:23 Mentoring And Staying Current

    22:53 AI As A Business Tool

    25:53 Elevate And Texas School Details https://texasschool.org/wedding-photography-better-images-better-systems-better-profit/

    Texas School is the country's largest hands-on education event. ! With 30+ world-class classes, hands-on learning, and the best gear deals of the year, you’ll sharpen your craft in lighting, posing, business, and more. Stay sharp. Stay inspired. Stay ahead—join us at the 2027 Texas School of Professional Photography for a week of growth, connection, and unforgettable fun! Texas School 2027 is April 25-30, 2027 Learn more at Texasschool.org #learnphotography #txschool #dfwphotography #photographyeducation #texasschool

    28 min
  14. Building a Business Ecosystem: Sharon Benton on Santa’s Enchanted Workshop, Disney-Inspired Design & Oliver Pippin

    Season 1, Episode 7

    Show notes

    Building a Business Ecosystem: Sharon Benton on Santa’s Enchanted Workshop, Disney-Inspired Design & Oliver Pippin

    Host Cris Duncan interviews Sharon Benton, who with her husband Scott has run a family photography business for 21 years and created Santa’s Enchanted Workshop, a private commissioned Christmas experience in Northern California now in its 10th season. Sharon explains her hobby of studying memorable businesses like Disney, In-N-Out, and a premium local shop to understand why customers return, and how she applies those lessons to build an “ecosystem” where every detail—messaging, phone greeting, website, scents, sounds, and Santa’s script—supports the experience and the art. She shares insights from Disney World’s “bubble,” a bakery whose purposeful branding inspired a new add-on product, and new ecosystem expansions including the character-and-book gift Oliver Pippin and a legacy paver project.

    For more than 21 years, Scot and Sharon Benton have built a photography business centered on creating meaningful experiences for families. They are also the founders of Santa’s Enchanted Workshop, a private, commissioned Christmas experience in Northern California celebrating its 10th season, where an hour with Santa is transformed into timeless commissioned artwork.

    Together, they blend storytelling, craftsmanship, and thoughtful design to create experiences where every detail has purpose and every family feels genuinely welcomed.

    As partners in marriage and partners in business, Scot and Sharon have discovered that their greatest strength isn’t thinking alike—it’s thinking differently. Sharon dreams it. Scot builds it. Together, their different strengths have allowed them to create something neither could have built alone.

    Sharon previews her Texas School class on April 24, 2027, and directs viewers to santasenchantedworkshop.com.

    • Instagram @SantasEnchantedWorkshop
    • Website http://www.SantasEnchantedWorkshop.com

    00:00 Welcome and Guest Intro

    01:13 Studying Great Businesses

    05:20 Disney Bubble Lessons

    11:47 Building an Ecosystem

    18:02 Ecosystem in Practice

    20:46 New Ideas for Season 10

    21:20 Oliver Pippin Story

    25:47 Beyond the Camera Box

    27:49 Gold Dust Inspiration

    30:00 What If Mindset

    30:46 Legacy Pavers Project

    33:35 Why Christmas Memories Matter

    36:45 Texas School Class Preview

    38:32 Where to Follow and Closing

    https://texasschool.org/santas-enchanted-workshop/

    Texas School is the country's largest hands-on education event. ! With 30+ world-class classes, hands-on learning, and the best gear deals of the year, you’ll sharpen your craft in lighting, posing, business, and more. Stay sharp. Stay inspired. Stay ahead—join us at the 2027 Texas School of Professional Photography for a week of growth, connection, and unforgettable fun! Texas School 2027 is April 25-30, 2027 Learn more at Texasschool.org #learnphotography #txschool #dfwphotography #photographyeducation #texasschool

    Follow Texas School http://Instagram.com/txschool

    41 min
  15. Clone Yourself with Automation and Workflows. Texas School "Off the Record" with Jeff Poole

    Season 1, Episode 5

    Show notes

    Photography Studio Automation: Booking Links, Transactional Emails & Long-Term Nurture Sequences (with Jeff Poole)

    In this episode, Cris Duncan interviews Jeff Poole of Indigo Silver about putting a photography studio “on autopilot” with scheduling and lead automations. Jeff explains why giving prospects self-scheduling links improves booking, and recommends choosing an automation-capable platform like Go HighLevel while keeping invoices/contracts in tools like Tave for long-term data. He outlines a two-part email strategy: short plain-text “transactional” follow-ups that feel personal and land in inboxes, plus a genre-specific, value-driven nurture sequence with graphics that addresses objections over time. Jeff shares a suggested cadence (initial email within minutes, follow-ups over a week, then “close the loop”), using only transactional SMS, and tapering nurture frequency from weekly to monthly. He discusses list hygiene for deliverability, keeping emails focused, using AI to draft sequences, avoiding seasonal offers, and notes a HighLevel snapshot product and where to find his work and Texas School class details.

    Jeff and his wife, Lori, operate Indigosilver Studio located in Wilmington, NC, specializing in boutique boudoir portraiture, Headshots, and luxury wedding photography. Their passion for capturing timeless moments extends beyond their studio through Photo Insight, their dedicated educational platform for photographers.

    With over 15 years of experience in wedding and portrait photography, Jeff understands one fundamental truth—the industry is constantly evolving. Success isn’t just about taking great photos; it’s about adapting to change. Through the power of digital marketing, Jeff and Lori have consistently grown their business year after year, regardless of economic shifts.

    instagram.com/myphotoinsight
    myphotoinsight.com

    00:37 Why Scheduling Automation Matters
    03:13 Choosing an Automation Platform
    04:52 Plain Text Transactional Emails
    08:30 Personalization by Genre
    13:30 Timing and SMS Follow Ups
    16:12 Long Term Nurture Sequences
    18:38 List Hygiene and Unsubscribes
    20:51 Keep Emails Short and Focused
    22:50 Set and Forget Best Practices
    25:44 Templates and Where to Find Jeff
    27:19 Texas School Class Promo Wrap Up

    Texas School is the country's largest and best hands-on education event. ! With 30+ world-class classes, hands-on learning, amazing social engagement and the best gear deals of the year, you’ll sharpen your craft in lighting, posing, business, and more. Stay sharp. Stay inspired. Stay ahead—join us at the 2027 Texas School of Professional Photography for a week of growth, connection, and unforgettable fun! Texas School 2027 is April 25-30, 2027 Learn more at Texasschool.org #learnphotography #txschool #dfwphotography #photographyeducation #texasschool

    29 min
  16. Practice, Patience and Persistence. Texas School "Off the Record" with Michelle VanTine.

    Season 1, Episode 6

    Show notes

    From Weddings to Major Brands: Michelle VanTine on Commercial Photography, High-End Retouching & AI Compositing .

    Consider listening and watching on YouTube for full visual experience. https://youtu.be/47xPN0HQXJA

    Texas School director Cris Duncan interviews Miami-based commercial photographer and retoucher Michelle VanTine, a 2026 Saturday Texas School instructor, about her path from fine arts and teaching into full-time photography starting in 2008.

    Michelle describes building a wedding business with a distinctive creative style, then rebuilding after moving to South Florida by taking varied jobs, second-shooting, and discovering product photography through an early Creole Essence shoot. She explains how commercial work is highly competitive and success came through incremental credibility rather than a single “big break,” noting that social media attention didn’t directly translate to jobs.

    Michelle shares retouching work such as replacing Pacifico beer cans shot in Mexico, and details a Kai Trump energy drink campaign where she used AI-generated elements, compositing, and hand-painted color bounce to create a movie-theater-themed scene that was cut from the budget, then leveraged it for portfolio and marketing.

    https://miamimichellephotography.beehiiv.com/p/the-ai-workaround-every-commercial-director-needs-to-see-my-latest-trump-shoot?_bhlid=236541b44c7ace2a9af86899e7ff69c074e8e603

    Michelle VanTine is a commercial photographer specializing in consumer-packaged goods (CPG) and sports. She also works as a professional retoucher for national advertising campaigns including brands such as Coors Light, Miller High Life, and Pacifico. Her commercial client roster includes products found on shelves at ULTA Beauty, Sephora, Target, and Whole Foods Market. She works across sports and product photography and has photographed multiple Olympic and professional athletes. She served as Senior Staff Writer for Fstoppers, where she covered gear reviews and creative processes.

    Texas School is the country's largest hands-on education event. ! With 30+ world-class classes, hands-on learning, and the best gear deals of the year, you’ll sharpen your craft in lighting, posing, business, and more. Stay sharp. Stay inspired. Stay ahead—join us at the 2026 Texas School of Professional Photography for a week of growth, connection, and unforgettable fun! Texas School 2027 is April 25-30, 2027 Learn more at Texasschool.org #learnphotography #txschool #dfwphotography #photographyeducation #texasschool #kaitrump

    00:00 Meet Michelle Van Tine
    01:20 From Painting to Film
    03:40 Wedding Hustle Years
    07:14 Breaking Into Commercial
    11:26 No Big Break Myth
    13:02 Kai Trump Campaign
    16:48 AI Movie Theater Composite
    20:47 Practice to Stay Sharp
    26:16 Portfolio and Marketing Play
    31:18 Where to Follow Michelle
    32:05 Wrap Up and Texas School

    33 min
  17. A Life of Connections through Photography. Tony Corbell and Texas School

    Season 1, Episode 1

    Show notes

    On this episode of "off the Record", we visit with Tony Corbel. Tony has been a household name within the photographic industry for almost 5 decades and has the record for attending the most Texas School events--As a student, volunteer and instructor. Sit down and enjoy the conversation between Cris and Tony as they discuss the changes to the industry, what hasn't changed, what it takes to survive and what is next.

    With 30+ world-class classes, hands-on learning, and the best gear deals of the year, you’ll sharpen your craft in lighting, posing, business, and more. Stay sharp. Stay inspired. Stay ahead—join us at Texas School of Professional Photography for a week of growth, connection, and unforgettable fun! Learn more at Texasschool.org #learnphotography #txschool #dfwphotography #photographyeducation #texasschool

    35 min
  18. From Hobbyist to Multi-Six-Figure Studio: Allison Russell’s Journey

    Season 1, Episode 2

    Show notes

    Photographer Allison Russell of Twisted Wire Design shares her 15-year journey from hobbyist to multi-six-figure studio owner. She discusses in-person training at Texas School, the importance of intensive education, balancing family and work, improving craft through competitions, and planning for a sustainable, sellable business.

    Allison emphasizes the value of hands-on learning, strategic instructor selection, and the hustle required to replace corporate income—plus tips for photographers at different stages of growth. Learn where to find her work and how Texas School helped shape her career.

    Allison Russell is a full time photographer and understands the challenges of running a successful studio. She has operated her boutique studio in rural South Dakota for 15 years, as the sole income provider for herself and her three children. She is passionate about having a financially sustainable business and helping other photographers to experience the same success. Her accomplishments include degrees (Certified Professional Photographer, Master Photographer, Craftsman Photographer), awards (Gold, Silver, & Bronze Photographer through IPC), and her images have been selected for the Loan Collection images in International Print Competition. She specializes in family and children photography, rounding out her business with commercial, senior, and sports portraits. Learn more about Texas School at texasschool.org

    21 min
  19. PPA’s New CEO on AI, Community, and the Future of Photography

    Season 1, Episode 3

    Show notes

    In this episode, Cris Duncan interviews Angela Kurkian, the new CEO of Professional Photographers of America, about the state of the industry, the rise of AI, and the enduring value of human creativity. They discuss education, community, storytelling, and practical ways photographers can adapt and thrive.

    Angela shares PPA initiatives like Photo Vision and Imaging USA, stresses collaboration and valuing your time, and offers encouragement for photographers navigating disruption while preserving authenticity and connection.

    As the first female CEO of Professional Photographers of America (PPA), Angela Kurkian leads the organization with a strong “members first” philosophy, guiding its strategy, growth, and operations. Founded more than 158 years ago, PPA exists to support the photography profession and empower photographers to thrive as both artists and entrepreneurs. Angela joined PPA in 2012 as Director of Education after successfully operating a wedding and portrait photography studio in Cincinnati for 25 years. A passionate educator and industry advocate, she has spent more than two decades teaching and mentoring photographers across the country. One of her most impactful contributions at PPA has been the development and expansion of the organization’s photography and business education platform, now known as PhotoVision on PPA.com. Angela is a Certified Professional Photographer (CPP) and holds both the Master of Photography and Photographic Craftsman degrees from Professional Photographers of America. Under her leadership, she remains committed to helping photographers build sustainable businesses, strengthen their creative skills, and elevate the value of professional photography.

    Texas School is the country's largest hands-on education event. ! With 30+ world-class classes, hands-on learning, and the best gear deals of the year, you’ll sharpen your craft in lighting, posing, business, and more. Stay sharp. Stay inspired. Stay ahead—join us at the 2027 Texas School of Professional Photography for a week of growth, connection, and unforgettable fun! Texas School 2027 is April 25-30 Learn more at Texasschool.org #learnphotography #txschool #dfwphotography #photographyeducation #texasschool

    24 min
  20. Thoughts into Stories into Images. Texas School "Off the Record" with Corey McDonald

    Season 1, Episode 4

    Show notes

    BEST viewed as a video podcast, watch on Youtube at https://youtu.be/-Jn4GA8ATCM

    One day Corey McDonald was mowing his lawn and began crafting a story full of complex characters, a storyline of good and evil, of kings and kingdoms and of conflict and resolution. That day, all he had was a vision in his mind's eye. Fast forward a few years, with photographic skills, wizardry in Photoshop and some help with Ai tools, Corey has been able to bring these characters to life and in this conversation, he shares the process and the story of his characters with you.

    Photographer and artist Corey McDonald discusses his award-winning career, his specialty in seniors and wildlife, and a lifelong fantasy world he began writing in 2010. He explains how he uses AI to generate character faces, then combines photography, Photoshop and digital painting to bring those characters and scenes to life.

    Corey McDonald is a Master Photographer, Master Artist, Photographic Craftsman, Certified Professional Photographer, and Accredited Professional of Animal Imagery, dividing time between Alabama and Dallas, Texas. Corey is also a 2026 Best of Nation recipient and a medalist in World Photographic Cup. https://www.macwildlifeart.com

    https://www.coreymcdonaldphotography.com

    Instagram: https://instagram.com/macstudioteaching

    Texas School is the country's largest hands-on education event. ! With 30+ world-class classes, hands-on learning, and the best gear deals of the year, you’ll sharpen your craft in lighting, posing, business, and more. Stay sharp. Stay inspired. Stay ahead—join us at the 2027 Texas School of Professional Photography for a week of growth, connection, and unforgettable fun! Texas School 2027 April 25-30, 2027 with an optional Saturday Class on April 24th. Learn more at Texasschool.org #learnphotography #txschool #dfwphotography #photographyeducation #texasschool #descript

    27 min

More in Visual Arts

Placed highest on Apple Podcasts' Visual Arts chart right now

All Visual Arts podcasts